Small Business Mavericks

MAY 28, 2013

Frank Reed highlights the value that small business owners place on various social networks, including Google+, Facebook, and LinkedIn. Interestingly, more small business owners see value in Facebook, Twitter, LinkedIn, blogging, and YouTube than in Google+. Folks, Google+ is more than a social network.

Google 101

Google Engineering Small Business Forums 101

Small Business Mavericks

OCTOBER 7, 2015

Think of any social network today and developers are working feverishly to improve it. When LinkedIn acquired Pulse and added blogging to its platform, it was a huge improvement for LinkedIn users. Social Media is a Huge Driver of Engagement. Twitter is not the odd ball out. That’s in the area of engagement.

Social Media 70

Social Media LinkedIn Statistics Social Networking 70

Small Business Mavericks

OCTOBER 7, 2015

Think of any social network today and developers are working feverishly to improve it. When LinkedIn acquired Pulse and added blogging to its platform, it was a huge improvement for LinkedIn users. Social Media is a Huge Driver of Engagement. Twitter is not the odd ball out. That’s in the area of engagement.

Social Media 70

Social Media LinkedIn Statistics Social Networking 70

Small Business Mavericks

APRIL 21, 2011

3 Ways A Blog Helps You SEO-Wise » How To Promote Your Business In 2011 When it comes to promoting a small business, you have to prepare for changes. Start a blog – Search engines like consistent fresh content. Update your blog daily. Fifteen minutes at each social network will do wonders for your business.

Small Business 161

Small Business Press Release Social Bookmarking How To 161

Small Business Mavericks

JUNE 10, 2011

Let’s say that Small Business Mavericks has a staff of five writers, all of whom write content for the blog. If each one has an author page with a bio, then each author could have a byline on every blog post they write. It should be used in links that point from a social networking profile back to your website and vice-versa.

Small Business 173

Small Business Guidelines Engineering Social Networking 173

Small Business Mavericks

OCTOBER 30, 2012

In fact, there’s a very good chance that Google will automatically link your social network profiles to your reputation. Promote your content widely through your social networks. Use Google Authorship to connect your social profiles with your reputation and online home base. Your reputation will.

Google 111

Google Reputation SEO Engineering 111

Small Business Mavericks

JANUARY 8, 2013

To add links to your website, start by sharing your first web pages to all the popular social networks. After that, start blogging. Blog every day for the first 30 days of your website’s life. But it could take longer, so make sure you blog. Share to LinkedIn, Google+, Facebook, and Twitter.

Sites 98

Sites Google Engineering How To 98

Small Business Mavericks

APRIL 20, 2011

If you are a local business and you are interested in connecting with potential clients locally, you might find a social networking site or forum that services your local area. If your business does business globally, then any of the large networks are worth your attention.

Social Media 156

Social Media Small Business Case Study Press Release 156

Small Business Mavericks

AUGUST 11, 2011

I recently noticed that the service has added several other social media services to its metrics, which increases its value a hundred-fold (though I’d still say it’s overly weighted toward Twitter). Among the services that Klout now tracks are: Tumblr – A blogging platform somewhat like a cross between Twitter and Blogger.

Klout 173

Klout Picasa Influencer Social Media 173

Small Business Mavericks

AUGUST 26, 2015

Blogging took off like a rocket followed by social networking and video marketing. The key to finding your target audience, or audiences, online is to understand search and social psychology. You may find different members of your audience at different forums and reading different blogs. How should you proceed?

Forums 70

Forums Sports Marketing Directory 70

Small Business Mavericks

OCTOBER 28, 2015

For social networking, you should join LinkedIn. You should also read the websites and blogs that your target audience is reading. That includes industry-specific websites and blogs. Don’t just join and set up a profile. You should also post to your profile a couple of times a day. So head to the forums.

B2B 70

B2B Forums Marketing Proposal 70

Small Business Mavericks

SEPTEMBER 11, 2013

Last month, Facebook announced that you could embed posts on your blog or website. This is actually a useful feature, no matter what social media site it’s on – even though I couldn’t get the Google+ embed code to work in WordPress (so I’ll just link to the Vic Gundotra announcement ).

Google 101

Google Facebook Embedding WordPress 101

Small Business Mavericks

JULY 3, 2011

For instance, Will you have a blog ? Will you engage in social networking ? Do you do that on your blog? A better strategy is to plan your content marketing so that all levels of your content work together for the good of your customers and your company. So how do you do that? Will you have a newsletter ?

Content 164

Content Marketing Small Business Newsletter 164

Small Business Mavericks

JULY 7, 2012

If you’re looking for topics to blog about, the autocomplete feature can save you a lot of money. Write a blog post and post it on Twitter. Post links to your blog posts on Twitter with a teaser headline. If you relax and use Twitter as a social networking tool , you’ll reap the benefits a hundredfold.

