Done with Traditional Publishing
FEBRUARY 13, 2013
Brian Driggs asked me to discuss self-publishing after reading my sordid Fifth Estate story. While I don’t want to dismiss traditional publishing altogether, I can only speak for myself. I will self publish my next book. There are several reasons, but first let’s discuss two reasons to consider traditional publishing: Prestige. Learn How to Publish.
Content vs. Community: How Online Publishers Can Nurture Both
AUGUST 20, 2011
As a result, publishers and bloggers of all sizes are constantly bleeding site content to social channels in order to encourage crucial engagement and interaction outside of their homepages. As publishers continue to rely on the outside social web to foster their communities, they often witness dire consequences. Publisher Platform (P3). Have an account? Used it?
6 Social Tools to Use Immediately After You Hit “Publish”
JUNE 15, 2015
published it. In fact, publishing your article is just the first step. I have shared some of the most essential steps to take right after you publish an article which include: Email those who helped you write it (If you were using any expert quotes). But it’s not required to do that for each article you publish: Maybe once in a while run the tool and keep it mind.
Building Your Online Community
APRIL 5, 2011
A few days ago, I recorded a podcast with Srinivas Rao for BlogCastFM (yet to be published). One of the questions he asked me is what new bloggers can do to find and attract readers and build community. He has a seriously engaged community. Building Your Online Community originally appeared on Spin Sucks on April 5, 2011. I used Drew Odom as an example. Via email.
12 Social Media Tools for Scheduling and Publishing Updates Compared
JANUARY 19, 2015
In this post, I wanted to share my findings for others who are also in the process of choosing a social media publishing tool for their business. The following are the social media tools for scheduling and publishing updates that I chose to research. They do have features that allow you to automate publishing updates to specified social media networks. AgoraPulse. Buffer.
Open Community Case Study – GoPlow
MARCH 9, 2011
This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. Community: GoPlow. Check them out: GoPlow Community.
Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign
MARCH 26, 2012
You might remember my telling you about this ; long story short, we were asked to provide digital support for the campaign; specifically, to engage bloggers with the goal of raising awareness for the campaign and the work that OA does to empower women around the globe. Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign. The project.
Four Tools to Help Build Your Social Community
JUNE 29, 2011
I’ve found that one of the most important things to do, when trying to build one’s online community, is to participate consistently in your preferred channels. And not just participate as in talk a lot, but share interesting pieces of information, so that your community knows you’re not just in this for you; you’re in this for them as well. HootSuite Publisher.
Journalism Is Not Content Marketing
AUGUST 11, 2016
Real journalist (and, yes, I knew many back then) were doing the work of the community. They were spending hours at the public courthouse or at local community meetings, and asking the very smart, tough and better-informed questions that the rest of society wasn't bothered with. They, in fact, were acting on all of our behalf to make our communities much more transparent.
Social Media Community Manager's Management
Social Media Network Marketing
SEPTEMBER 7, 2010
Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Tuesday, September 7, 2010 Social Media Community Managers Management Monitoring Social Media can be overwhelming. Hi Folks, do you work as an Online Community Manager? Social Media Community Managers Management Monitoring Social Media can be overwhelming.
What Every Business Blogger Can Learn from SaaStr
JULY 15, 2015
There is no secret formula here; these are techniques every business blogger can adopt, and their marketing counterparts can help them build it. When I was running a PR agency, we quickly discovered the fastest way to get our clients into Forbes was to have them write a thoughtful contributed article that gets published. Get real with your community. By Aly Saxe. Every. Single.
Book Review: APE – Author, Publisher, Entrepreneur by Guy Kawasaki and Shawn Welch
DECEMBER 28, 2012
Stay Akamai: It’s a natural step for bloggers to consider publishing; self publishing books is easier than ever before. People who could provide you the details of how to self-publish. And that is why I jumped at the chance to get my hands on an early review copy of APE-Author, Publisher, Entrepreneur by Guy Kawasaki and Shawn Welch. From Blogger to Author?
The Changing State Of Blogs
DECEMBER 10, 2015
meme that seems to be back in the public zeitgeist (the show will be published in the coming weeks). In the early days of blogging (I started Six Pixels of Separation in 2003), I defined blogs as a personal publishing platform that enabled anyone to write something, hit the publish button, and instantly have it distributed to the world for free (and fast). It was the ability for readers/community members to "subscribe" to a blog feed. I'm not sure who a blogger is anymore. From a blogger to a writer (and, for some, it could be a journalist). blogger.
The Other Side Of Comments And Community
APRIL 6, 2011
What can someone new to the Social Media world do to find and attract readers while building their own community? She answered today on her Spin Sucks Blog with a post titled, Building Your Online Community. Her answer was: "I always say social media, and building a community in general, is all about stroking other people's egos and scratching their backs. " Gini goes into detail about certain Bloggers who email a personal note of thanks to people who leave a comment on their Blog to others who send handwritten notes to those who leave comments. blogger.
