Harp Interactive

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50 Ways Marketers use Social Media to Improve Their Marketing

Harp Interactive

Learn which bloggers might care about your customer. Experiment with Flickr and/or YouTube groups to build media for specific events. Map out an integrated project that incorporates a blog, use of commercial social networks, and a face-to-face event to build leads and drive awareness of a product. Don’t stop with one attempt.

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4 Ways To Tap Into Local Markets

Harp Interactive

Google has added geotagging to Blogger. Your local audience is looking for relevant local information using various devices (GPS, computers, mobile phones); you need to optimize your web properties for local searchers and leverage from people looking for deals and events in their neighborhoods. Foursquare allows for check-ins.