Jason Yormark

FEBRUARY 22, 2011

For months I wanted to have my blog re-done, but I could never justify spending that much on something that quite frankly, didn’t really make me any money. Great design costs quite a bit, and I just never felt my blog design was a high enough priority. Once I got the new job at Strategies 360, I felt the time was right.

WordPress 226

WordPress Price Cost Sites 226

Jason Yormark

AUGUST 9, 2010

The great news is that these days, even a great looking, unique blog doesn’t have to come with a hefty price tag. I’ve been toying around with WordPress for years, and the formula for launching a professional grade blog is not as difficult or expensive as you would think. Get yourself a shared hosting account.

Domain Name 237

Domain Name WordPress Hosting RSS 237

Jason Yormark

JULY 22, 2009

Blogging Hands down, WordPress is THE blogging solution. One or a combination of these tools and strategies can be very affordable, manageable, and have you up and running in a few days. Leave a Reply blog comments powered by Disqus 105 SUBSCRIBERS 50161 FOLLOWERS Home About Me My Videos My Resume Contact Me

Communities 190

Communities Tools Strategy Message Boards 190

Jason Yormark

AUGUST 17, 2009

It’s about the strategies and methods to incorporate in your communities and social spaces to facilitate mutually beneficial conversations. Leave a Reply blog comments powered by Disqus 105 SUBSCRIBERS 50161 FOLLOWERS Home About Me My Videos My Resume Contact Me Arrogance has no place in this space. Just out of the chat.

Conversation 195

Conversation Strategy Community Platforms RSS 195

Jason Yormark

MAY 7, 2014

I was inspired to write this blog post based on an article that surfaced in my Facebook feed about Appetas , a restaurant website service, that up until now, offered restaurants a turn-key solution to having a website with useful integrated features such as menus, online ordering etc. Appetas announced today they were acquired by Google.

Consultant 228

Consultant WordPress YouTube Feed 228

Jason Yormark

MAY 1, 2012

It’s been a whirlwind month or so and my blog and personal social media use has certainly suffered. As the dust settles a bit, I am excited to share a new venture I am over seeing as part of my increased role at Strategies 360. The anxiety of a shrinking Klout score and Alexa rating always seems to reel me back in.

Klout 265

Klout Retail Team Social Media 265

Jason Yormark

JULY 27, 2010

Tweets, blog posts, and articles are peppered with how to-s, trends, and best practices. But what I have done is taken the time to understand how to use certain tools and strategies to leverage social media successfully for building my personal brand, as well as for small to medium sized businesses to get up and running from nowhere.

Social Media 200

Social Media Foursquare RSS Posterous 200

Jason Yormark

JULY 27, 2010

Tweets, blog posts, and articles are peppered with how to-s, trends, and best practices. But what I have done is taken the time to understand how to use certain tools and strategies to leverage social media successfully for building my personal brand, as well as for small to medium sized businesses to get up and running from nowhere.

Social Media 200

Social Media Foursquare RSS Posterous 200

Jason Yormark

MAY 20, 2011

One of the biggest challenges in my new role at Strategies 360 is going from developing social media strategies for B2B & B2C to less product/service focused clients. Related posts: The New Gig: VP of Marketing & Social Media @ Strategies 360. Olive Garden on Facebook: How To Not Use Social Media.

Social Media 214

Social Media Startup Review Energy 214

Jason Yormark

OCTOBER 25, 2011

It goes without saying that without a mildly successful blog, social network, or career, you might have a hard time joining the speaking circuit. Just make sure you have a well contributed, commented on, blog, and an active social audience. Related posts: Search Engine Strategies 2011 Wrap Up.

Conference 222

Conference How To Class Engineering 222

Jason Yormark

MAY 5, 2011

But I eventually came to terms with the fact that I had fortune of being in the right place at the right time for a variety of experiences that allowed me to be looked at as a thought leader when it came to developing and executing social media strategies for businesses. The New Gig: VP of Marketing & Social Media @ Strategies 360.

Social Media 204

Social Media Buy Case Study Microsoft 204

Jason Yormark

SEPTEMBER 30, 2011

I’ve always been quite entrepreneurial in nature and constantly am thinking about new ideas for websites, blogs or businesses. Leave your suggestions in the comments section and I’ll update this blog post with the best user submissions. Community Bootstrapping: Tools & Strategies To Build A Community On A Budget.

Domain Name 252

Domain Name Tools Communities Sites 252

Jason Yormark

JULY 25, 2011

In that time I’ve thoroughly enjoyed the experience, and all the planning and strategy work is starting to pay off as the last few months have had me constantly driving new business for the firm. Our ability to deliver on results oriented social media strategies does not come without heavy contributions from our communications team.

Social Media 218

Social Media Microsoft Price B2B 218

Jason Yormark

JANUARY 31, 2012

For quite awhile I’ve been wanting to do another giveaway on my blog. At my agency Strategies 360 , we’ve had quite a bit of success in running contests using social media channels. With my recent addition to the Forbes Social Media Power Influencers list , I figured now was as good of a time as any to do so.

Facebook 234

Facebook Newsletter Influencer Social Media 234

Jason Yormark

MAY 7, 2012

Re-vamp their engagement/content strategy to incorporate more interaction, photos of food/daily specials, and highlighting nightlife events. Re-design their website to include a blog and better social integration. Increase their Twitter reach by identifying users within close proximity of the restaurant.

