Webbiquity SMM

AUGUST 27, 2019

Further, “80% of leads sourced through social media for B2B marketers come from LinkedIn…(and) LinkedIn drives more traffic to B2B blogs and websites than Facebook and Twitter combined.” Among the 394 even somewhat active Twitter users in this group, 51% are social (social ratio of less than 5). Image credit: CMI.

B2B 154

B2B Research Twitter Marketing 154

Webbiquity SMM

AUGUST 27, 2013

We looked at three different types of sites: pure B2B blogs, pure commercial sites, and “hybrid” sites that combined a blog with commercial content. Not surprisingly, social media drives a much larger proportion of traffic to blogs (nearly 17%) than to purely commercial B2B websites (1.1%).

B2B 263

B2B Social Networking Research Marketing 263

Webbiquity SMM

NOVEMBER 2, 2021

The four tips here are more broad advice that is useful on every platform you may use for your networking, whether to expand your business or to gather a helpful group of people within your social circle you can lean on when you need them. Maybe you found them on Instagram but they also have a blog or a YouTube channel.

Industry 235

Industry Social Media Tips Platform 235

Webbiquity SMM

MARCH 30, 2012

do they have a blog, how prominently is it featured, social bookmarking links, social media account links, etc.). • Twitter metrics (followers, following, frequency of tweets, general level of interactivity). Find relevant groups on Facebook and LinkedIn. Facebook / LinkedIn / Google Plus metrics (i.e.

Vocus 184

Vocus Alltop Message Boards Klout 184

Webbiquity SMM

JUNE 7, 2018

Join Niche Groups. Enlarge your network by searching for and joining groups that are relevant to your business. There are numerous groups on LinkedIn within most industry segments; look for those that are active and have a large networking capacity. Write blog posts related to your industry.

B2B 217

B2B Brands LinkedIn Influencer 217

Webbiquity SMM

MARCH 31, 2020

Of the top 500 people in event marketing per BizBash magazine (a group that should definitely be social media active), just 119 —less than a quarter—even have a Twitter account, and many of those are inactive. appeared first on B2B Marketing Blog | Webbiquity. But it’s not. The post Twitter for Business: Is It Time?

Twitter 228

Twitter B2B LinkedIn Journal 228

Webbiquity SMM

DECEMBER 12, 2018

You should be watching not just for @ or hashtag mentions, but to all instances where somebody drops the name of your company or product in conversations, on blogs, news websites. The post Digital Marketing Trends to Watch in 2019 appeared first on B2B Marketing Blog | Webbiquity. Personalizing the Customer Experience.

Trends 166

Trends Marketing Influencer B2B 166

Webbiquity SMM

DECEMBER 6, 2010

But many organizations in both groups still treat the functions as separate silos—or worse, mix them awkwardly, damaging both efforts. For SEO and traffic purposes, the press release and social media release link back to the company’s website/blog. The social media release also links back to the company’s LinkedIn and Twitter accounts.

Press Release 211

Press Release Social Media Social Bookmarking Blogger 211

Webbiquity SMM

FEBRUARY 14, 2020

Social media itself is teeming with self-help groups and forums that aim to help like-minded professionals. The post How to Showcase Your Social Media Skills and Land Your Dream Job appeared first on B2B Marketing Blog | Webbiquity. Fortunately, the information you’ll need is easy to find.

Skills 165

Skills Social Media Social Media Management How To 165

Webbiquity SMM

FEBRUARY 16, 2011

Blogs represent 50%, Facebook 47% and…Twitter scores 41%.”. participating in groups and answering questions). Stephanie Frasco recommends having an SEO keyword-heavy profile, blogging, using applications and engaging in conversation among other practices for maximizing your impact through LinkedIn.

LinkedIn 189

LinkedIn Tips B2B Findability 189

Webbiquity SMM

JULY 2, 2019

Cats Appeal to People in Different Age Groups. She pours her free time into writing for the blog All About Cats , and sharing her knowledge of pet-health, pet behavior, and pet training. The post Seven Reasons Your B2B Marketing Should Include Cats appeared first on B2B Marketing Blog | Webbiquity.

B2B 170

B2B Meme Marketing Authentication 170

Webbiquity SMM

DECEMBER 10, 2013

How Blogging Used in Content Marketing? 76% of B2B vendors in North America maintain company blogs; 70% of large B2B enterprises, and 77% of small-to-midsize (SMB) firms. ( 80% of Australian companies and 86% of UK businesses blog. ( Michael Brenner ). Cox Business ). Cox Business ). How important are headlines? Heidi Cohen ).

Statistics 207

Statistics B2B Content Marketing 207

Webbiquity SMM

MAY 5, 2011

Now, the focus of the #Nifty50 post was to showcase 50 remarkable women on Twitter, not promote the blog, but still–if you’re going to tell your viewers about a blog post, wouldn’t you think the name of the blog is important to mention? The folks at Channel 4 are a great group of people. No big deal.

News 156

News Blogger Groups Groups 156

Webbiquity SMM

APRIL 11, 2012

This is apparent from the large number of abandoned blogs, orphaned Facebook pages, silent Twitter feeds and the like littering the social media landscape. This is a group of companies that, although primarily SMBs, should be fluent in online and social communications. social account links only on their Home and Contact pages).

