Pixlee

JULY 20, 2020

Influencer marketing in 2020 looks very different than it did even one year ago. While on the one hand, brands saw their foot traffic come to an unthinkable halt, ecommerce has flourished, and influencers have proven to be essential in maintaining and increasing community engagement. .

Influencer 73

Influencer Trends Marketing Authentication 73

Oktopost

AUGUST 27, 2020

Everyone’s an expert and an influencer nowadays. Heck, even celebrity dogs and cats are considered influencers in their respective fields in 2020. When it comes to B2B marketing thought leaders, the COVID-19 crisis has driven experts and influencers in the field further into the digital realm. And everyone’s on social media.

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B2B Influencer LinkedIn SEO 125

Convince & Convert

DECEMBER 16, 2014

Either they work only with blogger networks or agencies, or they own their blogger relationships in-house. In fact, according to this case study, it’s possible a blogger outreach sweet spot may exist in the middle of these two schools of thought. A huge part of this brand’s marketing strategy is blogger outreach.

Blogger 152

Blogger Fashion Case Study Brands 152

Waxing UnLyrical

APRIL 13, 2016

This is where influencer marketing comes to the rescue. Loosely defined as a marketing strategy involving influencers to impact buyer decisions and boost a brand’s visibility by using their online personality and popularity, influencer marketing has many takers. Well then, who are these so-called “influencers?”

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Influencer Campaign Marketing Fashion 100

Bill Hartzer

OCTOBER 10, 2023

The results of the survey were unveiled during a special event organized by blinx, a digital media hub focused on youth in the Middle East, to coincide with World Mental Health Day. When asked which field they would prefer to achieve fame in, the highest percentage (13%) expressed a desire to be known as “social media influencers.”

Social Media 164

Social Media Survey Sample Samples 164

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. There’s a very good reason why Google trends shows massive growth in search traffic for influencer marketing. The influencers found them!

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Influencer Social Media How To Campaign 104

Hootsuite

MAY 13, 2020

Considering influencer marketing ? Even if you aren’t, it would be a mistake to ignore influencer marketing trends. Beyond their role as effective brand ambassadors, influencers are also just good marketers. There’s a reason the influencer marketing industry is booming. Influencer has become a bad word. “I

Influencer 145

Influencer Trends Marketing Guidelines 145

Convince & Convert

JANUARY 28, 2014

A few months ago I was struck by the number of posts floating around that discuss digital marketing “fails,” and blogger outreach gone bad—so many posts that just focused on what not to do. I interviewed bloggers who had phenomenal experiences with PR pros and compiled this post. Finding the Right Bloggers. So I created one.

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Blogger Case Study Klout Influencer 151

agora pulse

OCTOBER 11, 2018

There are a lot of Instagram influencers out there—and not all of them are mega-influencers charging tens of thousands of dollars per post. Because of the growing number of social media influencers, the role of the social media influencer has changed over the past few years. It’s Not (Just) About Money.

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Influencer Features Instagram Hashtag 120

agora pulse

SEPTEMBER 21, 2019

Are you seeing these red flags in your relationship with a social media influencer? Among them, influencer marketing continues to grow and has had some massive successes. As the director of Contentworks Agency , I’m often being asked to facilitate influencer relationships. Influencer tweets increase purchase intent 5.2X

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Influencer Social Media ROI Social Media Management 116

agora pulse

SEPTEMBER 21, 2019

Among them, influencer marketing continues to grow and has had some massive successes. As the director of Contentworks Agency , I’m often being asked to facilitate influencer relationships. Benefits of Great Social Media Influencer Relationships. Influencer tweets increase purchase intent 5.2X The result is over 3.5

Influencer 116

Influencer Social Media ROI Social Media Management 116

Pixlee

DECEMBER 1, 2020

Influencer marketing has emerged as a powerful force for businesses across many industries, and the relationships that brands can build with influencers can create irreplaceable value when executed well. . Non-celebrity Influencers are Underrated. Converting Digital to In-Person.

Retail 60

Retail Influencer Marketing Authentication 60

The Realtime Report

OCTOBER 26, 2012

NASA regularly invites influential bloggers to document key events such as this one. “Influencer marketing” is simply the new, fancy way to describe word-of-mouth. So what are the elements that actually make up an influencer marketing program? Having influencers who share your content is already a win.

