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How to Write a Press Release in 2013

Proactive Report

Webinar August 28, 2013, Sally Falkow APR and Lisa Buyer discuss the new Google rules for writing a press release. Unfortunately, the SEO community saw the possibilities of using optimized press releases long before the PR industry did. So how should you write a press release today? Writing a Press Release.

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How and Where to Release a Press Release

Writtent Blog

If you’re new to the world of press releases, getting started can be tricky. Use this brief guide to learn how and where to release a press release. 5 Steps to Publishing Press Releases First, write the release.

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A Look at Muck Rack's Twitter Press Release Service, 51 Releases Later

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk A Look at Muck Rack’s Twitter Press Release Service, 51 Releases Later by Adam Sherk on October 20, 2009 I’m definitely a fan of Muck Rack – it offers an easy way to track major media journalists on Twitter and pick up on trending topics.

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Harlem Globetrotters Press Release: Not Sure Why I Got It, But I Kind of Like It

Adam Sherk

Last week I received a press release from an unexpected source: the Harlem Globetrotters. Frankly I’m not sure why they’d be sending a press release about their new VP of Communications to me. So here is the complete press release. Related posts: Email Press Release Optimization Circa 1999.

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Videos in Press Releases are Cool – When They Provide Meaningful.

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Videos in Press Releases are Cool – If They Provide Meaningful Content by Adam Sherk on July 30, 2009 Executive quotes in press releases are notorious for lacking any kind of substantial information. Watch and judge for yourself.

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Link Building Tactics for Publishers

Adam Sherk

When it comes to link building publishers have a significant advantage because editorial content, be it hard news or evergreen content, lends itself naturally to linking and sharing. So what link building tactics are most effective for publishers? For publishers with multiple titles cross-network promotion is an excellent tactic.

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How to Tie Social Strategy into Broader Communications Strategy

Social Media Strategies Summit

Press Releases: Still Relevant or Yesterday’s News? The “traditional” formal press release seems far removed from the contemporary world of government on social media. And if so, when should you publish a press release rather than simply announcing the news on social media?

Strategy 130