Waxing UnLyrical

JULY 15, 2017

Me, I’m getting ready to head to Antigua tomorrow (if you’ve been reading my blog regularly you know all about that). It’s *the* business social network to have a presence on, right? Happy Saturday! Do you have fun weekend plans? Super-excited! So: LinkedIn.

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Waxing UnLyrical

JANUARY 8, 2013

Of course, this is why organizations often use platforms such as Yammer for employee engagement, creating internal or private social networks, as it were. With a keen interest in social media, she blogs regularly at In My Humble Opinion. other passions include singing (professionally trained for over a decade!),

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Waxing UnLyrical

JULY 31, 2013

It’s only after decades that we’re beginning to play to digital’s unique properties, moving away for example from folders towards search and discovery, and away from email towards enterprise social networking. I think much the same can be said of social business.

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Yammer Microsoft eBook Case Study 209

Waxing UnLyrical

JULY 19, 2011

I’ve been conditioned by my use of Facebook to treat most social networks like a variation of Facebook. New social networks come with the opportunity to revaluate why you have the people you do in your orbit. Has your presence on other social networks dropped off? I also find myself slipping into bad habits.

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Waxing UnLyrical

NOVEMBER 30, 2012

But while a few doctors including Wendy Sue Swanson, MD , author of the Seattle Mama Doc blog and Natasha Burgert, MD , author of KC Kids Doc blog , are using digital communication to communicate better with their patients, according to a 2011 survey by AMN Healthcare only 8% of physicians said they use social media at work to connect with patients.

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Health Care Social Media Insurance Education 279

Waxing UnLyrical

SEPTEMBER 19, 2012

The social network, as most of us think of it, is nothing more than the likes of Facebook or Orkut, among others. All in all, it’s a great example that social networks can be used not justs by MNCs or brands for profitable motives, but that they can also be used to bring about social change!

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Social Media Collaboration Meeting Communities 209

Waxing UnLyrical

APRIL 4, 2019

Bulletin Board Systems (BBSs), finally leading us to modern day social networks. Hubspot recommends creating, “blog posts, instructional videos, how-to guides, and showcasing practical examples from your customers. From there it evolved into email discussion lists (who remembers LISTSERV?),

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Community building Communities Hubspot Guidelines 197

Waxing UnLyrical

NOVEMBER 20, 2012

Think about it: what possible incentive would there be to cede the autonomy that other social networks offer? Jim Dougherty is chief writer and ringleader at leaderswest.com , a social media and technology blog that sometimes veers into the bizarre but never into the mundane. If I were a teenager now.

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Waxing UnLyrical

JULY 24, 2013

But while a few doctors including Wendy Sue Swanson, MD , author of the Seattle Mama Doc blog and Natasha Burgert, MD , author of KC Kids Doc blog , are using digital communication to communicate better with their patients, according to a 2011 survey by AMN Healthcare only 8% of physicians said they use social media at work to connect with patients.

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Health Care Social Media Insurance Education 192

Waxing UnLyrical

MARCH 18, 2013

They include tips on how to get set up with , and use smartly, a social network I still love. If nothing else, use your LinkedIn profile; else your personal website or blog or, if a business account, to your company’s preferred URL. So here are 18 tweetable Twitter tips for newbies (check out that alliteration!).

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Tips Twitter Avatar Real Estate 277

Waxing UnLyrical

NOVEMBER 10, 2011

If I looked at the blogs in your Reader, would I be surprised? What draws me to the blogs I read. I prefer to read blogs by those who want to hear from their readers. One of the reasons I will come back to a blog again and again is that feeling that the blogger is talking to me, not at me. Like attracts like.

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Waxing UnLyrical

AUGUST 7, 2015

That no matter how good it is, how it is disseminated and received in social channels has a lot to do with whether or not your story will get play. Back in the day – and I’m talking not that long ago – the number of comments you got on your blog were a big deal. Does blogging still matter?

