Janet Fouts

MARCH 13, 2012

I don’t begin to have enough room to do this in a blog post, so I’ve got a handy-dandy free e-book on Facebook Timelines for you to download that will give you lots of details, specific rules to know and ideas about how to make your Facebook timeline really pop. Pinning news. All that is changing. The timeline.

Real Estate 124

Real Estate Facebook Discount Applications 124

Janet Fouts

APRIL 29, 2013

Find people who can teach you something or help you find relevant news and information should be the goal on any network. Some for news and research, others for team communication, professional development and keeping an eye on the competition. Jana uses it as her primary news source (as do I). Personal friends and family.

Social Networking 138

Social Networking Yammer LinkedIn Resources 138

Janet Fouts

OCTOBER 21, 2014

I also dictate blog post ideas, client meeting notes and other info I need on hand wherever I am. BuzzSumo -Keyword, brand and news monitoring, locating influencers and interacting with them on Twitter right from the dashboard. Skype -Video, conference calls and texting world wide. Scheduling is quite similar.

HootSuite 137

HootSuite Conference Project Hotels 137

Janet Fouts

MAY 11, 2011

While as a strategy at least it’s paying attention, a technology company sharing and re-sharing the latest Lady Gaga news followed by wishing everyone a #HappyJonasDay ! In addition posts to the trending topics attract more spam than almost anything else on Twitter. &# , “How do you deal with spam on your blog&# ?

Social Media 137

Social Media Trends Reputation Authentication 137

Janet Fouts

AUGUST 1, 2012

He calls it “New School Marketing” Debra Askanase Is on top of what’s going on in the non profit sector and online community building. Stephanie Wanamaker Always has an interesting tidbit of news about films and music. Louis Gray I can’t say enough about Louis.

Google 139

Google Posterous Film Social Networking 139

Janet Fouts

DECEMBER 9, 2012

Even Facebook will tell you that only 16% of the users who opted in for news from your Facebook page ever even see it. Although Perez Hilton is listed as one of the top 5 users by SocialStatistics.com , he’s closely followed by the New York Public Library, Fox News, the Washington Post, and Jaguar USA. Wanna get specific?

Communities 131

Communities Google API HootSuite 131

Janet Fouts

JANUARY 4, 2011

Wanna know the most recent news, trends or information rich blog posts? People share passion on blogs. You see it in the comments and on some of the best blogs the comments from the regular readers are as valuable or better than the actual post itself. Look to Twitter. Look to Twitter.

Communities 136

Communities Forums Posterous SEO 136

Janet Fouts

FEBRUARY 26, 2015

If you’re interrupting your creation of a blog post to respond to tweets or the pinging of your email it will take you much longer to write that post won’t it? Schedule time for each network, scan them for news and things you have to respond to and then move on. Keep a file where you save every possible blog topic.

Social Media 70

Social Media Marketing RSS Study 70

Janet Fouts

MARCH 8, 2015

A news resource for your brand? Do you communicate best through video, short messages with links, long blog posts, images, or in-depth conversations with your community? Holding the username as brand protection? What do you intend this network to do for you? Gain brand recognition? Share information with your users? Customer service?

Marketing 70

Marketing Authentication Resources Metrics 70

Janet Fouts

JULY 19, 2011

If your blog is an automated sales pitch with comments turned off, do us all a favor and just go take out an ad and get over it. Social media done wrong is just as bad for your brand as traditional media gone wrong, except that the negative news flies faster in social than it it ever did before. Social media is work.

Social Media 123

Social Media Energy Authentication Engagement 123

Janet Fouts

NOVEMBER 17, 2011

While those are people who get frequently shared and do actually re share a bit, unless you are a pop idol or a news maker it’s not likely they will re-share your message about your nonprofit or business now is it? Make it easy for the fans you’ve already got on your web site or blog to share your posts directly to Google+.

Google 138

Google Content How To Badge 138

Janet Fouts

FEBRUARY 4, 2012

Then, as news spread, people started producing graphics representing how they felt about it and this collaborative Pinboard was created by Beth Kanter allowing others to add “pins” to the board about the issue as well. supporting Planned Parenthood to replace the lost funding. click to enlarge.

Attensity 126

Attensity Social Media Policies Sentiment 126

Janet Fouts

FEBRUARY 16, 2012

She’d send them emails with links to blogs they could comment on, tweets for their information, etc. Set up a social listening dashboard, maybe Netvibes so they can quickly scan for important news to share with their networks. They were ignoring her. Several other people in the room commented they had similar issues.

Social Media 116

Social Media Netvibes CoTweet CoTweet 116

Janet Fouts

OCTOBER 25, 2010

For a while you’re addicted to watching who re-tweets you, mentions your brand on their blog or says something about you on a Facebook page. Often these are around a news item or a conference. Maybe Radian6 , SM2 , Trackur or one of these social media listening tools I mention when I give talks on social media.

Social Media 132

Social Media Data SM2 Radian6 132

Janet Fouts

JUNE 5, 2014

Follow them on Twitter, read their blogs. Chieftain of the blog {grow} and social media bouncer. Consultant, educator, podcaster, author of Return On Influence, Born to Blog, and The Tao of Twitter. Rackspace’s Startup Liaison Officer, who grew up in Silicon Valley, brings you technology news, videos, and opinions.

Consultant 196

Consultant Klout B2B Influencer 196

Janet Fouts

JUNE 28, 2011

Flatly stated, if nobody shares, comments or likes your posts, Facebook isn’t going to put it in their news feeds because you’re not interesting to them. The higher the ration there better your ranking and the more likely you will show up in people’s news feeds. Are friends of the fan interacting with it? Low ranking?

Facebook 130

Facebook Feed Feedly News 130

Janet Fouts

JANUARY 10, 2013

With social media listening tools you can stay a step ahead of industry news, public perception of the industry and of your own products. Following a few trade blogs can show where the industry is going and perhaps alternative uses for the product that may have slipped under the radar. Knowledge of the product and industry.

Social CRM 144

Social CRM Hubspot Patterns Focus Group 144

Janet Fouts

NOVEMBER 12, 2010

The sharing of links, news and information are the most obvious examples of this, but even more important is generosity in supporting others. On her blog Beth Kanter mentions the term “Lethal Generosity&# as defined by Shel Israel in his book Twitterville. Be the person people know will have the answer and the latest news.

Social Media 142

Social Media Paper.li Engagement Cost 142

Janet Fouts

NOVEMBER 7, 2017

It’s not news that people search social media for reviews on purchases, hotels, restaurants and such, or that they ask their friends for recommendations. Twitter grants a license to “copy a reasonable amount of and display” Tweets on a website, like this blog for example, as long as it complies with certain rules.

UGC 87

UGC Report Social Media Nielsen 87

Janet Fouts

DECEMBER 14, 2010

FYI profile images link to Twitter and names link to blogs or websites. Some treat social media as a news feed while others use it as a life line to stay connected to people and causes they care about. All of that translated to more pleasure parties, more blog comments and most importantly – more orders and conversions.

Social Media 146

Social Media ROI Syndication System 146

Janet Fouts

AUGUST 10, 2011

A post on their blog, written by Yvonne Maffel , offered up recipes featuring Saffron Road’s offerings and giving a little background on Ramadan and that she would be giving away coupons and gift cards on her blog, My Halal Kitchen. The feedback on the Whole Foods blog is overall positive and friendly. click to enlarge.

Social Media Management 119

Social Media Management Social Media Upcoming Campaign 119