Adam Sherk

DECEMBER 21, 2011

PRFilter Shows Press Release Buzzword Abuse Still Prevalent. Press Release Optimization Checklist and Tips. Also a special mention for a post from 2010 that continues to bring in considerably more pageviews than anything else: The Most Overused Buzzwords and Marketing Speak in Press Releases.

SEO 119

SEO Publishing Press Release Social Media 119

Adam Sherk

JANUARY 11, 2010

We found official press releases often appear word for word in first accounts of events, though often not noted as such. While many people regard press releases as little more than throw-away text, the reality is that smaller news sources in particular do in fact use that content in full or repurposed form.

Study 147

Study News Press Release Report 147

Adam Sherk

AUGUST 14, 2009

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Great Example of a Multimedia News Article from ESPN.com by Adam Sherk on August 14, 2009 Recently I wrote about the importance of including meaningful content in videos embedded in press releases.

Examples 102

Examples News Press Release Embedding 102

Adam Sherk

MAY 14, 2013

RSS feeds are another good opportunity, both for content discovery and because users sometimes utilize them to power link modules on a blog or other site, in which case they become a direct source of links. See Press Release Optimization Checklist and Tips for more information). Media relations. Blogger and influencer outreach.

Publishing 209

Publishing Module Syndication Badge 209

Adam Sherk

DECEMBER 2, 2009

But 57% also indicated that they plan to increase their focus on SEO: That’s good news, because even just 2-3 years ago many companies’ efforts to integrate SEO and PR activities did not extend much beyond press release optimization. That’s certainly important but it’s just one tactic; there are a lot more opportunities to explore.

Vocus 166

Vocus SEO Social Media Press Release 166

Adam Sherk

DECEMBER 20, 2010

Another year has passed and that means it is time for marketing blogs to do their obligatory top posts of the year roundups. And on my own blog I’m certainly curious to know which posts brought in the most traffic this year. The press release buzzwords post is the most popular post I have ever done by any measure.

Sports 126

Sports News SEO Press Release 126

Adam Sherk

JANUARY 21, 2010

The section on sources used had an interesting stat that relates to the discussion of press release usage by bloggers and local news sources. The number one reason for this lack of confidence was a “lack of fact-checking, verification or reporting standards.”

Social Media 122

Social Media Press Release Microblogging Survey 122

Adam Sherk

SEPTEMBER 3, 2009

Articles need to be “objective news” to lead a story cluster (op-ed, satire, press releases and subscription content are not eligible to lead clusters). I wonder if some of the points laid out regarding News outlets are still relevant for blogs and all? The Google News optimization best practices apply to blogs as well.

News 158

News Google Tips Press Release 158

Adam Sherk

AUGUST 11, 2009

I’d seen some of the tips previously via Twitter and on the Pro PR Tips blog , but the book presents them in a nice, clean format that makes for a good read. Tip #14: Dirty Secret Every now and then, press releases work. Yes, writers hate blind press releases. I ended up going through all 100 tips in one sitting.

Tips 102

Tips Publishing Press Release Syndication 102

Adam Sherk

DECEMBER 18, 2012

I’d also like to give a shout-out to my press release buzzwords post from 2010 which continues to do well. That’s good for business but it means certain things had to give, and this blog was one of them. It pulled in the second most pageviews of any post this year. Thank you search referrals!

Press Release 119

Press Release SEO Digg Sports 119

Adam Sherk

JANUARY 20, 2010

There is additional information in the NYTco press release , and Jim Romenesko and others have published the staff memo. UPDATE: For those interested in more actual information, NYTco. Adam Sherk January 20, 2010 at 4:30 pm It’s hard to argue with that.

Press Release 126

Press Release Digg News SEO 126

Adam Sherk

DECEMBER 1, 2009

It also has the potential to do the opposite; users may disregard non-editorial content such as press releases in greater volume now that it is easier to identify. Blog content does get some extra exposure however. Blog content does get some extra exposure however.

News 104

News Publishing Google Press Release 104

Adam Sherk

JULY 22, 2009

A side note to Condé Nast Digital’s PR team: I’d put your online press releases on regular Web pages. People will be less likely to link to the.pdf versions in your online press room. Best of luck to both GQ.com and DETAILS.com. I did it above but I didn’t really want to.

Press Release 100

Press Release Syndication Blogroll Consultant 100

Adam Sherk

NOVEMBER 23, 2009

25 Major News Sites Ranked by Page Speed Videos in Press Releases are Cool – If They Provide Meaningful Content The Most Common Causes of Duplicate Content on News Media Sites Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement?

