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Open Research: A Framework for Social Analytics

Esp with high consideration set products and long sales cycle, it makes it difficult to track.   We do see a lot of ROI case examples come out of companies that have social close to the point of conversion, such as Bazaarvoice or other social commerce companies –but for those that are focused on conversion, it’s harder. Why are social analytics so important? Wowza! Wowza! Wowza!

Social Media U: Take a Class in Social Media - ReadWriteWeb

Buzz Marketing for Technology

Michael Wesch, PhD, an Assistant Professor of Cultural Anthropology at Kansas State University is best known on the net for that video, The Machine is Us/ing Us , which is a great example of how to use the medium to convey a message thats more than just scripted rhetoric, but that has meaning. You can find numerous examples of this on the net, like the What is Fair Use? opensocial.

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The Fifteen Classes of the Social Business Software Suite (Q4, 2010)

For example, a single individual may have accounts on Flickr, Facebook, Twitter, Posterous, YouTube, etc. Web Strategy by Jeremiah Owyang Home About Speaking Research Media Contact Subscribe via RSS Connect with Jeremiah: twitter friendfeed linkedin flickr technorati Connect with Jeremiah on twitter A few years ago, critics said Blogging was a fad. Social Media Management Systems.

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List of Social Media Management Systems (SMMS)

The tell me their current client makeup  is 60% Enterprises, 30% Agencies and 10% Bloggers / Independent Consultants. There are also lots of 'cool' features like a branded short URL or white labeled updates on Twitter (so it will say from Cisco vs. from Tweetdeck for example). really love what I do, I hope it shows. You’ll find iterations for both brands and agencies.

Integrate Social Networks with your Corporate Website with ‘Social Sign On’

Case Examples and Research Microsoft’s answer to Google Docs “ &# uses Facebook connect as it’s “active directory&# to allow members to login and connect with their real friends.  An interesting deployment as it assumes that we use office collaboration with our actual Facebook network. Registration pages go away …much to the approval of consumers.