Webbiquity SMM

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Three Things Twitter’s Marketing Team Needs to Do

Webbiquity SMM

Marketers, PR professionals, bloggers, and journalists have traditional been heavy users. Case in Point: Event Marketing. Event marketers in particular have been an active segment: virtually every live event, from 90-minute presentations to week-long conferences, now has its own hashtag. So, there’s hope.

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12 (of the) Best Social PR Guides, Tips and Techniques of 2011

Webbiquity SMM

Many “traditional” journalists now write blogs; does that make them bloggers? What are the (current) best practices for pitching bloggers? Blogger Outreach Remains Crucial for PR Pros by SocialTimes. Pitching to Google’s Fresh New Algorithm via News, Blogs, Events & Google+ by Search Engine Watch.

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How PR and Social Media Can Work Together

Webbiquity SMM

The social media release is used for blogger outreach. bloggers are overwhelmed with pitches and unlikely to write about the company’s press release, the company uses the press release as a hook and offers to write a (informational, non-promotional) guest post on the topic. Since many (most?)

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B2B Marketing Trends 2016-2020: Social Media Breakfast Wrap

Webbiquity SMM

But the biggest trend (both in terms of input from influential B2B bloggers and recent research) is the shift from focusing on quantity to quality in B2B content marketing. The event generated nearly 500 tweets (Social Media Breakfast attendees do like Twitter).

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Five Reasons Why You Absolutely, Positively Need to do Online Brand Monitoring

Webbiquity SMM

And you’d certainly never talk about your brand or product at a business conference or networking event…while wearing noise-cancelling headphones. You’d never speed down the freeway at night with your headlights turned off. You’d never walk down a busy city street blindfolded.

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Best Business Blogging Tips and Guides of 2010 (So Far), Part 2

Webbiquity SMM

Which SEO tools should be part of every blogger’s arsenal? What characteristics do successful bloggers share? Avoid dumb mistakes that even smart bloggers make? 10 SEO Tools Every Blogger Must Use by Daily SEO Tip. 10 SEO Tools Every Blogger Must Use by Daily SEO Tip. How can you get more links to your blog?

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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

I have seen some success on Instagram for a number of clients in the event marketing space. So the influential personalities could be journalists, authors, bloggers, consultants, whoever is relevant in your space. Tom: Again, I’ve been focused mostly on those “big four” platforms. I haven’t really thought about TikTok.

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