Akamai Marketing

JANUARY 1, 2015

For tracking and ease, the event and its communication was primarily executed through Twitter using hashtag #DaBusHNL. Blog Coverage: . Due to budget constraints, social media was the only media deployed to encourage adoption of DaBus mobile app and attendance at the event. Results: 958,399 Social Impressions. 425 Tweets.

Case Study 100

Case Study Study Storify Products 100

Akamai Marketing

JULY 28, 2011

Now, as I said in an earlier blog post, you should use several different metrics to dig deeper into your audience and see what’s really happening with the content your sharing. According to Twitalyzer ) You can also use a tool like TweetReach to monitor a particular #hashtag, URL, phrase or user name. Increased share of voice?

Metrics 229

Metrics Twitter Postrank Analytics 229

Akamai Marketing

APRIL 30, 2009

Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend. This is just one of the new bright and shiny business opportunities in the gray economy. What’s your social currency?

Eventful 116

Eventful Twitter Klout Policies 116

Akamai Marketing

JULY 19, 2011

So every once in a while…I think I have a fabulous idea for a blog post. We had a small amount of discussion on Twitter around the hashtag #sociallyspeaking, but even that was pretty weak. And whether your blog is like mine or a corporate blog, you can learn from the experience of a blog post with no excitement.

Badge 175

Badge Creative Commons Engagement Hashtag 175