3 Golden Business Rules for Social Media Engagement
Techipedia: Tamar Weinberg
AUGUST 25, 2010
This turns bloggers sour, thinking that everyone in public relations or blogger outreach is just a spammer. It’s time consuming to look at which bloggers to target, read posts, and then write a personal message to the blogger along with the actual pitch. However, if you want really good coverage, you’ll do it.
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