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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

The core of social media marketing efforts should be the corporate blog. Through a blog, marketers become publishers, providing their audience with relevant and valuable content. Corporate blogs can operate in a similar fashion, except that the sole sponsor or advertiser is the company itself. What should they promote?

ROI 191
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10 Ways to Increase Return Rates on Your Blog

Kikolani

Bounce rates are not a foolproof parameter for measuring exit stats and the effectiveness of your blog promotion. It means half of your visitors have returned at least once in that time to check upon your blog. When you manage to make people come back regularly to your blog, it means you have built your loyal public.

Klout 122
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What's your social currency?

Akamai Marketing

Yet, according to HubSpot, brands who connect via the social sphere see a direct impact on sales. Think about it – when you go to a Facebook page or a blog, do you always comment? Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About? Probably not.

Lurker 203
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The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

This list will be posted on Cheryl Burgess’ Blue Focus Marketing Blog. Her Connect the Docs blog—frequently featured on the B2B Marketing Zone —is a platform for her own thought leadership content as well as frequently solicited insights from other B2B bloggers. Director of Sales for @ klout. Jennifer Aaker. Amber Buhl.

Twitter 279
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Influencers Are Real, But they’re Not Always Who You Expect

ProBlogger

Great tools like Klout and Twitter Grader exist to help you identify influential users, but it becomes tricky and often expensive in terms of time and resources to scale your reach by targeting individual, high-value users. He would never show up on any Klout report. Originally at: Blog Tips at ProBlogger.

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Social Pros 23 – DJ Waldow, Waldow Social

Convince & Convert

image via Hubspot. The blog post that their Chief of Products published maybe a week or so ago is entitled something like, “Delivering Consistent Twitter Experience Across the Web” We’ll link it up in the transcript. The synergies… Jim : Your Klout dived 20,000 points for using that word. Eric : Yeah.

LinkedIn 114
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28 (of the) Best Twitter Tips, Tools and Tactics of 2012 (So Far)

Webbiquity SMM

” 17 Examples of Twitter Brand Page Backgrounds to Inspire You by HubSpot. Rachel Thompson offers 10 reasons for using Twitter lists, such as that you can use them to categorize up to 10,000 followers, they can help increase your Klout score, and “Lists are a perfect way to attract followers to your stream.

Tools 203