5 metrics to track on Twitter
Akamai Marketing
JULY 28, 2011
Now, as I said in an earlier blog post, you should use several different metrics to dig deeper into your audience and see what’s really happening with the content your sharing. According to Twitalyzer ) You can also use a tool like TweetReach to monitor a particular #hashtag, URL, phrase or user name. Increased share of voice?
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