Techipedia: Tamar Weinberg

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How to Use Social Media Strategy to Reach Mommy Blogs

Techipedia: Tamar Weinberg

If you have a brand or product for parents, targeting and partnering with mommy bloggers is a great way to get exposure. For example, if you have a product for teenagers you would not want to pick a pregnancy blogger. Mommy bloggers do not love broad press releases. Come to your mom blogger event?

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The New Model: How Google+ “Gets” Content

Techipedia: Tamar Weinberg

Rich snippets appear not only for authors but also for restaurants, music albums, people, business and organisations, recipes, video, products, and events. A recent study in the UK has shown that most PRs are working closer with bloggers, and AuthorPageRank is bound to give these former underdogs of the Internet even more weight.

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When to Thank Your Social Media Fans

Techipedia: Tamar Weinberg

Offer Online Thanks for Offline Events. If you use social media prior to an event in the hopes of increasing traffic to your booth, that’s great. Businesspeople who rely more on in-person events such workshops, book signings, and seminars can easily apply these ideas. So thank them. Does caffeine fuel your business or community?

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Social Media in the Industry: Customization is the Key to Success

Techipedia: Tamar Weinberg

If you have a blog-based website (through WordPress or Blogger), you may be able to automate some of the posting process by installing the Social RSS application. Mix up your status updates with some local area events and news to keep it interesting. Get the word out about specials and events. Restaurant/Bar/Pub.

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3 Golden Business Rules for Social Media Engagement

Techipedia: Tamar Weinberg

This turns bloggers sour, thinking that everyone in public relations or blogger outreach is just a spammer. He’d also have done the outreach personally since I’ve met the guy at social media events. Reply Drew Hawkins August 26, 2010 at 11:15 am I like your points on the right type of blogger outreach.

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The One Marketing Technique that’s Best for Your Launch

Techipedia: Tamar Weinberg

All three of these influential bloggers together provided us about 15% of our pageviews and 8% registrations. I know Klout thinks otherwise, but I got more value from Mashable’s 8 users and the influential bloggers 19 users who wrote blog posts reviewing our product in detail than any of the coverage due to the press release.

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Choice of Form: Two Legal Seminars As Social Media

Techipedia: Tamar Weinberg

Professor Daniel Jutras’ classes begin with him and/or students covering some current events relating to the seminar’s topic. The blogger (Professor Jutras) posts his ideas, occasionally throws in some editorial and takes some light, widget-fed microblogging (the current events some students share).