Social Media Strategery

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More Than Words: How to Really Redefine the Term “Public Relations”

Social Media Strategery

Chartered in 1947, PRSA is the world’s largest and foremost organization of public relations professionals and boasts a community of more than 21,000 members across the U.S. I will stop being a yes-man for my clients and actually provide the expert communications counsel I’m (hopefully) being paid to provide.

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An Interview with Blogger Bob From TSA's Evolution of Security.

Social Media Strategery

Development Social Media An Interview with Blogger Bob From TSA’s Evolution of Security Blog Tue, Mar 10, 2009 Best Of , Government 2.0 My questions are underlined and bolded below – Blogger Bob’s responses are found just below each question. We are going to be switching from Blogger to WordPress. Government 2.0

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Social Media Isn't Always the Answer

Social Media Strategery

I’ve seen Intellipedia , TSA’s Evolution of Security blog , DoDLive , the DoD’s Blogger’s Roundtable , FEMA’s YouTube channel , GovLoop , and many other examples of “Government 2.0.&# I’ve also seen plenty of failed blogs, dormant wikis, and other failed attempts at using social media.

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Rethinking Public Relations Education

Social Media Strategery

Some were in media relations classes where they were learning about the differences between pitching reporters and bloggers. But, for the most part, social media had yet to become a substantial part of their communications curriculum. When I took “ Media Writing ,&# I learned the AP Stylebook and how to write press releases.