Book Review: Social Media Marketing
Webbiquity SMM
NOVEMBER 2, 2010
Li comes down a bit hard on PR agencies; true, most of them are ham-handed when it comes to social media, mass-blasting out press releases to bloggers (Li offers an excellent guide to conducting blogger outreach the right way in chapter 11) and generally treating social media like a broadcast channel. Share it on StumbleUpon.
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