Sherrilynne Starkie

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I’m Hootsuite certified!

Sherrilynne Starkie

I have achieved Hootsuite Social Marketing Certification! For the past few months, I’ve been banging on about the importance for communications professionals to get industry certification on this blog; so I put my money where my mouth is! I’m happy to announce that I’m now a certified social marketer!

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How a social media consultant can help your business

Sherrilynne Starkie

The framework connects a range of communications activities covering four main categories: Owned media is digital content a business owns and has full control over, such as a website or blog. Certifications from HubSpot and Hootsuite show inbound marketing and social media management expertise.

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Industry certification a must for social media career success

Sherrilynne Starkie

The resumes I see that have Google AdWords , Facebook Blueprint , Hootsuite Academy or similar accreditation are much more likely to make the first cut. Spin Sucks, for example, offers content creation and blogging masterclasses along with courses on the PESO model.). Industry programs fit the bill, too. How To Choose?

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Will the CoTweet gamble pay off?

Sherrilynne Starkie

ExactTarget , the company behind the tool, announced on its blog this week that CoTweet is being rolled into a new enterprise package called SocialEngage. ” Commenters on the blog are not at all happy. Image via CrunchBase. CoTweet will cease to be and SocialEngage will not offer a free service. Related posts: New Twitter.

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Nine years of Twitter

Sherrilynne Starkie

I had already invested a lot of effort into my blog and was building a credible reputation online. I also use Tweetdeck on my home computer and Hootsuite at work to publish and schedule tweets. Both are easy to use, but Hootsuite is better for team collaboration. How to be smart on Twitter. Instagram or Vine? Related articles.

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