The Realtime Report

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Making Social Media An ROI Positive Channel For B2B Businesses

The Realtime Report

Making Social Media An ROI Positive Channel For B2B Businesses By Jingcong Zhao. Yet, 61% of marketers claim measuring ROI is a top challenge. Why is social media’s ROI so elusive, despite marketers’ increased focus on this function and despite the proliferation of social marketing tools? Lead Nurturing.

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13 Social Media Pet Peeves That Can Squash Your Professional Reputation

The Realtime Report

Having a LinkedIn profile without a photo (or with an inappropriate photo). Even worse, we’ve seen individuals on LinkedIn who have used cartoons as their profile photo. Posting multiple times a week via the LinkedIn long-form publishing platform. ” Yes, publishing articles on LinkedIn creates online visibility.

article thumbnail

13 Social Media Pet Peeves That Can Squash Your Professional Reputation

The Realtime Report

Having a LinkedIn profile without a photo (or with an inappropriate photo). Even worse, we’ve seen individuals on LinkedIn who have used cartoons as their profile photo. Posting multiple times a week via the LinkedIn long-form publishing platform. ” Yes, publishing articles on LinkedIn creates online visibility.