Visually SM

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How to align Content Marketing and Social Media for the most effective amplification

Visually SM

Many people — therefore, many companies as well — see social media as a place to only share their Content Marketing efforts, such as blog posts and ebooks. A blog post shared on Tumblr should be miles away from the same blog post shared on LinkedIn. So how does one gauge what works and what doesn’t?

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How to Plan Your Social Media Strategy for Better Engagement

Visually SM

Facebook, LinkedIn, Instagram: it’s essential to understand which of those social channels are best to communicate with your audience. For instance, you might want to drive conversions and sales through your Facebook page and create brand awareness with your LinkedIn profile. Follow the popular search trends.

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Which social media channels should your brand be present?

Visually SM

It is very likely that, right now, someone is reading a post on your blog because a friend or colleague shared it on social media. LinkedIn is also a great place to promote your business, especially if your target is a B2B audience. Understand where your traffic is coming from.

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Facebook Video: Why It’s Time to Pay Attention

Visually SM

Here are a few other recent pieces: Why LinkedIn Is Now Such a Powerful Content Marketing Tool. The post Facebook Video: Why It’s Time to Pay Attention appeared first on Visually Blog. Video Content Marketing: The Three Es of Success. One Social Media Metric to Rule Them All. How to Choose the Best Video Hosting Site.

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Facebook Video: Why It’s Time to Pay Attention

Visually SM

Here are a few other recent pieces: Why LinkedIn Is Now Such a Powerful Content Marketing Tool. The post Facebook Video: Why It’s Time to Pay Attention appeared first on Visually Blog. Video Content Marketing: The Three Es of Success. One Social Media Metric to Rule Them All. How to Choose the Best Video Hosting Site.

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How companies use video content on social media

Visually SM

Here are some data for your consideration: according to a BuzzSumo report , videos are still the best performing kind of media; on Pinterest , users are 2,6 times more prone to purchase after seeing a video post; videos will make LinkedIn users 20 times more inclined to share a post than static content.

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Why LinkedIn Is Now Such a Powerful Content Marketing Tool

Visually SM

In September, Andreessen Horowitz partner Benedict Evans published a Google Analytics chart of his blog traffic spanning back to 2010 when he launched it. These days, the blog attracts monthly audiences in the hundreds of thousands, but for the first few years the traffic was miniscule, barely producing a blip in the chart.

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