Adam Sherk

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Link Building Tactics for Publishers

Adam Sherk

When it comes to link building publishers have a significant advantage because editorial content, be it hard news or evergreen content, lends itself naturally to linking and sharing. So what link building tactics are most effective for publishers? For publishers with multiple titles cross-network promotion is an excellent tactic.

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Is Using Facebook Comments Good for Publishers?

Adam Sherk

As someone who limits his Facebook friends mainly to actual friends but who frequently reads and comments on industry and marketing blogs, for me the main concern with using Facebook Comments is the desire to keep my professional and personal lives separate. I like this idea but not everyone has a blog or a professional Facebook Page.

Comments 132
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An Ode to Blog Comment Spam

Adam Sherk

Ever notice how the most flattering blog comments are actually the spam comments? A few make it through each week but the vast majority are caught before they are published. It has already snagged more than 100K on this blog: An achievement worthy of some actual praise. Related posts: Blog Tag Optimization Tips for News Sites.

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Pinterest: Great Opportunity for Lifestyle Publishers and Brands

Adam Sherk

Kerry Jones did an excellent one on the BlueGlass blog: Everything You Need to Know About Pinterest. While any photo-rich site can benefit from Pinterest, at least at this stage in its evolution there are particularly strong opportunities for lifestyle publishers and brands. Should Publishers Add “Pin It” Buttons?

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My Top Posts of 2011 on SEO, PR and Social Media for Publishers

Adam Sherk

Is Using Facebook Comments Good for Publishers? The post on Facebook analytics tools did well considering I just published it last week. Unfortunately I wasn’t able to devote much time to blogging this year. Beyond Facebook Insights: Useful Facebook Analytics Tools. Press Release Optimization Checklist and Tips.

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Does Google News Sitemaps New Format Help Publishers?

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Does Google News Sitemaps New Format Help Publishers? That may be getting carried away but the new format does have some advantages for publishers, although they are not being fully utilized by Google News yet. The main opportunity comes from the new tags.

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Google javascript Changes Put Publishers in Violation of Sponsored.

Adam Sherk

While it’s good news that Google is continuing to improve its ability to deal with JavaScript, this change also impacts the way that many publishers display sponsored links on their sites. Related posts: Does Google News Sitemaps New Format Help Publishers? Will Publishers Add Cross-Domain Rel=Canonical to Syndication Deals?