Interview with Community Manager: Emma Gannon
Social Media Citizens
SEPTEMBER 6, 2011
Emma Gannon is currently a global community manager of Dove Facebook. Emma has experience of community managing blogs, Twitter and Facebook pages for international brands. The best resources can be found by looking simply around online and seeing what other brands are doing with their communities. and directing their fans to discounts, offers, and latest fashion news.
How to Grow Your B2B Facebook Community
FEBRUARY 5, 2013
But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement. Below I’ll highlight a couple of simple and effective methods that’ll help grow a B2B Facebook community through engaging content curation. Reach Out the “Old Fashioned” Way. Image: goiabarea via Flickr, CC 2.0. Go Viral. Provide Value.
Content vs. Community: How Online Publishers Can Nurture Both
AUGUST 20, 2011
As a result, publishers and bloggers of all sizes are constantly bleeding site content to social channels in order to encourage crucial engagement and interaction outside of their homepages. As publishers continue to rely on the outside social web to foster their communities, they often witness dire consequences. more social and real-time community will self-perpetuate content.
20 Bloggers to Watch in 2012
DECEMBER 30, 2011
As Michael Stelzner said at Blogworld, “You’re not a blogger, you’re a publisher!”. Her work is highly regarded in the social media community and she was recommended multiple times in the comments section on last year’s list. He had a popular blog, Free Pursuits, but focused on creating a legacy rather then just being a blogger. He More bloggers to watch.
9 Habits of Bloggers Who Have Huge Audiences
AUGUST 18, 2015
If you’re just starting out as a blogger, you’re probably wondering how to grow your audience. The good news is that there’s a lot you can learn from bloggers who have already built an enormous following – no matter what they blog about, great bloggers share a number of habits that make them successful. As a blogger, it’s so easy to waste time. They’re Prolific.
What to Look For When Hiring a Community Manager
JANUARY 26, 2011
Commonly referred to as the “Community Manager, these brand ambassadors are a company’s direct link to its customers, owning the critical responsibility to grow, shape and respond to online conversations happening around that brand. Do You Need A Community Manager? Determining whether your brand needs a community manager comes down to efficiencies, trust and skill.
10 Brands Killing It On Instagram in 2016
SEPTEMBER 7, 2016
Condé Nast does a great job of taking us around the world and makes smart use of popular hashtags (#TravelerInVienna, #TravelerInChicago, etc) and travel bloggers such as @grantlegan or @sashajuliard to give more visibility to posts. With over 500 million monthly active users , Instagram has become a prime target for brands trying to reach new audience segments. Adidas (@adidas).
8 Steps to Building Your Blog Into a Community
MAY 31, 2013
All successful blogs are communities and if you want to turn your blog into something special, something that will grant you financial freedom, and something that will help countless people then you must create a community out of your blog. There are a lot of great blog posts about creating communities , but this one is different. Build your community on a single powerful idea.
15 Bloggers to Watch in 2013
JANUARY 6, 2013
Welcome to the 2013 edition of Bloggers To Watch. My work has changed a lot over the past year – I’ve been focused a lot on the Australian blogger community, and on curators – so this post is very centered on those communities. believe her archives have a lot to offer beginner bloggers. She strives to go beyond a fashion/streetstyle blog.
20+ More Bloggers to Watch: The Readers’ Choice
FEBRUARY 15, 2013
It’s been nearly a month since Bloggers to Watch in 2013 was published. Image courtesy stock.xchng user saavem This post presents all the bloggers that people have highlighted over the past few weeks. If you want to read a genuinely very funny Dad blogger then you can’t beat Mark Richards. One blogger I really enjoy is Katie from Wellness Mama. Mark Richards.
How to Reach Out to Bloggers
OCTOBER 31, 2010
Home About Speaking Newsletters Contact Best Of Work With Me How to Reach Out to Bloggers January 7, 2010 View Comments New here? Are you hoping to connect with bloggers and get the word out about your product or service? Do Your Homework All bloggers aren’t the same. Bloggers can be fickle and often work to the beat of their own drum. I get dozens of pitches a day.
A Guide to Marketing on Tumblr
JUNE 14, 2012
Tumblr’s functionalities can be compared to those of Twitter; follow other users and see their posts in a feed on your so-called Dashboard, get re-blogged by others for a viral spread of your content, send messages to other bloggers and tag your posts for the ability of other people to find your content through a search function. Tumblr’s functionalities. Set a strategy. Pay for visibility.
Theme Week: How To Find New Readers and Create Community on Your Blog
MAY 3, 2014
Our first foray was in creating content , we moved into a week chock-full of info for new bloggers just starting out, and last month Shayne and I delved deep into creating products – an in-depth, step-by-step set of posts that aimed to answer all the questions you have about creating, launching, and selling products and services on your blog. Originally at: Blog Tips at ProBlogger.
How Social Media can Fix the Troll and Bullying problem
OCTOBER 9, 2012
Bullying can be a contributing factor in suicide and damages whole communities not just the bullied. The toxic boss that makes snippy comments when you come to work, the (hopefully soon ex-) boyfriend that trashes your fashion sense and opinions on current affairs with “jokes”, the kids at school that call you lardarse or dumbarse. Individual voices in a community count.