Paywall for News.com and Online Community Social Media
OCTOBER 22, 2011
As tomorrow is an historic day – The Australian and other news.com sites move behind the paywall – what WILL we pay for, what SHOULD we pay for and what OTHER revenues streams are being missed by News.com refusal to build online communities around their content? e.g. my partner Gary Hayes being published in Wired and The Guardian. Do you think bloggers can effect change?
Don't Confuse An Influencer With Influencer Marketing
JUNE 17, 2016
The one thing that brands often fail to understand is this: Influencers have that title, because they have become trusted by their audience and community. brands were trying to get bloggers to talk up their products and services. Some of these bloggers were being paid. Some of these bloggers were not all that transparent about their pay-to-play situation. It's not just about that relationship of trust, it is extended towards two very different sides of publishing - the content and the economy behind it. blogger. community. publisher.
In praise of Econsultancy; a publishing model that works
JUNE 23, 2012
Econsultancy is a client, I’m one of its guest bloggers, I’ve been to Econsultancy events, parties, training sessions and have worked with them in partnership with several of my former and current clients. It also works very well for organic search and helps build a community (the Econsultancy Twitter account hit 100,000 followers this week (NMA has 37,000).
9 Be’s: Successful Blogger Secrets You Need to Know
JUNE 8, 2015
The tips below will show how you to harness the power of blogging and become a better blogger…overnight. 9 Be’s: Successful Blogger Secrets You Need to Know. Before you hit publish, review your post to ensure you maintain the integrity and credibility of your blog. This is a big one for bloggers to clearly understand. Be Responsible. How can you do this?
20 Bloggers to Watch in 2012
DECEMBER 30, 2011
As Michael Stelzner said at Blogworld, “You’re not a blogger, you’re a publisher!”. Her work is highly regarded in the social media community and she was recommended multiple times in the comments section on last year’s list. He had a popular blog, Free Pursuits, but focused on creating a legacy rather then just being a blogger. Enjoy! Maria Popova.
How to Consistently Publish Great Content While On The Go
JUNE 26, 2016
Since publishing content and interacting with my audience is a huge component of my business, those were the apps I downloaded first. I want to show you which smartphone apps I love and recommend, and exactly how I use them to stay productive and publish content consistently while I’m on the road. The best smartphone apps to track and publish content consistently.
Pinterest Basics for Bloggers
MARCH 25, 2012
Their findings, based on aggregated data from more than 200,000 publishers that reach more than 260 million unique monthly visitors, show that Pinterest has driven more referral traffic than Google+, LinkedIn, and YouTube combined! Bloggers can make use of these “clickthrough images” to attract more people to our blogs. But don’t spam the community boards with your pinned images.
Community Discussion: How Often Do You Post on Your Blog?
OCTOBER 16, 2016
How Often Should A Blogger Post? How Many Posts Should a Blogger Post? Be Consistent and Useful – Thoughts on How Often to Publish on Your Blog. The post Community Discussion: How Often Do You Post on Your Blog? Community DiscussionSometimes it can take years before we find a good rhythm to our blog’s posting schedule. Do you post every day?
The New Competition: For-Profit Communities with Deep Pockets
MAY 11, 2014
I pulled up an old file with random notes about online communities and started researching. Something big is happening in the world of professional communities – the world that associations are used to dominating – and I can’t ignore it. Unlike VIN, the communities I’m going to discuss here are free, bigger and well-funded. Meet the cast of new community players.
How to Leverage the Potential of Blogger Outreach
SEPTEMBER 24, 2012
Blogger outreach is reaching out to the blogger community to create a relationship that involves you having regular, constructive and mutually beneficial contact with them. What this means is that you keep communicating with bloggers regularly and don’t just get in touch with them, when you want a guest blog to be posted. What is Blogger Outreach? Business
Nominate Now 2013 #Nifty50 Top Twitter Bloggers, Authors, PR, Journalists Award
Blue Focus Marketing
JULY 16, 2013
2013 #Nifty50 Top Twitter Women and Men Bloggers, Authors, PR, Journalists Award. Can be an author (traditional- or self-published). Nifty50 Branding Communication Employee Branding Marketing Social Business Social Media Community Social Media Marketing Strategy The Social Employee Know someone who deserves to be considered? About the Award. Recognition. Eligibility. Nominate!
Women in Blogging: 125 Fearless Female Bloggers
NOVEMBER 29, 2010
I took a look at 14 lists that have come out over the last year for the top bloggers, social media marketers, search marketers, and entrepreneurs. This list includes female bloggers that cover a huge variety of topics in the blogosphere. They are not only bloggers, but many are also published authors, entrepreneurs, CEOs, experts in their niche, and overall inspirations.
What Do the Best Bloggers Have in Common?
SEPTEMBER 10, 2015
If you haven’t read about that many blog success stories , you may or may not know that it is in fact, the blogger’s attitude which plays a major role in the success of any given blog. As a blogger, your mindset defines your attitude. In any case, a blogger must always identify the end-goal before beginning a write-up. Someone you might call a “hobby blogger”. Good luck!
