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How (and Why) to Map Your Company’s Digital Landscape

Webbiquity SMM

These are the journalists, bloggers, analysts (industry or financial) and others who can help amplify your content, spread your story, and lend credibility to your messages. Combing these measures provides at least a rough guide to the relative influence of various sources.

Vocus 184
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Visibility is More About Social Than Search

Proactive Report

Site Optimization : There is a lot more to this now than just keyword research and writing good content. Social content is one way to keep your site alive and fresh. In addition to editorial “blog” content and social media content, consider developing content on the maddafella.com domain. You need to start now.

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Trending Sources

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12 of the Best WordPress Guides, Hacks and Plugins of 2010

Webbiquity SMM

WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. 10 Free WordPress Themes for Small Businesses by American Express OPEN Forum. 8 Effective SEO Techniques Every WordPress Blogger Should Use by BloggingPro.

WordPress 182
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What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

I’ve used this tool on behalf of small clients for finding hundreds of key influencers on Twitter, blogs and various other social networking sites and forums. Its monitoring covers blogs, message boards, forums, microblogging sites, wikis, media sharing sites, social networks, online classifieds and review sites.

SM2 202
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Book Review: Social Media Marketing

Webbiquity SMM

Measurement: as Li notes, “Measurement comes in many different forms, from website traffic to the number of retweets your content is getting.&# Forums and Message Boards (the oldest and second-most commonly used forms of social media). Wikis (Wikipedia, hundreds of specific topic-focused wikis).

Review 152
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KeywordSmash Free Keyword Research Tool Launched

Bill Hartzer

As a blogger, online marketer, writer, and a shameless self-promoter, I am always on the hunt for content and ideas for creating online content. I totally agree with whoever coined the phrase, “content is king&#. Discussions (forums, message boards). And yes, it’s completely free to use.

Research 114
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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Only recently, however, this story has become widely critiqued, with bloggers calling the practice a “vicious … royal mess&# that “crossed the line.&# The effective practice of social media marketing requires monitoring all channels, from online cruise message boards to social networking sites like Facebook or LinkedIn.

Brands 133