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Influencer Marketing Upcoming Analysis 185

Sprout Social

MARCH 8, 2017

If you hang around a social media marketer long enough, you’re bound to hear the term social media influencers tossed around in conversation. Social media influencers are the bread and butter to marketing strategies and help brands build valuable relationships on social media platforms. How to Identify Social Media Influencers.

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Influencer Social Media How To SEO 111

Pixlee

NOVEMBER 20, 2018

Influencer marketing has proven to be one of the most effective forms of connecting with a community. But there are key trends that brands should be aware of if they want to expand success in their influencer marketing strategy in 2019. Instagram Will Remain a Key Influencer Marketing Channel. What does this mean for brands?

Influencer 75

Influencer Trends Brands UGC 75

Convince & Convert

APRIL 22, 2014

Unclaimed Baggage found a new way to engage bloggers and grow their brand, while earning their place as our outreach marketing example of the month. Let’s dive in and see how they worked with bloggers. They decided that retail and family oriented bloggers located in Alabama were the perfect fit.

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Brands Blogger Retail Case Study 156

Webbiquity SMM

NOVEMBER 27, 2018

Marketers, PR professionals, bloggers, and journalists have traditional been heavy users. Case in Point: Event Marketing. Event marketers in particular have been an active segment: virtually every live event, from 90-minute presentations to week-long conferences, now has its own hashtag. So, there’s hope.

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Team Marketing B2B Eventful 160

Kikolani

APRIL 11, 2012

As a blogger, your name stands for the quality and authenticity of your posts, apart from your personal and professional interest in having a “clean and positive” online reputation. It’s a social media search engine that searches blogs, comments, bookmarks, events, news, videos and micro-blogging services.

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Reputation Blogger Tools RSS 167

ProBlogger

OCTOBER 8, 2018

The post 264: How One Blogger Builds Engagement and Makes a Difference with Online Community Events appeared first on ProBlogger. How One Blogger is Using Online Events to Build Engagement and Make a Difference. She contacted anyone and everyone for help – bloggers, friends, influencers and magazines.

Blogger 30

Blogger Eventful Communities Engagement 30

Sprout Social

APRIL 13, 2017

Although some marketers have questioned the value of influencer marketing , it has become one of the most effective marketing tactics for many successful brands. Research from Sway Group reported marketers who implemented an influencer marketing campaign earned an average of $6.85 Determining the Value of an Influencer Collaboration.

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Influencer Social Media Nielsen Collaboration 97

Convince & Convert

APRIL 6, 2016

Add that to the fact that influencer marketing is constantly evolving, and marketers have a really stressful job on our hands. To ease my mind about staying up-to-date on influencer marketing news, there are a few very simple habits I’ve formed. I highly recommend making sure that one of your alerts is “influencer marketing.”

Influencer 60

Influencer Marketing Education Newsletter 60

Later

APRIL 27, 2020

If you’ve ever wondered how affiliate marketing for influencers works, it’s just like when a retail clerk earns a commission for the sales they close, but in a digital way! What is Affiliate Marketing for Influencers? But in general, most influencers and content creators use the cost per acquisition model on Instagram.

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Affiliate marketing Influencer Affiliate network Instagram 62

ProBlogger

AUGUST 18, 2014

This is a guest contribution by blogger Johanna Castro. For many of us this day has been eagerly anticipated for about 6 months, and it represents one of two days in which you’ll meet some of the biggest names in blogging: Presenters, bloggers, media celebrities and a heap of new friends. Be Prepared. Help I don’t know Anyone!

Eventful 49

Eventful Influencer How To Conference 49

Twist Image

APRIL 21, 2017

If you're looking for growth in the marketing industry, look no further than influencer marketing. The slowdown could be related to a lack of "big events" like a major political campaign or the Olympics (which usually pushes incremental ad spend). TL;DR: brands love paying influencers hefty fees to get them to shill their wares.

Influencer 45

Influencer Marketing Fashion Startup 45

Mindjumpers

JANUARY 14, 2011

Tweet Written by Nabanita Roy , who is a web enthusiast and blogger currently working as a Community Development Executive at forums.com. This post explains the process of changing trends and how it actually influences business model. Similar Posts: Changing Trends in Social Media Can Influence Your Business Model (part I).

Trends 245

Trends Influencer Social Media Forums 245

Diva Marketing Blog

FEBRUARY 17, 2017

Integrated into these fun and informative demos Sprouts is tapping into local food influencers. Recently members of the Atlanta Food Bloggers’ Society (I am a member of the society through my Food Site Diva Foodies) were invited to attend a Game Day Cooking Demo. Joining me at the demo were two other prominent food bloggers.

