Direct Marketing Observations

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The propensity to Repeat in Social Media

Direct Marketing Observations

Networks, apps, aggregators, blogs, microblogs-copy what works, tweak it a little, or not, and see what market share you can pull. Facebook has an argument, but that’s about it. Everything else is fair game right now. We’re a demand society. This is the “Consumers of Content&# generation.

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Avoid Managing the Minutiae of Social and Search

Direct Marketing Observations

In social you have to have the ability to create and manage a strategy, understand and manage social analytics, create blogs, wikis, microblogs, manage profiles and activity feeds, create and manage communties, create tags, create and manage campaigns and then rinse and repeat. Social has virtually the same amount of moving parts.