Waxing UnLyrical

JUNE 21, 2012

When it comes to staying on top of social media, one of the big challenges we have is to find the social media tools that will help us achieve a happy medium between curating, listening, engaging and producing content. So they typically contain the @ handle of the blogger publishing that post, etc. ” 1.

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HootSuite Social Media Curation iPad 269

Waxing UnLyrical

SEPTEMBER 7, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Want Social Media Evangelizers? Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers.

Social Media 146

Social Media Postrank Tourism Blogroll 146

Waxing UnLyrical

JANUARY 4, 2011

In fact, heavy manufacturing is probably the only exception in sectors that have been compelled to adopt social as a medium to “be remarkable&# in human terms to their followers. Consequently, social media agencies have mushroomed , with their fair share of self-confessed SM consultants cashing in on the tide.

Social Media 195

Social Media Postrank Flickr Class 195

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Completely. Here’s the interview.

Social Media 153

Social Media Postrank Energy Tourism 153

Waxing UnLyrical

JUNE 30, 2014

Social Media – I’ve Been Doing It Wrong. Why: Can you ethically gain support for a client’s cause via social media? 5 Strategies to Build a Network of Bloggers and Journalists . Why: Creating a network of bloggers and journalists is a great way to provide mutual support in the world of online media.

Small Business 202

Small Business Consultant Flickr System 202

Waxing UnLyrical

NOVEMBER 23, 2010

It was something to the effect of “Would/should companies do this with big bloggers in their spaces?&# Alas, the issue is even stickier for bloggers than it is for companies. I know big bloggers get swag. I know big bloggers get LOADS of free lunches. In 2010, blogs and bloggers are truly influencers.

Class 184

Class Blogger Issues Review 184

Waxing UnLyrical

MAY 19, 2014

Looking At Social Media Value The WIIFM Way. How to Ask for Guest Bloggers Without the Awkwardness. Why: Guest bloggers can be a great way to promote your brand and add value to your blogging efforts (as we have seen!). In this guest post for SteamFeed , Anne Reuss shares how to get bloggers on board.

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Loyalty Consultant Flickr Compete 182

Waxing UnLyrical

NOVEMBER 10, 2010

Last week on BNET, I talked about the two critical elements of the perfect media pitch ; the subject line, and the first paragraph of the email. Because as the media universe continues on its inexorable changes , bloggers are starting to be just as influential as mainstream media; sometimes, even more so. pts Settings.

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Class Blogosphere Blogger Creative Commons 226

Waxing UnLyrical

NOVEMBER 15, 2010

Take this example: Let’s say you’ve created a tool that helps non-profits with social media, and you are sending out a news release as part of your launch. Your keywords might be “social media for non-profits.&# Please let me know in the comments. Sign out Leave your comment here.

News 274

News Google SEO Postrank 274

Waxing UnLyrical

NOVEMBER 3, 2010

So I’m quite delighted that he will be joining the #measurePR Twitter chat on November 9, to talk about social media ROI and possibly quite a bit else. Sign out Leave your comment here. And I hope we’ll see you. Click here to try reconnecting the live stream. | pts Settings. pts Settings. RSVP here: [link] #pr [.]

Postrank 255

Postrank ROI Tourism Blogroll 255

Waxing UnLyrical

DECEMBER 6, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Walking the Social Talk December 6th, 2010 Tweet These boots were made for talking As editor of Women Grow Business (disclosure: client, which I love ), I come across remarkable blog posts every day.

Class 211

Class Comments Eventful Conversation 211

Waxing UnLyrical

NOVEMBER 4, 2010

Five easy steps to customizing your 404 page, assuming you’re using WordPress (you in Blogger, or something, I ain’t got nothing for you). Get Shareaholic test Filed under Blogging for Grasshoppers , How To , Resources | Tags: 404 error page , blogging , blogging for newbies | Comments (19) Site settings comment help?

Class 241

Class Tumblr Template Templates 241

Waxing UnLyrical

MARCH 25, 2013

Before they even invested heavily in social media, Chobani was growing fast via word of mouth and a quality listening program. WUL : And how many tweets and Facebook comments a day (or week) do you guys get? AB : On average, we see about 1,500 tweets a day and 150+ Facebook comments and posts a day.