Reflections on Brand Advocates & Social Influence
AUGUST 26, 2011
Naturally, this makes brand advocates very important to your business and especially in relation to your social media presence, where there’s great possibility of making an impact in various online communities. Brand advocates = Facebook-ers, bloggers etc. They write comments, post pictures and they are active in the community. Brand advocates = trusted people. Let me know :).
How to Become a Stellar Guest Blogger
JANUARY 4, 2011
This post is meant to outline the “ quality approach to guest blogging where: Linking (and keywords in the links) is not the most important thing What matters is networking with niche bloggers and influencers as well as building a positive brand image So read on if you are serious about guest blogging… 1. This is a guest post by Ann Smarty, a blogger and web entrepreneur.
2011 #Nifty50 Top Twitter Women
Blue Focus Marketing
MAY 8, 2011
She describes herself as a “small business coach, speaker, corporate trainer, blogger, singer, lover of life, dreams, family and God. She’s an entrepreneur, marketer, blogger, and alum of Wharton and Purdue. Connie is the Community Strategist for the Alterian (formerly Techrigy) SM2 social media monitoring platform. What is it? Jennifer Aaker – @aaker.
The Question Of Quora
JANUARY 8, 2011
Part of Quora's cool factor is that it seems to have captured the hearts and minds of the Silicon Valley luminaries and all of the Bloggers and Tweeters that follow them. Just this week, Jeremiah Owyang (a well-known Blogger and industry analyst) noticed that he was now being quoted in more mainstream media spaces by journalists who were pulling his answers off of questions he responded to on Quora. Imagine the ability to really ask serious and honest questions of your consumers and community members. blogger. When someone asks, "what's the next Twitter ?"
Influencer Marketing: Interview With Danica Kombol
Diva Marketing Blog
MAY 9, 2016
Influencer marketing's roots began in the blogosphere programs of what we called blogger relations. Although the relationship aspect of today's influencer marketing campaigns are still critical, campaigns are more sophisticated than in the days of blogger relations. . And it really is a community. To celebrate Diva Marketing's 12th Blog Birthday (!). Enjoy! Danica Kombol : Ha!
How to Network at Blog Events (Even if You’re Shy!)
MAY 29, 2016
It’s also TOTALLY OK to not know every single blogger and be familiar with every single blog. Bloggers come from all walks and all niches, you don’t have to be across them all to have a friendly conversation. They might know another blogger who’d be good to meet, or give you good tips on what sessions might suit you. Build CommunityStalk on social.
23 Outstanding Social Media Marketing Guides
DECEMBER 16, 2014
Jayme Soulati walks readers through 10 steps for “good old-fashioned networking” on social media to fuel business development, starting with setting goals (e.g., For those unfamiliar with Triberr, Jim Dougherty explains its a platform that “allows bloggers to increase their distribution by creating tribes that can (potentially) pool their collective social audiences.”
A Nine Year Rant
APRIL 27, 2015
Maybe their blog communities are the alpha and omega of their business. My blog certainly works to inform members of my community, but meeting, talking with, and seeing people in real life and via other venues is much more important. I’ve come to realize the relationships are most important, not the medium. 2) Strong Relationships Don’t Scale. And that’s OK.
How Influence Marketing Differs from Celebrity Endorsement
Convince & Convert
FEBRUARY 24, 2016
Michael Jordan doesn’t need to be a fashion expert to recommend Hanes, and Oprah doesn’t need to be a technology expert to recommend Window’s Surface. They’ve built communities around themselves in a very niche space. Influencers Are Engaged in a Community. They are answering questions and going into further detail on points of interest with community members.
JUNE 13, 2012
In women’s online media, the formula is one part fashion and beauty, one part yoga and fitness, one part recipe swap, a ginormous dose of mommy blogging; mix and cover with a thick frosting of e-shopping. Go ahead, Google “women over 40”: fashion and beauty tips… sexiest women over 40… infertility… Oprah’s ‘Project Makeover,’ etc. Guest post by Marcia Zellers. Not the formula.
TV Show about Bloggers – Project Alpha, Malaysia
JANUARY 21, 2010
Anyway here’s Malaysia’s attempt at moving more mainstream with merging blogs with traditional media: Project Alpha is Malaysia’s first online TV Show about bloggers. It is a fast paced, fast cut, lifestyle-driven show tailor made for the online market which provides increased recognition of the expanding role and influence of bloggers across the nation. Looks interesting.
5 Key Elements for a Successful Women’s Blog
JULY 8, 2014
Your photo don’t have to look super-professional or “glossy” like in fashion magazines (mine never are) but make sure they are visually attractive; i.e. no blurriness, basic composition and bright, good colors (this can be edited on your computer). Picmonkey.com is a great free service that many of the top women bloggers use to make your pictures visually better. Here they are.
Choosing a blogging service: Blogger, Tumblr or Wordpress
JUNE 28, 2010
Blogger Blogger is Google’s blogging platform and one of the most widely used free blogging services. In that way it is more or less easy to connect with other bloggers on the Tumblr platform, but it can also be a downside that it is a closed community with no external comment options. will go through to most widely used blogging services. It’s free and easy.
