Waxing UnLyrical

APRIL 22, 2015

Does your business blog have the livelihood of a funeral? When you look around at your blog and analytics, what do you see? You have absolutely no evidence whatsoever that anyone even cares remotely about your blog. What’s going wrong with your business blog?! Blogging for business purposes is (still) relatively new.

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Waxing UnLyrical

NOVEMBER 10, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Ten Reasons PR Pros Should Blog November 10th, 2010 Tweet Last week, Joe Hackman hosted Danny Brown , Gini Dietrich and me on his BlogTalkRadio show, aptly entitled PRapalooza. Blogging is a strange beast.

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Waxing UnLyrical

AUGUST 5, 2013

LinkedIn: Thanks for the Endorsement, Have We Met? Why: Endorsements on LinkedIn still haven’t been embraced with open arms. 7 Tips for Making Small Business Blogging Manageable. Why: A blog is a great way to engage potential and existing clients while building a solid online presence. Why do you think that is?

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Engagement Social Media Consultant SEO 221

Waxing UnLyrical

JUNE 22, 2016

In this post I’m going to focus on four social platforms where any publisher can leverage distributed content to better control their social messaging: Facebook, Apple News, Twitter, and LinkedIn. LinkedIn Long-Form Articles. You may have read recently that LinkedIn is now a Microsoft joint.

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Waxing UnLyrical

NOVEMBER 23, 2015

So I decided to ask my Social PR Posse to weigh in with resources, blog posts, and more that have them saying “thanks” this year. “I’m thankful for Facebook and LinkedIn. From news and pop culture to connecting with family and super smart people like all of you, Facebook and LinkedIn are very useful tools.

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Waxing UnLyrical

DECEMBER 9, 2013

Connect 5: Five Minutes a Day to a Better LinkedIn Network. Daniel Newman reveals how you can create stronger relationships via LinkedIn in just five minutes a day. This was actually a reader question that made for a terrific blog post a while back. Why: Are you focusing on making connections more than maintaining them?

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Community building Consultant Flickr Communities 210

Waxing UnLyrical

OCTOBER 31, 2014

WUL is still not a pay-to-play blog. It is still a blog community with many regular contributors (one-time contributors welcomed too) from all over the world. Twitter Facebook Google+ LinkedIn When the Thing That Goes Bump in the Night is WUL. Events Personal Shonali Burke blogging' WUL is now officially part of SBC!

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Waxing UnLyrical

SEPTEMBER 13, 2013

Twitter and LinkedIn are great ways to get introduced to gatekeepers. Interact with them on Twitter, comment on one of their blog posts, or even just retweet one of their tweets to let them know you are paying attention. Find directories ( alltop.com , technorati ). Type “inurl” or “allintext” queries in Google. Utilize Social Media.

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Blogger Strategy Technorati Community building 263

Waxing UnLyrical

JUNE 3, 2013

Taking Your Blog Post Series on the Road. Why: In this guest post for WUL, Nick Kellet explains how placing guest posts on various blogs can be used to build your brand community. How to Increase Business Blog Traffic, Readership, & Community. Community Consultation – Offline & Online. Based in the Washington, D.C.,

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Communities Community building Consultant Social Media Management 249

Waxing UnLyrical

MARCH 22, 2013

Earlier today I saw a terrific post over at Lisa Gerber ‘s blog by Alan Lemire , on his entrepreneurial journey thus far. I have a biz email, but if I connect via Linkedin I use my gmail. Their LinkedIn profiles aren’t sexy. Twitter Facebook Google+ LinkedIn Should You Brand Your Business Email Address?

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Waxing UnLyrical

SEPTEMBER 12, 2019

Still, there’s a lot more that goes into content marketing than simply writing a blog about a new product. You can connect with him via LinkedIn or Twitter. With 70% of internet users saying they’d prefer to learn through content rather than ads , content marketing makes perfect sense.

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Waxing UnLyrical

JUNE 24, 2019

Blog interviews or contributions. Her past experience in public relations, blogging and sales allow her to bring unique ideas and insights to her clients’ campaigns. Connect with Debbie on LinkedIn or Twitter. Think beyond just a few tweets and create “hero” content. eBook quotes and contributions. Event panel.