Travel 254

Travel Price Consultant B2B 254

Waxing UnLyrical

JUNE 24, 2013

Whether we’re in PR, marketing, social media, or any of the sub-disciplines of communication, it’s an area most of us know just enough to be dangerous… but not nearly as much as we should. How My Guinea Pigs Became Famous Guest Bloggers. Please share in the comments below. Hence the seven posts below.

SEO 197

SEO Tips Press Release Engineering 197

Waxing UnLyrical

JANUARY 14, 2011

Get Shareaholic test Filed under Blogging for Grasshoppers , Public Relations , Social Media | Tags: addons , blogging , enhancing your blog , plugins , wordpress | Comments (13) Site settings comment help? Sign out Leave your comment here. Mark as read Approve comment Exellent resources! pts Settings.

WordPress 234

WordPress Class Flickr Postrank 234

Waxing UnLyrical

APRIL 10, 2011

Countering Tom Foremski’s farewell to social media , by Karthik S. Two tools for bloggers , over at Spin Sucks by the erstwhile Gini Dietrich. Why: I read this post a while back and, like Brian, was fascinated by the comments. You enjoy some of the stuff right away, and the rest, you put away for later.

Flickr 157

Flickr SEO Comments Metrics 157

Waxing UnLyrical

NOVEMBER 22, 2010

They’re overwhelmed by the overabundance of tools and the disorderly experimentation of staff (and members), and they are tired of the lack of organizational support and the unwieldy processes for monitoring and managing social media. There are a ton of books being published on community and how social media plays into that.

Communities 205

Communities Postrank Organization Tourism 205

Waxing UnLyrical

FEBRUARY 24, 2014

Social Media: The Key to Transforming Doctor-Patient Communication [Redux]. In this WUL classic, Rachael Seda explores three social media obstacles health care providers face and the underlying opportunities each present. The Benefits of Becoming a Guest Blogger. Please share in the comments below.

Health Care 189

Health Care Small Business Consultant Flickr 189

Waxing UnLyrical

NOVEMBER 14, 2010

Does blogger outreach really require engagement? David makes some very good points (whether I agree with all the comments is a different matter and might be a post for another day…) 2. Though he mostly blogs about woodworking, he actually works in social media. Sign out Leave your comment here. pts Settings.

Blogroll 214

Blogroll Class Postrank Comments 214

Waxing UnLyrical

DECEMBER 28, 2010

If you are looking for ways to energize your public relations and social media efforts in the new year, you might want to re-read a fairy tale. Sign up post-haste! ), you’ll remember I profiled Dan Gordon and his use of social media. Sign out Leave your comment here. Sign out Leave your comment here.

Class 237

Class Creative Commons Postrank Flickr 237

Waxing UnLyrical

JANUARY 18, 2011

A Better Blogroll If you like highlighting other bloggers on your site via a blogroll, you will probably find that as you add more and more to them, it becomes a huuge list. I did this because as more guest bloggers have come on board and the categories on WUL have increased, this menu started looking really untidy. pts Settings. . |

WordPress 202

WordPress Blogroll Class Flickr 202

Waxing UnLyrical

SEPTEMBER 21, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR, the Don Bartholomew Edition Round II September 21st, 2010 Tweet I probably sound like a breathless teenager But last week’s #measurepr chat with Don Bartholomew was Awesome. pts Settings.

Postrank 150

Postrank ROI Class Tourism 150

Waxing UnLyrical

JULY 14, 2011

Since the emails started rolling out, Netflix has been taking a beating of “ Dear Netflix – &# tweets, comments (38,007 as of this writing) on its Fan page, and overall really bad sentiment across the blogosphere and social media. Joe Hackman is an entrepreneur, blogger, podcaster and technology advocate.

Price 246

Price Blogosphere Sentiment Startup 246

Waxing UnLyrical

OCTOBER 28, 2010

So what I’ll be talking about today is not just ways to maximize your media opportunities, but on how businesses owners should regard PR as integral to their overall business strategy. Sign out Leave your comment here. Sign out Leave your comment here. telling that story for you. Will you join us if you can? pts Settings.

Postrank 165

Postrank Conference Tourism Blogroll 165

Waxing UnLyrical

DECEMBER 5, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Unsung Heroes December 5th, 2010 Tweet I think the whole Digital Death thing has been playing on my mind more than I realized. Social media as the new support group? I love dogs!

