Done with Traditional Publishing
FEBRUARY 13, 2013
Brian Driggs asked me to discuss self-publishing after reading my sordid Fifth Estate story. While I don’t want to dismiss traditional publishing altogether, I can only speak for myself. will self publish my next book. There are several reasons, but first let’s discuss two reasons to consider traditional publishing: Prestige. Learn How to Publish.
6 Social Tools to Use Immediately After You Hit “Publish”
JUNE 15, 2015
published it. In fact, publishing your article is just the first step. have shared some of the most essential steps to take right after you publish an article which include: Email those who helped you write it (If you were using any expert quotes). But it’s not required to do that for each article you publish: Maybe once in a while run the tool and keep it mind.
Content vs. Community: How Online Publishers Can Nurture Both
AUGUST 20, 2011
As a result, publishers and bloggers of all sizes are constantly bleeding site content to social channels in order to encourage crucial engagement and interaction outside of their homepages. As publishers continue to rely on the outside social web to foster their communities, they often witness dire consequences. Publisher Platform (P3). Have an account? Used it?
Building Your Online Community
APRIL 5, 2011
A few days ago, I recorded a podcast with Srinivas Rao for BlogCastFM (yet to be published). One of the questions he asked me is what new bloggers can do to find and attract readers and build community. He has a seriously engaged community. Building Your Online Community originally appeared on Spin Sucks on April 5, 2011. used Drew Odom as an example. Via email.
12 Social Media Tools for Scheduling and Publishing Updates Compared
JANUARY 19, 2015
In this post, I wanted to share my findings for others who are also in the process of choosing a social media publishing tool for their business. The following are the social media tools for scheduling and publishing updates that I chose to research. They do have features that allow you to automate publishing updates to specified social media networks. AgoraPulse. Buffer.
Tips on Measuring Community [April #measurePR Recap]
APRIL 24, 2015
At the heart of social PR lies community. So that’s what we focused on for the April #measurePR Twitter chat; how to measure community, how to tell when community-building initiatives are working (and when they’re not), and how community-focused metrics might change over time. Experts in measuring community. Now, especially if you work in the PR field, you may be familiar with #soloPR (and the excellent Twitter chats); you may not be as familiar with Hoop.la , but it’s a really excellent online community software platform. measurepr.
5 Strategies to Build a Network of Bloggers and Journalists
SEPTEMBER 13, 2013
Creating a network of bloggers and journalists is a great way to provide mutual support in the world of online media. For For both public relations and search engine optimization, publishing content via other people’s sites is a critical part of their everyday duties. Gatekeepers are the ones who control what is published on their site. Guest Post by Alicia Lawrence.
How To Get Results From Your Blogger Outreach Campaign
APRIL 13, 2011
Bloggers are a unique breed. This is precisely why conducting a blogger outreach campaign can be the most difficult type of social media campaign. Part of the strategy included reaching out to bloggers in the nonprofit space in hopes that they’d write a blog post about the grant. An additional 103 bloggers participated throughout March. Results. How we did it.
What Every Business Blogger Can Learn from SaaStr
JULY 15, 2015
There is no secret formula here; these are techniques every business blogger can adopt, and their marketing counterparts can help them build it. When I was running a PR agency, we quickly discovered the fastest way to get our clients into Forbes was to have them write a thoughtful contributed article that gets published. Get real with your community. By Aly Saxe. Every. Single.
What A Dog’s Cancer Taught Me About Community
MAY 2, 2014
Other things take priority over the time one spends blogging, tweaking, editing, linking… and when there is a team of bloggers to manage, that is a lot of time, even if one has help. tell you all this not to make excuses for being away, but because part of being in a community means we share what’s going on. We are a community. We just kinda… went away… and came back.
The Changing State Of Blogs
DECEMBER 10, 2015
meme that seems to be back in the public zeitgeist (the show will be published in the coming weeks). In the early days of blogging (I started Six Pixels of Separation in 2003), I defined blogs as a personal publishing platform that enabled anyone to write something, hit the publish button, and instantly have it distributed to the world for free (and fast). This was another core component of what made a blog a "blog." It was the ability for readers/community members to "subscribe" to a blog feed. I'm not sure who a blogger is anymore. blogger. community.