50 Shortcuts to Create Visual Content for Social Media
MARCH 4, 2016
When WordSwag hit the attention of bloggers in 2014 it quickly became a household favourite. But it’s the remixing that allows you to create some very cool designs and layouts – by tapping into the Studio community, which is brimming with designers. Image by Shutterstock. ” Almost 80% of them said the following: Time. Now it’s much easier. And much quicker.
7 Ways to Turn Employees into Brand Ambassadors
SEPTEMBER 15, 2011
For added engagement, publish an internal blog where upper management can share insights with the rank and file in a candid fashion. Treat employee bloggers like media. Encourage community involvement. Today’s guest post is written by Amber Avines. Want your company to attract more business, secure greater exposure, and reach new customers? Break down the barriers.
6 Powerful Social Media Lessons from Tourism that will Boost Your Brand
JUNE 4, 2016
By teaming up with others who service a similar audience you can get greater reach and exposure. 2 Reach out to other Instagram users to combine hashtags – encourage your virtual communities to use both hashtags. I’ve seen this work for photo challenges that have crossover audiences. We can learn a lot from the Tourism Industry when it comes to Social Media Smarts. . Family.
The Grateful Challenge
NOVEMBER 24, 2014
My mother-in-law, who shares a love of wine, books, and fashion with me. Every, single guest blogger, who spends time not only creating content for this blog, but engaging with our community. The Spin Sucks community—every one of you who reads, shares, comments, emails or private messages me…and even those of you who catch my typos and privately point them out.
How Young is Too Young?
Techipedia: Tamar Weinberg
JUNE 10, 2010
Today, there are young bloggers who have their own websites and blogs. Some even boast high rankings and good sized communities. contacted a handful of young bloggers, all under the age of 17, to get an idea of whether they see their age as a hurdle and what advice they would give to new bloggers. Also pictured (center) is mom Ciaran Blumenfeld, who is also a blogger.
17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools
Techipedia: Tamar Weinberg
AUGUST 2, 2011
Adam Singer is a digital marketer and blogger at The Future Buzz. The truth is that there are no shortcuts to community building , it requires sustained time, effort and dedication: at least to create a community that is truly activated and interested. He’s the president of Human Business Works , an online education community for small businesses. Jason Falls.
The Nifty 50 Top Women of Twitter for 2011
MAY 3, 2011
She describes herself as a “small business coach, speaker, corporate trainer, blogger, singer, lover of life, dreams, family and God.” She’s an entrepreneur, marketer, blogger, and alum of Wharton and Purdue. Connie is the Community Strategist for the Alterian (formerly Techrigy) SM2 social media monitoring platform. What is it? That is what has driven social media adoption.
Advisory: Google+ Begins Booting Brands
JULY 21, 2011
Yesterday, a confirmed report from KCET-TV in LA surfaced that Google+ community managers are enforcing the brand “no fly zone.. In the face of complaints about brands being unceremoniously dispatched, community managers have indicated that Google+ will focus on optimizing interaction between people first. Image by Sean MacEntee. by Danny Brown and Geoff Livingston.
Just Say Thank You!
JUNE 11, 2013
Personally, one of the best parts about buying the old fashioned way in a store are the smart clerks who invariably thank you and shake your hand. Reciprocate: Most bloggers expect reciprocation after a series of link shares and mentions. Content has to fit the community, too. What happened to the lost art of thank you ? You get hit up with coupons and requests to buy more.
How to Match 10 Key Success Metrics to Your Blogging Strategy.
Convince & Convert
MARCH 4, 2010
Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search How to Match 10 Key Success Metrics to Your Blogging Strategy March 4th, 2010 |Written By: Jay Baer | View Comments Tweet If you’re blogging for business, rather than blogging about your cat, baby, fashion addiction, or crush on Taylor Swift, you need to set some success metrics. Is anyone out there?
How to Start Networking When You Don’t Know a Single Person on the Internet
OCTOBER 9, 2012
Guest post-what? I was new to the marketing/blogging community and had absolutely no idea where to start. Here’s the secret: regardless of your niche, you have to start with good, old-fashioned networking and relationship building. As a blogger, you’ll probably be directed to big names like Copyblogger , Problogger , and Chris Brogan. My reaction? Comment-who?
A Social Media Status Quo – Brazil
MARCH 21, 2014
Mindjumpers Network is a global platform of local country Community Managers, enabling international companies to execute and maintain brand communities in a structured, quality assured and cost effective way across markets with the aim of creating effect and value. Here’s a sum up of our report from Mindjumpers’ local community manager Debora Corrano. Trends.
7 Ways to Generate Leads from Social Media
SEPTEMBER 17, 2015
Speaking of retailers, let’s take a look at one with fashion stores worldwide. H&M recently used their website to drive sales to their stores with a coupon strategy. Advertising coupons through social media like Facebook allows an ubiquitous retailer like H&M to target specific age groups that their fashion caters to. (Source). The best part of it? Quizzes. Source).