Waxing UnLyrical

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Extend the Life of Your Event with Post-Event Planning

Waxing UnLyrical

Tip: Keep the hashtag short and simple, and make sure you have it displayed at the event so the audience knows to participate. Content: Turn insight and tips shared into white papers, tip sheets, blog posts, or webinar topics. Take photos and if you generate enough tips and insight, package the content together into a kit.

Eventful 195
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10 Content Marketing Tricks That Will Help Your Brand Stand Out

Waxing UnLyrical

Think ebooks, white papers and even blog posts. Plain-text emails look more personal, less marketing-y and actually have better open rates (HubSpot does a great job explaining why in this blog post ). Don’t create custom hashtags. Instead, use hashtags that are already popular and align with your brand. Track results.

Content 124
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Monday Roundup: Social PR Virtuosos

Waxing UnLyrical

The Rules for Hashtags . Why: “Have a plan to engage, in a meaningful way, with those that are also using the hashtag. The last thing you want is to have a one-sided conversation,” says Rachel Brockway as she goes over some best practices for hashtag use. Encouraging Executives to Pay Attention to Media They Want Coverage From.

Hashtag 100
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3 Resources for PR/Social Media Pros & Small Biz Owners

Waxing UnLyrical

The daily PR & Marketing calendar of event hashtags. Not to mention keeping track of the various hashtags that are associated with them. Here is a very simple editable calendar, the daily PR & Marketing calendar of event hashtags , we can use to build that resource. please take a moment to add the hashtag.

Resources 251
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Monday Roundup: A Goodie Bag of #measurePR

Waxing UnLyrical

We’ve gone through quite a few changes in the past (almost) four years, but despite everything, the chat has endured and the hashtag has taken on a life of its own (which I love). We’ve I’ve been up and down on the blogging front this year, and there are several #measurePR recaps we owe you. Tuesday, Jan.

Storify 216
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18 Tweetable Twitter Tips for Newbies

Waxing UnLyrical

Use “Twitter speak” in your bio, such as other Twitter handles to refer to organizations and appropriate hashtags. If nothing else, use your LinkedIn profile; else your personal website or blog or, if a business account, to your company’s preferred URL. < tweet this > 7. Include a link in your Twitter profile.

Tips 277
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How To Use Twitter For PR

Waxing UnLyrical

Publicizing news, blog posts, videos… basically, any kind of content. Participating in #followfriday , doing a reply-all on Twitter that includes that hashtag (as well as possibly people you really don’t know), or RTing a Follow Friday tweet you’ve been included in. Pitching journalists on Twitter.

Twitter 246