Twitter 93

Twitter Marketing Discount Hashtag 93

Small Business Mavericks

SEPTEMBER 27, 2011

Respond to their comments on your blog – Respond to comments. That includes on your blog, on your Facebook wall, and even on Twitter. Send them a personal invite – When you join a new social network, do you send out personal invites? It’s a very simple way to show you are listening.

Newsletter 101

Newsletter Social Networking Comments Twitter 101

Small Business Mavericks

AUGUST 8, 2013

Whether you try to reach your intended audience through pay per click advertising, video marketing, or guest blogging , you’ll have to decide who your target audience consists of. Social networking. Does it include a particular demographic? If so, how do you reach that demographic? Google AdWords campaigns. Facebook ads.

Adwords 101

Adwords Analytics Engineering Social Networking 101

Small Business Mavericks

MAY 15, 2013

Social networking site Pinterest has improved its experience for mobile users. Luckily, in 2013, there are some tools that can make your HTML website or WordPress blog or website mobile ready in a few clicks. Specifically, they’ve added notifications, mentions, and better search. WordPress has plugins.

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Mobile WordPress Notification Social Networking 98

Small Business Mavericks

OCTOBER 24, 2012

That’s true of static web page content, blog content, video content, or anything else you create. Promote It Socially – Once you’ve developed your content strategy and given it value through publication, share it and encourage others to share it. Your social networks are outposts for your content.

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Strategy Content Small Business Social Networking 98

Small Business Mavericks

OCTOBER 30, 2011

Bill Slawski, who writes about search patents on his blog SEO By The Sea, recently wrote about a Microsoft patent that is based on measuring authority. Number of social network connections and/or followers. For several years now the search engines have been obsessed with ranking web pages based on popularity.

Microsoft 98

Microsoft SEO Social Networking Education 98

Small Business Mavericks

AUGUST 6, 2012

Over the past several months you have undoubtedly heard the hype of Pinterest, America’s newest hot social network. Add links—make sure to link to your website or blog. Pinterest allows its users to share and discover their interests via highly visual content by pinning items to a virtual corkboard.

Real Estate 184

Real Estate Hashtag SEO Sites 184

Small Business Mavericks

APRIL 17, 2011

These include forums, blogs, community websites where industry news can be published, wikis, etc. It could be an industry social networking website, it could be an industry wiki or encyclopedia site, or it could be a simple blog. The Internet is a huge place. You can follow any responses to this entry through the RSS 2.0

Company 142

Company Wiki Case Study Press Release 142

Small Business Mavericks

SEPTEMBER 10, 2011

All Facebook has a blog post titled “5 Ways To Fail At Facebook.&# It’s a great article except that the five ways shared can apply to any social media – Twitter, LinkedIn, Google+, you name it. A social media firm does it every day. Don’t make the mistake of trying to navigate social media on your own.

Social Media 124

Social Media How To Campaign Social Networking 124

Small Business Mavericks

MARCH 26, 2011

The social network is now the most trafficked website online. But then Facebook became the popular social network and introduced its own PPC advertising model. As well it should. But there is another reason to fear Facebook too. It has a competing advertising model. The alternatives were Yahoo!,

Small Business 79

Small Business Advertising Facebook Case Study 79

Small Business Mavericks

MAY 11, 2011

But you can drive traffic to your profile page from your active social networks, which makes it a worthwhile starting place if you are just getting involved in Internet marketing. I wouldn’t expect a great deal of search engine traffic from About.Me.Me domain names don’t typically do well in the search engines.

Small Business 150

Small Business Domain Name Case Study Press Release 150

Small Business Mavericks

MARCH 21, 2011

There are some instant messaging clients, IM clients, now that allow you to send and receive e-mail and manage your social networks. It’s been around almost as long as the Internet itself. And it’s gotten better over the years. Instant messaging is a great small business communications tool.

Small Business 89

Small Business Instant Messaging Tools Real Estate 89

Small Business Mavericks

FEBRUARY 18, 2011

Spammers are going to do their best to weasel their way into your social network so that they can push their content higher up in your search results? Isn’t that what social media marketers have been preaching about five years now? emphasis his) Wait a minute! Isn’t that what we’re all trying to do?

Social Media 93

Social Media Case Study Press Release Small Business 93

Small Business Mavericks

NOVEMBER 8, 2012

From Pinterest to infographics, savvy online marketers are employing more images and using them quite effectively to present their messages to their target markets on their blogs and websites, in their social media circles , and wherever they build content. Remember, a picture (re: graphic or image) is worth a thousand words.

Marketing 98

Marketing Engineering SEO Study 98