News 101

News Google Hitwise Press Release 101

Adam Sherk

JULY 13, 2010

The good news is that some of the models currently being considered include free access for users who come in from links in blogs and social media, so at least in some cases exposure will not be limited solely to paid subscribers. Has anyone ever framed a good comment thread from a company blog, or a collection of “likes” on a Facebook Page?

Press Release 141

Press Release SEO News Survey 141

Adam Sherk

AUGUST 31, 2010

Help Haiti: News Sites Promote Ways to Donate Videos in Press Releases are Cool – If They Provide Meaningful Content { 4 comments… read them below or add one } The PR Coach August 31, 2010 at 7:08 pm Excellent report and analysis Adam. Glad you are enjoying the site!

Sites 182

Sites News YouTube Press Release 182

Adam Sherk

SEPTEMBER 13, 2010

Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients.

Survey 140

Survey Social Networking Engineering Research 140

Adam Sherk

JANUARY 19, 2010

Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients.

Press Release 138

Press Release Facebook Syndication Blogroll 138

Adam Sherk

JUNE 9, 2010

I have seen plenty of blog posts and conference presentations on how to utilize Static FBML but I rarely see news sites highlighted among the examples of good usage. But Facebook Pages remain a key audience development and content promotion opportunity for publishers so it is important to make the most of them.

News 181

News Sites Yahoo Facebook 181

Adam Sherk

JANUARY 4, 2010

Also I’ve only been blogging here for about six months, so I’m still building up momentum. But since all the cool kids have been sharing their top posts I wanted to join in, plus follow my own advice on identifying your top trends. Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.

SEO 101

SEO News Social Media Syndication 101

Adam Sherk

DECEMBER 22, 2009

What were your top referrers/trends in Web search, news search, image search, blog search and video search? After reading, I know what to do to understand user behavior and how to improve my blog in 2010. What sections, special features, individual articles, etc. were most (and least) popular?

Trends 167

Trends How To Digg Press Release 167

Adam Sherk

SEPTEMBER 10, 2010

Aaron is doing a blog tour in support of the book launch (covering 30 blogs in 10 days), which I thought was an interesting concept. I’ve been through the book and it’s a good read; for more information check out GoogleyLessons.com. – Adam The traditional news business, as we have known it, is dead.

News 121

News Press Release Survey SEO 121

Adam Sherk

JANUARY 7, 2010

Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients.

Press Release 101

Press Release Syndication Blogroll iPad 101

Adam Sherk

OCTOBER 1, 2009

Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients.

Trends 146

Trends Tools Embedding Digg 146

Adam Sherk

JUNE 12, 2009

Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients.

Press Release 100

Press Release Syndication Blogroll Foursquare 100

Adam Sherk

JANUARY 6, 2010

Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients.

Tumblr 131

Tumblr Engagement Press Release Syndication 131

Adam Sherk

JUNE 9, 2009

Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients.

News 100

News Hitwise Press Release Syndication 100

Adam Sherk

JUNE 9, 2009

Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients.

News 100

News Hitwise Press Release Syndication 100

Adam Sherk

SEPTEMBER 17, 2009

Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients.

Sites 238

Sites News Engagement Facebook 238

Adam Sherk

JANUARY 14, 2010

Word of mouth on Twitter, Facebook and other sites (including The White House blog ) has raised over $2 million to-date through mobile phone donations organized by mGive. Social media users are doing their part too. Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.

News 129

News Sites Digg Press Release 129

Adam Sherk

JANUARY 26, 2010

1st Quarter: Blog mentions Two days after the conference championships, which team is being blogged about more? Google Blog Search has 519,933 total results for “Indianapolis Colts” and 20,776 in the past week. So I’m going to gloss over all of that and just look at four things, one for each quarter in the Super Bowl.

Team 150

Team Social Media Digg Press Release 150

Adam Sherk

APRIL 14, 2009

Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients.

Social Media 100

Social Media Press Release Syndication Marketing 100

Adam Sherk

DECEMBER 17, 2009

Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients.

Social Media 123

Social Media Marketing Press Release Survey 123

Adam Sherk

OCTOBER 27, 2009

Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients.

Content 112

Content Press Release Digg Survey 112

Adam Sherk

AUGUST 31, 2009

Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients.

Yahoo 101

Yahoo News Syndication Press Release 101

Adam Sherk

MAY 19, 2009

Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients.

Hitwise 100

Hitwise News Report Press Release 100

Adam Sherk

MAY 19, 2009

Shining a Spotlight on Video News Webmaster Tools: Updates to Search queries, Parameter handling and Messages Twitter data lets NPR glimpse a future of app-loving news junkies Shared Items Disclaimer The opinions expressed on this blog are Adam Sherks own and do not necessarily reflect the views of his company or its clients.

Hitwise 100

Hitwise News Report Press Release 100