Techipedia: Tamar Weinberg

SEPTEMBER 8, 2011

If you have a brand or product for parents, targeting and partnering with mommy bloggers is a great way to get exposure. You want to start with a list of mom blogs that you like — ones that jive with your brand, are in your target demo, and look like they get medium to high traffic. Come to your mom blogger event?

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Social Media Strategy Jive StumbleUpon 161

Techipedia: Tamar Weinberg

AUGUST 25, 2010

This turns bloggers sour, thinking that everyone in public relations or blogger outreach is just a spammer. It’s time consuming to look at which bloggers to target, read posts, and then write a personal message to the blogger along with the actual pitch. However, if you want really good coverage, you’ll do it.

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Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

As someone who does public relations for companies, I’m sure you carefully pick your bloggers for the pitch. Bloggers have to weed out the crap and PR pros need to find the right people for the job. The job of someone who does blogger outreach can be difficult. We both have difficult jobs. That’s just fine.

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Blogger Press Release Advertising Review 177

Techipedia: Tamar Weinberg

MARCH 24, 2010

&# The question was purposely left open-ended; I wasn’t necessarily seeking out attention in the form of a product pitch, despite the fact that many of those asked are prominent bloggers. Chris Brogan Chris Brogan is a blogger and president of New Marketing Labs. As such, the responses are varied — just the way I wanted it.

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Influencer How To Press Release Blogger 278