Justin Levy

NOVEMBER 25, 2013

With fitness the metrics you may be monitoring can include body fat %, weight, heart rate or body measurements. We read blogs and ebooks and attend webinars about these marketers that are seeing incredible results with their marketing programs. Adjust the position of an image in your blog post, newsletter or email.

Marketing 100

Marketing Exercises Comparison Software 100

Justin Levy

JUNE 3, 2011

Before getting into my thoughts on whether or not media impressions are a useless success metric, this post was inspired by Rob Clark’s post over on Dave Fleet’s blog on whether or not “share of voice&# is a useless PR metric. Are media impressions a useless metric? What are your thoughts?

Metrics 226

Metrics Feed Reader Banking Report 226

Justin Levy

JUNE 3, 2011

Before getting into my thoughts on whether or not media impressions are a useless success metric, this post was inspired by Rob Clark’s post over on Dave Fleet’s blog on whether or not “share of voice” is a useless PR metric. Are media impressions a useless metric? What are your thoughts?

Metrics 138

Metrics Feed Reader Banking Report 138

Justin Levy

JUNE 3, 2011

Before getting into my thoughts on whether or not media impressions are a useless success metric, this post was inspired by Rob Clark’s post over on Dave Fleet’s blog on whether or not “share of voice” is a useless PR metric. Are media impressions a useless metric? What are your thoughts?

Metrics 113

Metrics Feed Reader Banking Report 113

Justin Levy

OCTOBER 12, 2009

Other case studies have focused on what we’ve done but not tearing apart the metrics. While this presentation gives you some information about my brick and mortar and the decisions that we face and have to make, have you taken these steps to determine the ROI of your efforts on your website, blog, or social media profiles?

ROI 140

ROI Social Media Analysis Discount 140

Justin Levy

JUNE 21, 2010

Besides using this command center to monitor the social web, Gatorade is also using it for more traditional digital marketing metrics such as monitoring the optimization of landing pages, trying to increase engagement on their sites and reduce the exit rate. Want to get an inside peak at Gatorade’s Social Media Command Center?

Social Media 127

Social Media Radian6 RSS Feed Reader 127

Justin Levy

MAY 10, 2010

link] justinlevy I think it also highlights the importance of, first, having a strategy and then laying out definitions, objectives and success metrics. Create a mini-blog series around it or shoot a series of videos. Thanks for a great post and very useful information. link] justinlevy Definitely get that info out there!

Social Media 113

Social Media Strategy Policies RSS 113

Justin Levy

APRIL 28, 2014

We’ve divided marketing into either left brain – metrics, analytics, Big Data – or right brain – creative, inspirational, artistic – and we’ve put such a firewall between the two perspectives that marketers are incomplete. You publish a new blog post every weekday on your personal website. That is heroism.

Marketing 199

Marketing Publishing iPhone Badge 199

Justin Levy

DECEMBER 6, 2009

Well, recently I was asked to contribute a case study to the WOMMA Metrics Guidebook. Once you’re done reading, or even before you start reading, make sure you download the WOMMA Metrics Guidebook. Developing an online presence through social networks, a blog, and a video blog.

Social Media 153

Social Media Case Study Marketing Study 153

Justin Levy

APRIL 28, 2014

We’ve divided marketing into either left brain – metrics, analytics, Big Data – or right brain – creative, inspirational, artistic – and we’ve put such a firewall between the two perspectives that marketers are incomplete. You publish a new blog post every weekday on your personal website. That is heroism.

Marketing 100

Marketing Publishing Badge iPhone 100

Justin Levy

APRIL 28, 2014

We’ve divided marketing into either left brain – metrics, analytics, Big Data – or right brain – creative, inspirational, artistic – and we’ve put such a firewall between the two perspectives that marketers are incomplete. You publish a new blog post every weekday on your personal website. That is heroism.

Marketing 100

Marketing Publishing iPhone Badge 100

Justin Levy

JUNE 26, 2010

Change your success metrics and the advanced work to achieve those metrics. If so, you must define what success actually is ahead of time so that you can measure against it. It’s hard to do advanced work for something you can’t measure. Sometimes those goals change and that’s ok. Thanks for sharing!

Sports 200

Sports RSS Feed Reader Eventful 200

Justin Levy

JUNE 3, 2012

Add that to the never ending abundance of information from blog posts to tweets to status updates to magazines, books and other forms of media and you can quickly start to feel like we’re drowning. Therefore break it into specific micro-tasks that will help you to feel accomplished and make the project less daunting.

Project 234

Project Products Analytics List 234

Justin Levy

JUNE 3, 2012

Add that to the never ending abundance of information from blog posts to tweets to status updates to magazines, books and other forms of media and you can quickly start to feel like we’re drowning. Therefore break it into specific micro-tasks that will help you to feel accomplished and make the project less daunting.

Project 176

Project Products Analytics List 176

Justin Levy

JUNE 3, 2012

Add that to the never ending abundance of information from blog posts to tweets to status updates to magazines, books and other forms of media and you can quickly start to feel like we’re drowning. Therefore break it into specific micro-tasks that will help you to feel accomplished and make the project less daunting.

Project 176

Project Products Analytics List 176