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Waxing UnLyrical

DECEMBER 7, 2016

We leveraged LinkedIn Pulse and several employees’ blogs to create a communal narrative about the funding. It’s pretty standard to have your CEO share funding news via a thought leadership article either on your company’s blog, LinkedIn Pulse, or Medium. Yes, we did that.). She is currently a columnist for Inc.,

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Waxing UnLyrical

FEBRUARY 26, 2013

Be succinct, use photos, on and on down the list of cliched suggestions that have peppered many a blog post. Universal McCann’s Wave 6 social media study seems to substantiate that claim for written digital content as well, showing that blog creation and consumption may have peaked in 2010. It’s complicated.

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Waxing UnLyrical

MARCH 18, 2013

If nothing else, use your LinkedIn profile; else your personal website or blog or, if a business account, to your company’s preferred URL. Attribute blog posts, news articles or other curated information to the original source using their Twitter handle. < < tweet this > 7. < tweet this > 8.

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Waxing UnLyrical

MAY 20, 2015

They regularly post insightful articles to their own sites, comment on other peoples’ blogs, write opinions on LinkedIn and Medium , post presentations to SlideShare and have active Twitter profiles. Guest post to peer blogs. I recommend building a list of 15–20 blogs you’d like to post on. Email subscribers.

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Waxing UnLyrical

MARCH 21, 2013

We comment on other blogs. We participate in LinkedIn groups. Do a search right here on WUL (there’s a reason I have a search box on the blog) to see if perhaps I’ve already written about the topic you have a question on. Twitter Facebook Google+ LinkedIn If You Pick My Brain, I’ll Have a Hole In My Head.

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Waxing UnLyrical

JULY 3, 2014

After all, “ independence ” is also about being able to set one’s own blogging schedule, isn’t it? Twitter Facebook Google+ LinkedIn What Was That Again? Tomorrow’s Independence Day here in the U.S., so WUL will be taking a short holiday (or long weekend, depending how you look at it) break.

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Consultant LinkedIn Communities Questions 182

Waxing UnLyrical

AUGUST 2, 2018

LinkedIn is better for B2B companies that publish thought leadership articles and get recommendations. Think ebooks, white papers and even blog posts. Plain-text emails look more personal, less marketing-y and actually have better open rates (HubSpot does a great job explaining why in this blog post ). And long-form content.

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Waxing UnLyrical

JANUARY 27, 2014

Is Guest Blogging Dead? Why: If you’re using guest blogging as a way to gain links you should stop. In this post for Steamfeed , DJ Thistle remind us to break the cycle of bad blogging practices by focusing on quality and the company we keep in the blogging community. Image: Cornelia Kopp via Flickr, CC 2.0.

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Waxing UnLyrical

NOVEMBER 17, 2014

Lee Odden showcases 10 of Top Rank Blog ‘s most useful content marketing posts. Why: Do you let people to subscribe to your blog through a reader? Twitter Facebook Google+ LinkedIn Monday Roundup: Business Best Practices. In this WUL post, Maura Lafferty examines PR lessons she learned from playing the oboe.

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Waxing UnLyrical

JUNE 2, 2014

In this guest post for Heather Whaling ‘s blog, Bethany Cramer offers some exercises to improve your conversational writing. In this guest post for Mark Schaefer ‘s {grow} blog , Brooke Ballard unveils her secret to developing meaningful online conversations. Twitter Facebook Google+ LinkedIn Monday Roundup: Conversations.

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Waxing UnLyrical

JANUARY 28, 2017

I try really hard not to get political in my blog posts, emails, and other public facing/professional communications. Twitter Facebook Google+ LinkedIn The Power of You. First, I don’t work in politics, so it’s not my bailiwick. So I am not going to comment specifically about the various stories that have dominated U.S.

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Waxing UnLyrical

MARCH 31, 2020

I know I haven’t been the most consistent at blogging. Twitter Facebook Google+ LinkedIn The post Being of Service During COVID-19 appeared first on Shonali Burke Consulting. Life and all that. So I truly appreciate the generosity with which you continue to welcome me into your life. Wouldn't you like to be in her kitchen?

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Consultant Training Eventful Groups 174

Waxing UnLyrical

DECEMBER 22, 2014

13 Sizzling Blog Post Ideas to End the Year with a Bang. Why: Give your blog some extra momentum in 2015, by ending 2014 off on a high note. How to Start a WordPress Blog. Why: Are you considering starting a blog on WordPress or moving your existing blog to WordPress in 2015? Based in the Washington, D.C.,

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WordPress Consultant Flickr Eventful 184

Waxing UnLyrical

MAY 1, 2020

I know it’s Friday, and your day was packed from before the time you read this blog post (if you even got to read it on Friday!). Twitter Facebook Google+ LinkedIn The post What Is This “Free Time” Of Which You Speak? And who will you, and I, pay attention to? Wouldn't you like to be in her kitchen?