Class 202

Class WordPress Postrank Comments 202

Waxing UnLyrical

DECEMBER 21, 2010

My friend (and client, but he’s a friend first) Shashi Bellamkonda is, I think, genetically-wired to try and talk about new things – no doubt why he’s Network Solutions’ “social media swami,&# and he mentioned it. Sign out Leave your comment here. Comment as pts moderator Davina K.

Social Networking 270

Social Networking Class Comments Conversation 270

Waxing UnLyrical

AUGUST 27, 2010

Fortunately, Don Bartholomew of Fleishman-Hillard - whom you may know as @donbart on Twitter – will rectify that this coming Tuesday, when he joins us to chat about social media “ROI.&# Also check out Olivier Blanchard’s excellent post and presentation on social media ROI for associations & non-profits.

ROI 169

ROI Postrank Tourism Blogroll 169

Waxing UnLyrical

OCTOBER 6, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Let Your Freak Flag Fly October 6th, 2010 Tweet This is a guest post by Narciso Tovar This past week, I gave a presentation to the Dallas IREM group about the importance of giving social media a second look.

Class 182

Class Postrank Comments Tourism 182

Waxing UnLyrical

FEBRUARY 7, 2011

Get Shareaholic test Filed under Personal | Tags: a case of the mondays , ode | Comments (3) Site settings comment help? Get notified of updates in this conversation "> Follow conversation Stop receiving notifications "> Following conversation people listening Followers Livefyre is in Offline Mode - you can still post comments.

Postrank 161

Postrank Class Tourism Blogroll 161

Waxing UnLyrical

NOVEMBER 7, 2010

Why: Danny Brown , Gini Dietrich and I talk about PR, blogging, social media and cow manure. Why: as I’ve started blogging for grasshoppers , I’ve been realizing how this kind of information is really helpful to new bloggers (like me). 5 takeaways on social media and politics , by Dave Fleet.

Class 144

Class Creative Commons Postrank Conference 144

Waxing UnLyrical

OCTOBER 24, 2010

Get Shareaholic test Filed under Marketing , Philanthropy , Public Relations , Resources , Weekly Roundup | Tags: cause marketing , effect marketing , fundraising , pink ribbon | Comment (1) Site settings comment help? Sign out Leave your comment here. Sign out Leave your comment here. pts Settings. Read All About It!

Cause marketing 198

Cause marketing Postrank Tourism Flickr 198

Waxing UnLyrical

NOVEMBER 19, 2010

While some individuals do good deeds in the name of Kpop artists, others spread defamatory comments about them. Don’t stay silent Whether comments lodged against you, your company or your client are true or false, perceptions matter to people. People don’t always paint a nice picture, though.

Creative Commons 193

Creative Commons Reputation Flickr Film 193

Waxing UnLyrical

NOVEMBER 6, 2010

Get Shareaholic test Filed under Personal | Comments (3) Site settings comment help? Get notified of updates in this conversation "> Follow conversation Stop receiving notifications "> Following conversation people listening Followers Livefyre is in Offline Mode - you can still post comments. Sign out Leave your comment here.

Postrank 156

Postrank Class Tourism Blogroll 156

Waxing UnLyrical

JANUARY 24, 2011

I’d love to hear from you in the comments. Get Shareaholic test Filed under Erica Holt , Marketing , Public Relations , Resources , Social Media | Tags: adwords , digital , erica holt , google , mobile marketing , nonprofits | Comments (9) Site settings comment help? Sign out Leave your comment here.

Tools 247

Tools Adwords Marketing Class 247

Waxing UnLyrical

OCTOBER 23, 2010

PR, social media, and news articles I’ve found interesting, for example. So if you’re trying to figure out social media, and are about where I was a year ago, listen up. Sign out Leave your comment here. Comment as Show More Trackbacks Tweets that mention So What Will You Have For Lunch?

Creative Commons 162

Creative Commons Postrank Tourism Flickr 162

Waxing UnLyrical

NOVEMBER 17, 2010

As you continue to hone your craft (as I try to do), here are some of the exercises I put my writing (and those of my guest bloggers) through on a daily basis, to see if it looks as attractively as it (I think) reads. Sign out Leave your comment here. Sign out Leave your comment here. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Class 215

Class WordPress Creative Commons Postrank 215

Waxing UnLyrical

OCTOBER 22, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Measurement… Supplemented October 22nd, 2010 Tweet Last week, Priya Ramesh, CRT/tanaka ‘s director of social media, joined us for the bi-weekly #measurePR chat.

Postrank 151

Postrank Campaign Tourism Social Media 151