The Other Side Of Comments And Community
APRIL 6, 2011
What can someone new to the Social Media world do to find and attract readers while building their own community? She answered today on her Spin Sucks Blog with a post titled, Building Your Online Community. Her answer was: "I always say social media, and building a community in general, is all about stroking other people's egos and scratching their backs. " Gini goes into detail about certain Bloggers who email a personal note of thanks to people who leave a comment on their Blog to others who send handwritten notes to those who leave comments. blogger.
Don't Confuse An Influencer With Influencer Marketing
JUNE 17, 2016
The one thing that brands often fail to understand is this: Influencers have that title, because they have become trusted by their audience and community. brands were trying to get bloggers to talk up their products and services. Some of these bloggers were being paid. Some of these bloggers were not all that transparent about their pay-to-play situation. It's not just about that relationship of trust, it is extended towards two very different sides of publishing - the content and the economy behind it. blogger. community. publisher.
Open Community Case Study – GoPlow
MARCH 9, 2011
Community: GoPlow. GoPlow is the Snow & Ice Management Association ‘s (SIMA) online community. Brian believed they couldn’t do that until they had a open community website generating solid content. GoPlow is not only the center of their online community-building efforts, but an already profitable revenue center too. Check them out: GoPlow Community.
Social Media Community Manager's Management
Social Media Network Marketing
SEPTEMBER 7, 2010
Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Tuesday, September 7, 2010 Social Media Community Managers Management Monitoring Social Media can be overwhelming. Hi Folks, do you work as an Online Community Manager? Social Media Community Managers Management Monitoring Social Media can be overwhelming.
Four Tools to Help Build Your Social Community
JUNE 29, 2011
All for one and one for all. I’ve found that one of the most important things to do, when trying to build one’s online community, is to participate consistently in your preferred channels. HootSuite Publisher. Recently they introduced a “publisher tab, where you can see all your scheduled tweets in calendar view, and it’s pretty cool. Yes and no.
Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign
MARCH 26, 2012
You might remember my telling you about this ; long story short, we were asked to provide digital support for the campaign; specifically, to engage bloggers with the goal of raising awareness for the campaign and the work that OA does to empower women around the globe. Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign. The project.
Paywall for News.com and Online Community Social Media
OCTOBER 22, 2011
The usual suspects were there – bloggers and twitterers I see around from time to time – and a handful of new faces. No journalists, except a journalists that now work in social media and a few bloggers now paid to bring their audiences and expert knowledge to journalism (blogournalists?) e.g. my partner Gary Hayes being published in Wired and The Guardian. Fairfax?
Book Review: APE – Author, Publisher, Entrepreneur by Guy Kawasaki and Shawn Welch
DECEMBER 28, 2012
Stay Akamai: It’s a natural step for bloggers to consider publishing; self publishing books is easier than ever before. People who could provide you the details of how to self-publish. And that is why I jumped at the chance to get my hands on an early review copy of APE-Author, Publisher, Entrepreneur by Guy Kawasaki and Shawn Welch. And yet. Price: $9.99
In praise of Econsultancy; a publishing model that works
JUNE 23, 2012
Econsultancy is a client, I’m one of its guest bloggers, I’ve been to Econsultancy events, parties, training sessions and have worked with them in partnership with several of my former and current clients. It also works very well for organic search and helps build a community (the Econsultancy Twitter account hit 100,000 followers this week (NMA has 37,000).
8 Questions for a Big-Time Marketer Turned Influential Blogger
Convince & Convert
JULY 17, 2015
Recently I conducted and published a survey capturing the input of 4,000 of the top bloggers on marketing partnerships. One of the key takeaways was that the majority of bloggers want to work directly with the brands. Bloggers don’t want to be used as a campaign or marketing asset—they do their best work when they are a part of the brand. Waking up at 7:30 a.m.