8 Questions for a Big-Time Marketer Turned Influential Blogger
Convince & Convert
JULY 17, 2015
Recently I conducted and published a survey capturing the input of 4,000 of the top bloggers on marketing partnerships. One of the key takeaways was that the majority of bloggers want to work directly with the brands. Bloggers don’t want to be used as a campaign or marketing asset—they do their best work when they are a part of the brand. Q: You’re a travel blogger.
PayPal Research Shows Strength of Community Trumps Popularity
NOVEMBER 2, 2011
Further some of the biggest names get outpaced by lesser known web-based personalities or weblebrities who activate deep ties to their communities. A DonorsChoose.org fundraising competition among bloggers —- including TechCrunch’s Michael Arrington and All Things D’s Kara Swisher —- was dominated by a blogger offering to parade around in a tomato suit.
6 Things Bloggers Can Learn From Dr. Seuss
AUGUST 10, 2011
Here are 6 things that bloggers can learn from the legend, Dr. Seuss. In 1954, Life Magazine published a finding that concluded children were not learning to read because the books they were assigned to read was boring. Social media has allowed small, passionate bloggers to create communities around their work. As bloggers, success rarely ever comes overnight.
Are Blog Subscribers the Only Success Metric?
OCTOBER 4, 2012
Cultivating community with authentic engagement every day. Migrating from freebie to Feedblitz (or other RSS publishing options). Create and build a fabulous community that supports you? When a blogger hits the big time and earns a ton of subscribers or has a large community commenting, said blogger has to be there to reply, engage, comment, and return the favor.
Why Bloggers Need a Personal Landing Page
JUNE 15, 2011
As a blogger you’ve got an ultimate goal: stand out of the crowd of fellow bloggers and -writers and get your words read by a large ammount of enthusiastic, engaged readers. Let’s see some of the most important advantages for bloggers of having a personal landing page. Create a signature that’s linking to your landing page after every post you publish.
What A Dog’s Cancer Taught Me About Community
MAY 2, 2014
Other things take priority over the time one spends blogging, tweaking, editing, linking… and when there is a team of bloggers to manage, that is a lot of time, even if one has help. I tell you all this not to make excuses for being away, but because part of being in a community means we share what’s going on. We are a community. We just kinda… went away… and came back.
Connecting Bloggers and Businesses Through Guest Blogging with PostJoint
OCTOBER 25, 2012
There are lots of great guest blogging and blogger outreach networks available to bloggers who are looking for fresh content for their sites and businesses who want to connect with bloggers in their industry. Here’s what I found are the main benefits to this network for bloggers and businesses. The Benefits of PostJoint for Bloggers. Try It for Free.
Does your brand take bloggers seriously?
FEBRUARY 23, 2013
Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. Technorati is not the voice of blogging authority that it once was, but each year the advertising network publishes a report that is required reading for internet marketers. Formerly known as The State of the Blogosphere the report has been renamed the 2013 Digital Influence Report because it takes a look at the broader social Internet as well as blogs and bloggers.
5 Ebook Publishing Hurdles, and How to Beat Them
MARCH 29, 2012
Bloggers don’t become popular by themselves: they build a network of friends and like-minded individuals who help each other out along the way. Don’t be afraid to reach out—as a matter of fact, you should reach out; you should talk to your friends, other bloggers, writers, and authors, and you should use email to your advantage. And where will I publish it? publish through Kindle. Publish through Smashwords , an indie publishing website. Publish through iBooks. publish through Barnes & Noble’s Nook. Be original.
7 Strategies for Growing Community on Your Blog
MARCH 27, 2013
This week on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog. Today I want to dig deeper into some specific things to DO to build community on your blog. Consider a Dedicated Community Area.
4 things I Learnt as a Blogger Working at an Influencer Marketing Platform
NOVEMBER 29, 2016
I’d had my technology lifestyle blog for little over a year when I began working with an influencer marketing platform, connecting brands and bloggers on sponsored collaborations. These are my learnings and whether blogger or brand, I’m hoping they can assist you as much as they have me! Blogging is about community – start collaborating. Content. Content. Content. THINGS.
Everything Bloggers Need to Consider for Their April Content Calendar
MARCH 30, 2016
If you publish content when it’s culturally relevant, you’ll have significantly increased your odds of attracting readers’ attention because your content will be topical. Luckily for bloggers, there are several significant cultural events throughout the year that are worth leveraging. The best time to publish and promote Mother’s Day content starts on April 18 and runs through May 10.
Why Web Push is the Next Big Thing for Bloggers
SEPTEMBER 25, 2014
Raise your hand if you’re a blogger who’d like to turn your one-time visitors into repeat visitors — and eventually, engaged community members. Because coming soon to a browser near you is a new technology called web push.And it’s quickly becoming every blogger’s go-to traffic driver. So when are YOU going to turn your visitors into a loyal community?