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Content Metrics Lurker System 100

Waxing UnLyrical

MARCH 26, 2012

write their own blog post to promote IWD 2012. And in 2011, there were seven blog posts on the campaign that had been tracked. Since we didn’t need to focus on promoting the campaign in social networks per se, but were focused on blogger outreach, we did a ton of research. So start doing this as soon as you can.

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Case Study Blogger Study Campaign 256

Waxing UnLyrical

APRIL 17, 2012

As for social networks, you might have heard of a site called MySpace. The most recent industry to see the fall of a leader, though, is perhaps less exciting than luxury cars, social networks and Internet search. You can read his insights on the BrightBox Brand Marketing blog. was the number one search engine.

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Review Brands Industry MySpace 214

Waxing UnLyrical

MAY 2, 2014

The reason we went away was the reason most blogs go away , either temporarily or permanently. Other things take priority over the time one spends blogging, tweaking, editing, linking… and when there is a team of bloggers to manage, that is a lot of time, even if one has help. We just kinda… went away… and came back. Through Facebook.

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Communities Community building Insurance Consultant 262

Waxing UnLyrical

MARCH 28, 2011

“Consumers can comment on them, share them on social networking sites, blog about them, etc. “First, once marketing materials are shared online, they are no longer under the control of the brand.

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Analytics Marketing Sentiment Analysis 168

Waxing UnLyrical

DECEMBER 12, 2011

They might blog. They might use a social network or two. When she isn’t busy coaching or blogging, she writes poetry, reads poetry and books about writing, and tries to coax her cat from behind the couch. Other business owners can’t do that. They may not live in an optimal location. The local culture may not be welcoming.

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Communities Team Meeting Study 215

Waxing UnLyrical

DECEMBER 24, 2010

The more popular one is A Digital Nativity , but A Social Network Christmas is fun to watch as well. Since they tell the story through the imagery of social networks, we can relate to them instantly. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL?

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Crowdsourcing Creative Commons Postrank Class 216

Waxing UnLyrical

FEBRUARY 13, 2012

We grab pitchforks, jump to our blogs and decree our anger to the world, usually within 24 hours, if not 24 minutes, of the offense. Last Wednesday, it was social networking app Path ’s day in the hot seat. You can connect with him over on his blog, A Better Mess , or on Twitter where he’s @MSchechter.

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Apple Privacy Startup Applications 185

Waxing UnLyrical

OCTOBER 6, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Let Your Freak Flag Fly October 6th, 2010 Tweet This is a guest post by Narciso Tovar This past week, I gave a presentation to the Dallas IREM group about the importance of giving social media a second look.

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Class Postrank Comments Tourism 182

Waxing UnLyrical

JUNE 21, 2012

It’s a terrific way to post to a number of social networks, schedule posts and listen in on what’s going on, either by creating dedicated searches or creating streams of Twitter lists you’ve set up. You can syndicate your blog posts to Facebook via your RSS feed. HootSuite. Post Planner.

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HootSuite Social Media Curation iPad 269

Waxing UnLyrical

JUNE 21, 2013

Publicizing news, blog posts, videos… basically, any kind of content. You can monitor lists, schedule tweets, and participate in so many social networks from that one place, that if you’re not, I truly believe you’re making more work for yourself than you need to. It doesn’t have to be HootSuite.

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Twitter How To HootSuite Curation 246

Waxing UnLyrical

OCTOBER 6, 2011

Double check if social media is even the best option for your target demographic. Sure, there are centenarians blogging, but there is a reason all those commercials run by medical supply companies targeting senior citizens offer to send them a free VHS tape, rather than connecting online (hat tip to Scott Stratten for that insight).

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Social Media Platform Tips MySpace 203

Waxing UnLyrical

MAY 20, 2012

Facebook, if turned physical, is the closest network to looking like the “actual world.” ” It represents the term “social network,” and has the story and movie to prove it. You can read his insights on the BrightBox Brand Marketing blog. Facebook is the standard.

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Buy Social Media Yahoo Facebook 263

Waxing UnLyrical

DECEMBER 6, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Walking the Social Talk December 6th, 2010 Tweet These boots were made for talking As editor of Women Grow Business (disclosure: client, which I love ), I come across remarkable blog posts every day.

