Waxing UnLyrical

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Extend the Life of Your Event with Post-Event Planning

Waxing UnLyrical

Hosting an event is just the beginning of its life-cycle. The content you create and the leads you nurture will keep your event alive well after its end date. Tip: Keep the hashtag short and simple, and make sure you have it displayed at the event so the audience knows to participate. She can be found on Twitter at @lisaml15.

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5 Creative Strategies for Link Building

Waxing UnLyrical

Back when I started in SEO there was a company that would hand out free t-shirts by the hundreds at every conference and event. They also sent t-shirts to bloggers as free swag. Host/Sponsor a Meetup Event. I know lots of companies do this but they were doing this before anyone else was. Guess what happened when they did this?

Strategy 158
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On 9/11, 3/11 and Non-Traditional Communication In The Wake of Disaster

Waxing UnLyrical

A couple of weeks ago, I attended one of the most interesting and poignant events in recent memory. That too, it was a client event. What was so riveting about this event was how much it taught me about community, survival, and the communication thereof. The event itself. You’ve noted all my disclosures above, right?

Eventful 193
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When the Thing That Goes Bump in the Night is WUL

Waxing UnLyrical

As soon as we’ve sorted out some admin-type stuff for the guest bloggers, you will start seeing posts from them. Events Personal Shonali Burke blogging' I can tell you we’re definitely getting back to the Monday Roundups from next week, as well as at least one other post a week. For now, it will probably be from me.

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Monday Roundup: Take the Lead

Waxing UnLyrical

5 Traffic Generation Tips Every Blogger Should Try. 7 Tips to Creating an All-Star Event. Why: In this guest post for WUL, Susan Rubin of current SBCI client Cision offers stellar tips on holding an event that will build relationships and nurture leads. The hidden leadership skill you can ignite today.

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Monday Roundup: Moving Forward

Waxing UnLyrical

I’m in New York today, working on a really cool event with a really cool Japanese client. The 7 Habits of Highly Ineffective Bloggers. Why: StĂ© Kerwer of Dukeo outlines some common mistakes that bloggers make that can keep them from growing. Good morning! Life is good, right? The New Rules Of Content Marketing.

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Is Pay-to-Post Blogging The New Advertorial?

Waxing UnLyrical

It was something to the effect of “Would/should companies do this with big bloggers in their spaces?&# Alas, the issue is even stickier for bloggers than it is for companies. I know big bloggers get swag. I know big bloggers get LOADS of free lunches. In 2010, blogs and bloggers are truly influencers.

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