Akamai Marketing

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The Wells Fargo Debacle.how to get around it

Akamai Marketing

After all, sponsoring and hosting events is an industry too, and it employs a lot of people. Here’s a simple suggestion for all those organizations who would like to host incentive opportunities: have them around an industry tradeshow which you sponsor. Don’t want to host your incentive trip around a work tradeshow?

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The difference between an audience and a community in new media

Akamai Marketing

Audiences complain about your company publicly, maybe on your Facebook page, maybe in a blog (Think: Dell Hell ). Events have the potential to create community, but simply attending or hosting an event does not create community either. Its the difference between a blog post and a newspaper article.

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Oscar Meyer Weiner Mobile makes appearance in Hawaii | Akamai.

Akamai Marketing

Surely hosting this American icon over such a venerable holiday is an honor. Kraft is smart about their event marketing campaign, its integrates nicely with their website , they have a blog and them seem to focus on cities in the DMA 50-100 range. And the tour in Hawaii will last over July 4th and into the following weeks.

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Twitter-ups the future of events, sponsorship and event marketing

Akamai Marketing

When will tradeshows start hosting Tweet-ups around the country to build momentum for their events? Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend. I think so. Its just a matter of time.

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On Alice in Wonderland and Social Media

Akamai Marketing

The Mad Hatter Tea Party: Alice stumbles upon a tea party hosted by the Mad Hatter and a range of other curious characters. Share and Enjoy: Tags: blog , Fun with Social Media , lessons learned , opinion , social media , suggestions No Comments Start the ball rolling by posting a comment on this article! So – what do you think?

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Klout and Kred – Social Influence Comparison

Akamai Marketing

I’ve been fairly vocal on this blog, in my training and with my clients about my wariness of measuring social influence. Since I wrote that blog post, we seen people get hired (or not) based on their Klout scores ( really? ). That article sums up what so many have known in their gut, but have been unable to articulate.

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