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10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

Just because you’ve heard that other companies are doing it doesn’t mean that social media will magically work for you. It finds your customers Companies using traditional marketing methods (e.g. surveys, focus groups, test marketing) often spend millions to locate their target markets. What are your goals?

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Social Media a CRM perspective

Social Media Network Marketing

Those organizations willing to invest the time and resources required to develop and support a strong virtual presence are gaining practically unlimited access to consumers' steady outpouring of raves and rants, toward favorite and disliked companies and products. Unported License.

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How To Measure Your Social Media Efforts

Social Media Network Marketing

Also, for those with bigger pockets, don't forget there are plenty of Social Media Monitoring software companies out there who will help show that you can measure everything you do. August 16, 2010 10:15 PM Bulletin-board Focus Groups said. Thank you Bulletin-board Focus Groups for dropping in here. Nice blog.

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Quora Marketing Guide 101: How to Promote Your Brand on Quora the Right Way

Webbiquity SMM

Using the right Quora marketing strategies, marketers can get good results for their clients or companies in the coming years. This is much more effective than trying to guess what people want, and far less expensive than running focus groups. Getting called out for errors can damage your reputation on the platform.

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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

When I discuss this concept with companies, however, too often I hear something in the realm of “we don’t know what to provide our customers that would be helpful.&# Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. Ask your customers directly.

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Get Your Social Media Story Straight | Blogging and Content.

Convince & Convert

In a world where company employees from Legos reward their most die hard fans by engaging with them in their online communities, what better vertical to do something similar than with professional sports? Which leads me to what I think is a huge miss by most sports franchises, including the Twolves: the message boarders.