Laurel Papworth

OCTOBER 8, 2012

I’m a social media strategist that blogs about social media and online communities so I find it frustrating when I am sent a PDF attachment on an email with a traditional media press release using agency created content, professional film crews employed to do the traditional campaign filming and ditto with professional musicians.

Press Release 111

Press Release scribd Social Media Film 111

Laurel Papworth

OCTOBER 22, 2011

As tomorrow is an historic day – The Australian and other news.com sites move behind the paywall – what WILL we pay for, what SHOULD we pay for and what OTHER revenues streams are being missed by News.com refusal to build online communities around their content? Why invite Bloggers to a News.com Press briefing?

Communities 108

Communities Social Media Journal Diagrams 108

Convince & Convert

DECEMBER 30, 2015

Diagrams are awesome for demonstrating relationships and organizational flows. This poster example actually combines a diagram right into the poster to demonstrate how to repurpose old content into new blog posts. 5% of bloggers include printed newsletters in their content strategy. News Releases and Pitches. Photography.

Diagrams 60

Diagrams Posterous Template Templates 60

Convince & Convert

SEPTEMBER 15, 2015

Diagrams are awesome for demonstrating relationships and organizational flows. This poster example actually combines a diagram right into the poster to demonstrate how to repurpose old content into new blog posts. 5% of bloggers include printed newsletters in their content strategy. News Releases and Pitches. Photography.

Types 60

Types Content Diagrams Posterous 60