What Do the Best Bloggers Have in Common?
SEPTEMBER 10, 2015
If you haven’t read about that many blog success stories , you may or may not know that it is in fact, the blogger’s attitude which plays a major role in the success of any given blog. As a blogger, your mindset defines your attitude. In any case, a blogger must always identify the end-goal before beginning a write-up. Someone you might call a “hobby blogger”. Good luck!
20 Bloggers to Watch in 2012
DECEMBER 30, 2011
As Michael Stelzner said at Blogworld, “You’re not a blogger, you’re a publisher!”. Her work is highly regarded in the social media community and she was recommended multiple times in the comments section on last year’s list. He had a popular blog, Free Pursuits, but focused on creating a legacy rather then just being a blogger. He Enjoy! Deb Ng.
Does your brand take bloggers seriously?
FEBRUARY 23, 2013
Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. Technorati is not the voice of blogging authority that it once was, but each year the advertising network publishes a report that is required reading for internet marketers. Formerly known as The State of the Blogosphere the report has been renamed the 2013 Digital Influence Report because it takes a look at the broader social Internet as well as blogs and bloggers.
10 Community Manager Responsibilities that Don't Involve Twitter.
Techipedia: Tamar Weinberg
MARCH 17, 2010
Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Community Manager Responsibilities that Don’t Involve Twitter and Facebook 10 Community Manager Responsibilities that Don’t Involve Twitter and Facebook by Tamar Weinberg on March 17, 2010 Share This is a guest post by Itamar Kestenbaum. Check it out!
How to Leverage the Potential of Blogger Outreach
SEPTEMBER 24, 2012
Blogger outreach is reaching out to the blogger community to create a relationship that involves you having regular, constructive and mutually beneficial contact with them. What this means is that you keep communicating with bloggers regularly and don’t just get in touch with them, when you want a guest blog to be posted. What is Blogger Outreach? Business
Pinterest Basics for Bloggers
MARCH 25, 2012
Their findings, based on aggregated data from more than 200,000 publishers that reach more than 260 million unique monthly visitors, show that Pinterest has driven more referral traffic than Google+, LinkedIn, and YouTube combined! Bloggers can make use of these “clickthrough images” to attract more people to our blogs. But don’t spam the community boards with your pinned images.
The New Competition: For-Profit Communities with Deep Pockets
MAY 11, 2014
pulled up an old file with random notes about online communities and started researching. Something big is happening in the world of professional communities – the world that associations are used to dominating – and I can’t ignore it. Unlike VIN, the communities I’m going to discuss here are free, bigger and well-funded. Meet the cast of new community players.
Women in Blogging: 125 Fearless Female Bloggers
NOVEMBER 29, 2010
took a look at 14 lists that have come out over the last year for the top bloggers, social media marketers, search marketers, and entrepreneurs. This list includes female bloggers that cover a huge variety of topics in the blogosphere. They are not only bloggers, but many are also published authors, entrepreneurs, CEOs, experts in their niche, and overall inspirations.
PayPal Research Shows Strength of Community Trumps Popularity
NOVEMBER 2, 2011
Further some of the biggest names get outpaced by lesser known web-based personalities or weblebrities who activate deep ties to their communities. DonorsChoose.org fundraising competition among bloggers —- including TechCrunch’s Michael Arrington and All Things D’s Kara Swisher —- was dominated by a blogger offering to parade around in a tomato suit.
Nominate Now 2013 #Nifty50 Top Twitter Bloggers, Authors, PR, Journalists Award
Blue Focus Marketing
JULY 16, 2013
2013 #Nifty50 Top Twitter Women and Men Bloggers, Authors, PR, Journalists Award. Can be an author (traditional- or self-published). Nifty50 Branding Communication Employee Branding Marketing Social Business Social Media Community Social Media Marketing Strategy The Social Employee Know someone who deserves to be considered? About the Award. Recognition. Eligibility. Nominate!
