Webbiquity SMM

MAY 10, 2011

The core of social media marketing efforts should be the corporate blog. Through a blog, marketers become publishers, providing their audience with relevant and valuable content. Corporate blogs can operate in a similar fashion, except that the sole sponsor or advertiser is the company itself. What should they promote?

ROI 191

ROI Case Study Bazaarvoice Klout 191

Webbiquity SMM

NOVEMBER 2, 2010

“Participating in social media isn’t just about creating a page, making a blog post, posing a question, or tweeting. Wikis (Wikipedia, hundreds of specific topic-focused wikis). And in fairness to Li, in chapter 31, she questions how “social&# Seth Godin’s blog is; a gutsy but admirable move.

Review 152

Review Social Media Marketing Handbook 152

Webbiquity SMM

OCTOBER 13, 2010

The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. blogs, microblogging sites, social networks, etc.). Results can be exported to Excel for further sorting and analysis.

SM2 202

SM2 Vocus Alterian Radian6 202

Webbiquity SMM

SEPTEMBER 30, 2010

Blog comments should be responded to within a reasonable period of time. While the tone of blog posts and other social media content is informal (not “corporate speak&# ) it should nonetheless be professional. Social media sites include the following: • Social networking sites (e.g. LinkedIn, Facebook, Plaxo, Hi5, etc.).

Policies 180

Policies Social Media Guidelines Plaxo 180

Webbiquity SMM

JANUARY 19, 2011

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. and how to leverage Flickr through blogs, articles, Facebook and other tools.

Tips 179

Tips Press Release Reputation B2B 179

Webbiquity SMM

OCTOBER 23, 2012

” Tailoring Twitter: The ROI of Curating Content on Twitter by Successful Blog. Find Them Via Twitter [TOOL] by The Daily SEO Blog. If you’re ready to get your geek on, this post from Ethan Lyon presents a tool and instructions for finding blog guest posting opportunities via Twitter. The original hashtag wiki.

Tools 203

Tools Tips Twitter Klout 203

Webbiquity SMM

AUGUST 16, 2010

Here’s a modest contribution to help with that effort; more than six dozen of the best, most bookmark-able articles and blog posts about social media tactics, tools and strategies written so far this year, by leading writers like John Jantsch , Lori Dicker , Lee Odden , Lisa Barone , Jay Baer and many more.

Social Media 200

Social Media Tools Strategy Tips 200