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Once Upon a Time …: The Art of Storytelling

Waxing UnLyrical

To learn how to better tell your brand’s narrative, here are four tips for curating stories in the modern media age: 1. Use facts – proof points – to substantiate the issue but don’t be afraid to use testimonials, quotes and anecdotal case studies to also make the problem relatable. Set the stage.

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Post Case Study: Triberr Visits vs. Google Analytics

Kikolani

While businesses focus on the ROI in dollars, bloggers focus on the ROI in traffic. For example, I’ve seen some posts like my LinkedIn for bloggers have 645 views on StumbleUpon , but Google Analytics only shows 271 total visits from StumbleUpon as a referrer. Regularly feeding great content to your Twitter followers.

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30 Killer Resources to Learn Content Marketing

Writtent Blog

Despite the fact that 86% of brands have adopted content marketing practices, 82% of marketers say they’re not receiving training. This fact has created an interesting playing field for content-minded professionals. I’ve curated a list of resources that I can recommend without hesitation to anyone. Content Marketing Made Easy.

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Demand Generation vs. Lead Generation: Comprehensive Comparison

Oktopost

It’s geared towards increasing brand familiarity and brand storytelling , curating brand introductions to new potential customers, as well as highlighting why your service or product is essential and unique. . This includes looking for keywords to target when publishing content and monitoring the conversation on social media.

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Case Study: My Experiment with Starting a 2nd Facebook Page for My Blog

ProBlogger

Facebook seems to like what we do, as they seem to reward links to useful content. Two Other Strategies Bloggers Are Using to Good Effect. Most bloggers have a Facebook page dedicated to their blog – but what is to stop us from having more than one?

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Bloggers to Watch in 2017

ProBlogger

I curated Bloggers To Watch column here on Problogger for four years and it is phenomenal how much has changed since I wrote my last post in 2012. In that time, popular bloggers have pivoted multiple times. So fascinating that I asked to compile another list of bloggers that haven appeared on my radar. Sol Orwell.

Blogger 50
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Behind the Scenes of the DPS Pinterest Strategy: Case Study

ProBlogger

Within a week, we had launched, and Darren explained his take on the process in this case study. In this case study, I’ll be talking about how we went against common advice for bloggers when it comes to setting up a Pinterest account. Many bloggers have a presence on sites like Facebook and Twitter.