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15 Time-Saving Strategies for Social Media Marketers

Social Media Strategies Summit

That’s where time-saving strategies for social media management can help you. Expert marketers use these strategies to get the most out of their social media marketing efforts. Here’s a simple example of a template that you can use to track time spent on each activity. But why do you need to optimize your time?

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5 Strategies to Build a Network of Bloggers and Journalists

Waxing UnLyrical

Creating a network of bloggers and journalists is a great way to provide mutual support in the world of online media. Look for online communities of bloggers and contribute to their conversations to begin building contacts in your focus area. Do you have a great community building strategy? Guest Post by Alicia Lawrence.

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Bloggers Aren’t Just Bloggers: A Solid Example of Multi-Channel Marketing

Convince & Convert

One of the many points that I illustrated in my post yesterday about a co-campaign that Daily’s Cocktails and Wholly Guacamole teamed up on was the value of a multi-channel marketing strategy. Bloggers also tend to be active on a plethora of channels since they. Read it here if you missed it, it’s a good one! ).

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Airbnb Social Media Strategy: Sharing Stories, Building Community

Keyhole.co

What makes Airbnb’s social media strategy successful? For example, the above YouTube video talks about how staying with Airbnb feels like you are living in the movies. For example, Airbnb hosted the above contest as a part of their “Home With Open Arms” campaign. By now, we understand what Airbnb’s social media looks like.

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4 of the Best Blogger Outreach Strategies

Convince & Convert

Image via BigStockPhoto.com I’ve been writing about, participating in, and talking about blogger outreach for years. My favorite posts and topics of conversation revolve around actual examples or case studies of blogger outreach done well. The following four examples are both creative and recognizable brands.

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How This Fashion Brand Found the Sweet Spot in Blogger Relations

Convince & Convert

Either they work only with blogger networks or agencies, or they own their blogger relationships in-house. After a neat discussion with Sam Zivot of Lorna Jane , I now have an awesome example of how these two tactics actually can be complimentary. A huge part of this brand’s marketing strategy is blogger outreach.

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How to Optimize Your Social Media Strategy for Ultimate Business Growth

The Realtime Report

Strategy for Ultimate Business Growth. It is now more evident than ever that having an effective social media strategy in place is vital for growing your business’ online presence. What is a Social Media Strategy and Why is it Important? Optimizing Your Strategy. How to Optimize Your Social Media. Final Thoughts.