Jeff Esposito

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Disney + Klout = close but no cigar

Jeff Esposito

Last night I attended a screening of the new Winnie the Pooh movie , courtesy of the folks over at Disney and Klout. Now, I have received a bunch of Klout Perks in the past, but none have really stood out to me as much as this one. Below is a list of the positives and negatives from the event: Pros. Extremely kid friendly.

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Klout fails again, making Apple pizza and staying simple

Jeff Esposito

Failed Klout Perks, A True Story – If you tune into this blog on a regular basis, or at least this week, you probably heard my tale of Klout offering me free booze , but not really since they had a whoopsie. Hope you’ve got some great plans, be safe and have a great weekend.

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Death of Photography, Abandoned NOLA Six Flags and BAD Klout

Jeff Esposito

this blog from Geoff Livingston has got an interesting debate on whether or not Instagram is ruining photography. My take on this is no, but it is something that scares hardcore photographers at times because it is kinda like blogs way back when – something cool, but doesn’t replace traditional mediums.

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Measuring Social Influence

Jeff Esposito

Klout and Edelman believe it can be. Since Klout first launched in measurement tool in 2009, they have analyzed influence based on a user’s ability to “drive action.” The Klout Score uses data from Twitter, Facebook, LinkedIn, and Foursquare in order to. In late July, Klout offered up music service Spotify to U.S.

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Without a change in expectations, social CRM is destined to fail

Jeff Esposito

My Klout or Kred score does not matter. You see while social media may be vital to what many of the readers of this blog do for a living; social media is actually a small sliver of what businesses are focusing their efforts on. I am not more important online than I am in person. Image: loop_oh.

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Can influence be bought? | Strategic thoughts on using social.

Jeff Esposito

Two weeks ago, I received an email from the folks at Klout informing me that Fox wanted to send me a watching kit for its new television series Lone Star. So I wonder if the Klout influencer advertising model is destined for mediocrity or if it will catch on. You can also subscribe to the blog to ensure you receive the latest posts.