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Consultant Communities Community building Groups 205

Waxing UnLyrical

APRIL 17, 2011

– blog. Accepting standard LinkedIn invites , also by Gini. Accepting standard LinkedIn invites , also by Gini. Also the LinkedIn invites/Facebook friend requests that say, “I follow you on Twitter…&# – but that’s a subject for another blog post rant. But she, and they, did.

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Waxing UnLyrical

OCTOBER 1, 2014

Twitter Facebook Google+ LinkedIn Whither WUL? Events Personal #prsaicon blogging groove' Based in the Washington, D.C., area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. She also loves ABBA, bacon, cooking, dogs, and Elvis.

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Waxing UnLyrical

FEBRUARY 24, 2014

How To Revive Old Blog Content. Why: In this in-depth and thoughtful post, Mike Alton goes through how and when (or when not to) revive older blog posts. Bek Davis shares how you can overcome these and more by guest blogging. Twitter Facebook Google+ LinkedIn Monday Roundup: Overcoming Obstacles.

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Health Care Small Business Consultant Flickr 189

Waxing UnLyrical

MARCH 31, 2014

How to Encourage Your Team to Blog. Why: Does your team struggle with blogging? The Truth About the Blog Supremacists. Twitter Facebook Google+ LinkedIn Monday Roundup: Success. Laura Click explores how to help them (and your business) succeed. 8 Social Media Marketing Tools to Rapidly Accelerate Your Growth Online.

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Press Release Startup Consultant Flickr 186

Waxing UnLyrical

FEBRUARY 15, 2013

To quote some insights from a report by Ethinos Digital Marketing 2012 : There are 65 million, 33 million, and 17 million Facebook, Twitter and LinkedIn users in India respective; India has more Facebook, Twitter, and LinkedIn users than the UK; 60% of Indians who are social media users are open to being approached by brands; and.

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Foursquare Flickr LinkedIn Fashion 237

Waxing UnLyrical

NOVEMBER 11, 2016

Can you… Create excellent, valuable content for your blog. Twitter Facebook Google+ LinkedIn Your One Thing. In your personal life and in your professional life, because they are increasingly intertwined. Your one thing. What is the one thing you can to do today, to make your world a little better? … and so on …?

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Exercises Banking Consultant Training 199

Waxing UnLyrical

JUNE 23, 2014

Twitter Facebook Google+ LinkedIn Monday Roundup: Content Rules. Resources Shonali Burke Weekly Roundup blogging content online publishing ugc user generated content' Based in the Washington, D.C., area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

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Content UGC Consultant Flickr 198

Waxing UnLyrical

MAY 12, 2014

Combine Your Blog Posts And Email Marketing Strategy For Better Results. Why: Do you treat your blogging and email marketing efforts separately or do you integrate them? Twitter Facebook Google+ LinkedIn Monday Roundup: Sustaining Relationships. Based in the Washington, D.C., She also loves ABBA, bacon, cooking, dogs, and Elvis.

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Community building Consultant Communities Eventful 198

Waxing UnLyrical

SEPTEMBER 9, 2013

6 Ways To Secure Your Blog And Your Hard Work. Why: Eddie Gear shares how he fell victim to a hacker attack on his blog and what you can do to prevent such attacks. Twitter Facebook Google+ LinkedIn Monday Roundup: Stay Secure. I hope these posts give you a head start. Image: solarisgirl via Flickr, CC 2.0.

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Consultant Flickr Loyalty Resources 198

Waxing UnLyrical

APRIL 9, 2013

Not because I couldn’t say more about Erin but because I just read one of her blog posts and need to go proofread my site for “could ofs” that should be “could haves.” Twitter Google+ LinkedIn Things I Learned From Erin Feldman. He lives in Cincinnati, Ohio, with his wife, two kids, and four animals.

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Exercises Flickr Consultant Meeting 244

Waxing UnLyrical

FEBRUARY 17, 2014

Your Blog Needs Passion and Props like a Great Professor. Why: Mike Allton remembers his college daze [sic] and discusses some ways that passion, excitement, and props can breathe new life into old topics… and help you form a connection with your blog audience. Three Essential Truths About Entrepreneurial Success.

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Collaboration Consultant Mobile Resources 193