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Waxing UnLyrical

JULY 10, 2013

During the presentation, my co-workers pointed out that most of them are still not comfortable with the idea of pitching media on social networks. However, the equivalent of the same on a social media platform can be much more embarrassing for a PR practitioner.” reading and traveling.

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Twitter Press Release Social Media Industry 222

Waxing UnLyrical

NOVEMBER 20, 2018

Our computers, smart phones, televisions and other devices are inundated with information: From news articles and blog posts, to tweets, Facebook posts and messages on dozens of other social networks, to emails and newsletters.

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Nielsen Press Release Metrics Smart Phone 140

Waxing UnLyrical

AUGUST 24, 2015

From likes to leads: The new metrics for B2B social selling. Why: “Wouldn’t you know it, social media stats aren’t just as simple as looking at the right numbers! There’s a difference between knowing what the stats mean and knowing which stats are meaningful,” writes Kevan Lee for Buffer’s blog.

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Metrics Social Media B2B Consultant 100

Waxing UnLyrical

MARCH 23, 2016

While most of my friends and family are on Facebook and “addicted” to this social network, I choose to meet and interact with new people on Twitter. With a keen interest in social media, she blogs regularly at In My Humble Opinion. No, that doesn’t mean I don’t like my friends or family. reading and traveling.

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Meeting Marketing Startup Communities 100

Waxing UnLyrical

DECEMBER 4, 2010

Blink The thing with social networks, particularly one such as Twitter, is that the streams move so fast, you barely notice someone’s absence. – is this: if we are going to use social networks to build influence as a way to achieve organizational goals, we have to use them the way they’re meant to be used.

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Class Campaign Klout Influencer 233

Waxing UnLyrical

AUGUST 26, 2011

How many of you, who are active in social media and are business communicators yourselves know who she is? If you focus on finding your influencers on Twitter, or pretty much any social network, you’d be unlikely to think of Donna as a mover and shaker in the business communication field. Her blog isn’t fancy.

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Film Klout Policies Reputation 227

Waxing UnLyrical

FEBRUARY 27, 2012

” Not so long ago, one of them asked me a question that I thought would make for a good blog post: How do you avoid stepping on the toes of your client, so that they don’t think you’re trying to show them you’re smarter than they are? , and this is my fourth year teaching a class on “not-for-profits in the digital age.”

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Consultant Proposal Flickr Class 172

Waxing UnLyrical

APRIL 11, 2011

If you read the news or popular blogs, you get a lot of numbers thrown at you. Social media talking heads and agencies will use fancy numbers because they look impressive, and it benefits their businesses. Social networks will also do the same, partially to attract news coverage, members, and investors.

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Social Media How To Hubspot Compete 212

Waxing UnLyrical

JUNE 27, 2011

But I can’t tell you how many people I’ve met at networking events – or even come across online – whose sites/blogs are just… pathetic. If your business uses social sites – or if you’re a consultant active on social networks – is it easy to find them?

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Widget iPad Flickr Course 177

Waxing UnLyrical

NOVEMBER 9, 2011

This post was sparked by a Twitter conversation with Andrew of Redtype , when we were chatting not too long ago about how we sometimes need to disconnect ourselves from the wonderful world of social media when we need to F-O-C-U-S and W-R-I-T-E. Do you find you do? I find I do. “Curses, Sir Bloch,” I sputter.

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WordPress Flickr Process Conversation 186

Waxing UnLyrical

FEBRUARY 6, 2011

“Social media&# or “social networking&# – which term is correct? Where to use keywords in corporate blog posts , by Lee Odden. Whats more, I just added new fruitful blog names in my Google Reader. Oh, one other thing: my blog = my sandbox. from Mizz Information. Wanna Subscribe?

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Class Postrank Tourism Survey 144

Waxing UnLyrical

AUGUST 25, 2010

I’ve been including it in my e-signature for a while now, and have incorporated it into my website as well as this blog (you’ve probably noticed the Tungle widget on this blog, even if you haven’t used it). Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL?

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Plaxo Products Tools Class 251