4 Detective Tricks to Find Your Customers in Social Media | Social.
Convince & Convert
JUNE 15, 2010
At conferences, I am often asked something along these lines, “My boss thinks none of our customers are on Facebook, but I think they are. It's sort of like a person-centric monitoring tool as opposed to a topic-centric monitoring tool like ScoutLabs. Because there really is no benefit in beating your customers to the punch.
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