Everything Bloggers Need to Consider for Their April Content Calendar
MARCH 30, 2016
If you publish content when it’s culturally relevant, you’ll have significantly increased your odds of attracting readers’ attention because your content will be topical. Luckily for bloggers, there are several significant cultural events throughout the year that are worth leveraging. The best time to publish and promote Mother’s Day content starts on April 18 and runs through May 10.
Facebook Removal of Fanpages. Community Pages.
APRIL 8, 2010
When you publish content or information to your Page we have no obligation to distribute your content or information to users. One of the reasons I moved off Blogger (Google hosting) onto my own ISP hosted site, by the way, was for that very reason. But removing established fanpages to make way for community pages instead of migrating them across was crappy thinking. Spoken.
6 Things Bloggers Can Learn From Dr. Seuss
AUGUST 10, 2011
Here are 6 things that bloggers can learn from the legend, Dr. Seuss. In 1954, Life Magazine published a finding that concluded children were not learning to read because the books they were assigned to read was boring. Social media has allowed small, passionate bloggers to create communities around their work. As bloggers, success rarely ever comes overnight.
9 Be’s: Successful Blogger Secrets You Need to Know
JUNE 8, 2015
The tips below will show how you to harness the power of blogging and become a better blogger…overnight. 9 Be’s: Successful Blogger Secrets You Need to Know. 1. Before you hit publish, review your post to ensure you maintain the integrity and credibility of your blog. This is a big one for bloggers to clearly understand. Be Responsible. How can you do this?
How to structure glocal communication on Social Media
NOVEMBER 4, 2014
Which tools are necessary to create, manage and publish content? 4. Like our guest blogger Sandie, we believe that localization is crucial if a global brand is to succeed in producing valuable and engaging Social Media content. Best Practise Cases Brands Community Management Engagement Facebook Guest Post Guidelines Marketing & Communication Research/Study Social Media Strategy Social Network g glocalization guest blogger how to local content strategic communication Findings. How to. How do you organize and manage glocal communication? 2.
Why Bloggers Need a Personal Landing Page
JUNE 15, 2011
As a blogger you’ve got an ultimate goal: stand out of the crowd of fellow bloggers and -writers and get your words read by a large ammount of enthusiastic, engaged readers. Let’s see some of the most important advantages for bloggers of having a personal landing page. Create a signature that’s linking to your landing page after every post you publish.
Bringing Open Community To Public Relations
NOVEMBER 22, 2010
Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations. Why did you write Open Community ? online. Lets play.
Are Blog Subscribers the Only Success Metric?
OCTOBER 4, 2012
Cultivating community with authentic engagement every day. Migrating from freebie to Feedblitz (or other RSS publishing options). Create and build a fabulous community that supports you? When a blogger hits the big time and earns a ton of subscribers or has a large community commenting, said blogger has to be there to reply, engage, comment, and return the favor.
4 Ways A Superhero System Will Make You A Better Blogger
FEBRUARY 28, 2016
The excitement of creating content and putting it out into the world was tangible… that feeling (and motivation) to publish a few posts and see what everybody thinks. Today, I’m going to share with you a 4-step system that will help you finally crack the code and consistently improve at your efforts to become a superhero blogger. “That’s it! I’m starting a blog!”. Just ask Darren!
7 Strategies for Growing Community on Your Blog
MARCH 27, 2013
This week on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog. Today I want to dig deeper into some specific things to DO to build community on your blog. 1. Consider a Dedicated Community Area.
Repurpose Content with These Six Tools
APRIL 16, 2015
For example, if you’re a blogger, reaching and attracting new audiences is probably on your goals list. But, at the same time, you already have a community of readers you’re writing for and you write for that loyal group first and foremost. Take Advantage of LinkedIn Publishing . Just make sure the altered content aligns with the platform you’re publishing on (e.g.,
Content Distribution: Eight Ways to Gain New Readers
JANUARY 27, 2015
Yes, I know there is controversy about whether to enable comments , but I fall firmly on the side of “you can’t build community or distribute your content” (particularly when you’re starting out) if you don’t have comments open. This is a mistake some of even the most seasoned bloggers make. Whatever you call it, get your content out when it is published.