Influencer 45

Influencer Marketing Blogger Price 45

Kikolani

JUNE 22, 2010

Bloggers have been hailed as “citizen journalists” and powerful influencers for years. But bloggers have another, less frequently discussed role – they’re also citizen PR experts. As a blogger, you’re probably practicing DIY PR , which makes networking even more critical. Plan Ahead – Way Ahead.

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Press Release Blogger News Eventful 129

Twist Image

APRIL 21, 2017

If you're looking for growth in the marketing industry, look no further than influencer marketing. The slowdown could be related to a lack of "big events" like a major political campaign or the Olympics (which usually pushes incremental ad spend). TL;DR: brands love paying influencers hefty fees to get them to shill their wares.

Influencer 40

Influencer Marketing Fashion Startup 40

Diva Marketing Blog

FEBRUARY 17, 2017

Integrated into these fun and informative demos Sprouts is tapping into local food influencers. Recently members of the Atlanta Food Bloggers’ Society (I am a member of the society through my Food Site Diva Foodies) were invited to attend a Game Day Cooking Demo. Joining me at the demo were two other prominent food bloggers.

Influencer 40

Influencer Marketing Blogger Price 40

Kikolani

FEBRUARY 24, 2011

When it comes to connecting with bloggers, I usually have no problem finding their Twitter, Facebook, StumbleUpon, and even YouTube channels. What I do run into is a lot of bloggers who do not have a LinkedIn account, which is a shame because there are a lot of untapped opportunities for bloggers on this social network.

Blogger 167

Blogger LinkedIn Brands WordPress 167

Mindjumpers

JANUARY 3, 2012

In an attempt to increase their visibility and speak to their influencers, every organization engages in active Public Relations, which has naturally been affected by the boom in social media. According to recent data shared by Facebook, there are over 900 million objects that people interact with like groups, events and community pages.

Social Media 250

Social Media Brands Blogger Influencer 250

Social Media Strategies Summit

SEPTEMBER 26, 2019

SMSsummit producer Breanna Jacobs had the honor of meeting with Danielle Sway, CEO of Sway Group , an influencer marketing agency with offices in San Francisco, Chicago, and Dallas. When I first started working on social media and influencer marketing for them, it was just bloggers. So we started paying them.

Groups 100

Groups Groups Influencer Case Study 100

Pixlee

NOVEMBER 14, 2019

Influencers have played a major part in making sales this year’s Singles Day, China’s version of Black Friday. Some of the world’s best-known influencers who appeared on this year’s Singles Day included Taylor Swift and Kim Kardashian. Why Influencer Marketing Works in China. Credit: Getty Images.

Influencer 41

Influencer Authentication Engineering Social Media 41

Sherrilynne Starkie

NOVEMBER 4, 2012

Geist and some prominent bloggers criticized Bulte for what looked to them to be a clear conflict of interest. The controversy, fanned by blogger activity, lead to a heated local debate with NDP candidate Peggy Nash who said she wouldn’t support the digital copyright bill as it was written at that point in time. Nash won the riding.

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Committee Mashup Policies Wikipedia 312

Kikolani

SEPTEMBER 10, 2015

If you haven’t read about that many blog success stories , you may or may not know that it is in fact, the blogger’s attitude which plays a major role in the success of any given blog. As a blogger, your mindset defines your attitude. In any case, a blogger must always identify the end-goal before beginning a write-up.

Blogger 60

Blogger SEO Analysis Training 60

Convince & Convert

SEPTEMBER 18, 2014

Featuring happy birthday wishes from the Burt’s Bees community read by company founder Burt “live and in the beard,” the Beeday event offers a good example of how to celebrate milestones with your social media community. The Beeday celebration was launched on September 8 th with a dedicated microsite, plus promoted Facebook posts and tweets.

Hosting 140

Hosting Communities Case Study Social Media 140

Diva Marketing Blog

MAY 9, 2016

an extra special interview on a topic that is sizzlin' hot -- Influencer Marketing with Danica Kombol founder of Everywhere Agency. Seems you can't turn a corner in the digital world without bumping up against an influencer marketing post or campaign. Now a major focus of our agency is influencer marketing.

Influencer 40

Influencer Marketing Fashion Campaign 40