Social Media 249

Social Media Case Study Marketing Project 249

Jason Yormark

APRIL 2, 2012

I’m certainly not, and that is also the case as it pertains to my social media usage and strategies. Some might think I’d be foolish to do so, but part of the reason I think I’ve found the level of success with my blog over the years is by delivering an authentic, transparent voice.

Social Media 200

Social Media StumbleUpon Newsletter Blogger 200

Jason Yormark

MAY 2, 2011

I’m always looking for great content to share on Twitter, so this tool is a win win for me as it supplements my manual content strategy, and also increases exposure to the content I create on my blog in a relevant way. Triberr is by invite only, but once you can get your hands on one, you have full access to the system.

FAQ 218

FAQ Authentication System Blogger 218

Jason Yormark

AUGUST 30, 2009

Socialnomics will not necessarily teach you how to use tools, convey strategy, or equip you with resources to act on. Whatever Socialnomics may lack in tactics and strategy, it more then makes up for in these extremely useful stories, case studies and examples of how social media has taken the world by storm.

Review 209

Review Case Study Postrank Study 209

Jason Yormark

MAY 7, 2014

I was inspired to write this blog post based on an article that surfaced in my Facebook feed about Appetas , a restaurant website service, that up until now, offered restaurants a turn-key solution to having a website with useful integrated features such as menus, online ordering etc. Appetas announced today they were acquired by Google.

Consultant 100

Consultant WordPress YouTube Feed 100

Jason Yormark

FEBRUARY 18, 2010

For years, I’ve attended the Search Engine Strategies and SMX events and the biggest difference by far is in the audience. As of this blog post, the Office for Mac twitter account is closing in on 8,000 followers after a few weeks of going live. You can follow any responses to this entry through the RSS 2.0

Apple 200

Apple Embedding RSS Disqus 200

Jason Yormark

MAY 26, 2011

So the question you have to ask yourself is, are you using YouTube as part of your overall marketing or blogging strategy? Post 1 video blog post bi-weekly instead of a traditional post. This would help populate my YouTube channel, and provide some variety to my blog content. million unique viewers per month.

YouTube 262

YouTube Social Media Strategy Microsoft 262

Jason Yormark

SEPTEMBER 30, 2009

I keep my tweets to a minimum only sharing my 1-2 blog posts a week, very interesting/entertaining articles and retweets. The following strategies assume you have some Twitter history with your account. Leave a Reply blog comments powered by Disqus 105 SUBSCRIBERS 50161 FOLLOWERS Home About Me My Videos My Resume Contact Me

Twitter 195

Twitter Software RSS Directory 195

Jason Yormark

AUGUST 26, 2009

Since using Twitter more strategically, traffic to my blog from Twitter has increased to 14% (up 10%), and continues to grow. In my case, I only use Twitter for information from a search standpoint and value the larger (yet still relevant) following to increase my reach when sharing blog articles. So this method works for me.

Twitter 209

Twitter Tweetdeck RSS Reputation 209

Jason Yormark

AUGUST 13, 2009

FROST website: [link] Facebook: [link] Twitter: [link] Related posts: Controlling The Conversation: Strategies To Get People Talking About What You Want Social Network Quality vs. Quantity: What’s More Important? Oh, and Daniel’s favorite flavor? Our Classic Raised Glaze. Nothing beats an original.”

Examples 249

Examples Social Media Social Networking Community building 249

Jason Yormark

APRIL 15, 2011

That was a line I used in my recent presentation at Search Engine Strategies in New York and was one of the more tweeted excerpts. Blogging has single handedly opened up so many doors for me, that I don’t know I’d ever be where I am today without having made the commitment to doing it somewhat regularly over the past few years.

Hosting 190

Hosting List Engineering Influencer 190

Jason Yormark

NOVEMBER 14, 2011

I think it’s a creative and fantastic way to build buzz and awareness of your current or soon to be blog. However I think it should only be a part of an overall larger strategy of a blog launch. You’ll never really know the true potential of your blog without grilling a few steaks!

Blogosphere 200

Blogosphere Upcoming Blogger Project 200

Jason Yormark

NOVEMBER 14, 2011

I think it’s a creative and fantastic way to build buzz and awareness of your current or soon to be blog. However I think it should only be a part of an overall larger strategy of a blog launch. You’ll never really know the true potential of your blog without grilling a few steaks!

Blogosphere 200

Blogosphere Upcoming Blogger Project 200

Jason Yormark

APRIL 11, 2011

Related posts: Social Media Friendly Blogging. The New Gig: VP of Marketing & Social Media @ Strategies 360. RockMelt is a step in the right direction. RockMelt is now in open beta, so click here if you’d like to check it out. 9 Great Social Media, Digital Marketing & Productivity Tools.

Social Media 279

Social Media Review Real Estate URL 279

Jason Yormark

SEPTEMBER 14, 2009

More to come… Related posts: Community Bootstrapping: Tools & Strategies To Build A Community On A Budget Controlling The Conversation: Strategies To Get People Talking About What You Want Social Network Quality vs. Quantity: What’s More Important? That’s always who I’ve been anyway.

Communities 195

Communities Applications Process Video 195