Social Media 176

Social Media B2B Exercises Hubspot 176

Webbiquity SMM

DECEMBER 28, 2010

To keep up with changes on the SEO landscape and make sure I’m consistently utilizing the most effective techniques on behalf of clients, I read a lot of articles and blog posts about SEO. Blogs are a source of fresh content, which search engines love. Blogs are a source of fresh content, which search engines love.

SEO 181

SEO Press Release Social Bookmarking Technorati 181

Webbiquity SMM

FEBRUARY 2, 2012

But you often do want to socialize and share daily which is what you can do on Twitter or Facebook” and “There are better niche communities where you can get your questions answered, for example specialist communities or LinkedIn groups.” ” A Marketer’s Guide to Quora by HubSpot Blog.

SEO 146

SEO Hubspot MySpace Patterns 146

Webbiquity SMM

JANUARY 24, 2019

Pick the platforms where you want to be active; it is a good idea to restrict your focus to the 2-4 largest social networks for your target group. The Facebook strategy, in this case, may involve interactive videos and even blog posts that appeal to shoe buyers. The next step is to build a strategy for each of your chosen platforms.

Social Media 164

Social Media Marketing Hashtag Campaign 164

Webbiquity SMM

MAY 26, 2011

Along the lines of: oursourcing ( n ): collaboration between a small group of individuals inside and outside of an organization to perform a specific task for mutual benefit. I envision it meaning something beyond doing it yourself, but less formal than outsourcing and less chaotic than crowd-sourcing.

Committee 140

Committee Collaboration B2B Project 140

Webbiquity SMM

DECEMBER 16, 2013

59% of B2B marketers consider blogs their most valuable channel. • Other notable infographic-based posts from her blog include 7 Steps to Successful Content Marketing and 9 Steps to Creating Good Content for Your Brand. by Whole Brain Marketing Blog. Pam is a content marketing rockstar.

Content 201

Content Marketing B2B Journal 201

Webbiquity SMM

JUNE 7, 2010

One of the challenges in measuring the ROI of social media marketing is that the use of social networking and social sharing tools isn’t confined to the marketing group. For more information on essential tactics for social media use by sales pros, see my recent guest post on the Your Sales Management Guru blog.

Social Media 160

Social Media Crowdsourcing Technorati StumbleUpon 160

Webbiquity SMM

DECEMBER 12, 2012

Susan Gunelius outlines five social networking features unique to Google+, including circles (which enable you to “separate your customers from your colleagues and online influencers from your business partners”) and hangouts (which can be “used for things like small-group webinars, question and answer sessions, and more”).

Google 216

Google Tips Bookmarklet SEO 216

Webbiquity SMM

JANUARY 2, 2013

” Another 20% of both groups say they use social media, but in an ad hoc manner. B2B Lead Blog ). Blogging is generally seen as most valuable for SEO, YouTube for content marketing, and social networks like Twitter, Facebook and LinkedIn most helpful for branding and engagement. B2B Lead Blog ). Conductor Blog ).

Social Media 245

Social Media B2B SEO Marketing 245

Webbiquity SMM

NOVEMBER 5, 2013

By Cheryl Burgess, originally published on the Blue Focus Marketing Blog. In 2011, I teamed up with Tom Pick (@ TomPick ) and his Webbiquity blog to unveil the first annual #Nifty50 Awards. Our goal in designing these awards was to honor the top 50 women and top 50 men in social media. Vala Afshar @ ValaAfshar. David Armano @armano.

Twitter 187

Twitter Airlines Syndication Blogger 187

Webbiquity SMM

MARCH 8, 2012

As it turns out, many of the elements of storytelling apply to writing customer stories, new releases, blog posts and other marketing content as well. Protagonist: the hero of the story; in fiction, this can be a person, a group , an animal or even a thing.

Social Media 186

Social Media Course News Travel 186

Webbiquity SMM

JULY 2, 2012

Several factors impact the share of traffic that any marketer can expect to generate from organic search, including: Having an ongoing SEO program (including a blog). It’s hardly surprising, but maintaining regular SEO efforts, even if only a few hours per month, has a strong positive correlation with increased organic search results.

SEO 188

SEO B2B Social Bookmarking Organization 188

Webbiquity SMM

OCTOBER 6, 2015

Editor’s note: this post was originally published on the MeasureMyBrand blog. As noted here previously , the KPIs most important to CMOs fall into three groups: brand, competitive, and website performance measures. According to recent research , U.S. Image credit: Pear Analytics.

Advertising 100

Advertising Price Research Software 100

Webbiquity SMM

JUNE 20, 2011

It’s why posts like 20 Ways to Generate ROI from a Corporate Blog have to be written to help people who are “doing everything right&# but still not seeing business results from social media make adjustments to their efforts. because there are more blog comments to respond to, more Twitter followers to check out, etc.).

Social Media 205

Social Media ROI Social Networking Foursquare 205

Webbiquity SMM

SEPTEMBER 9, 2013

” The Tutorspree blog offers another possible answer: Google is intentionally de-emphasizing organic results (free clicks) in favor of search advertising results (for which it gets paid). Use guest blog posts for exposure (and if you get a backlink–that’s a bonus). Experiment. . Experiment.

Directory 196

Directory SEO B2B Engineering 196

Webbiquity SMM

NOVEMBER 16, 2010

Social Mention , Alterian’s SM2 Freemium and Google blog search are helpful free tools, and a growing number of commercial suites are available. Join the same LinkedIn groups. Thoughtfully and non-promotionally comment on your influencers’ blogs and/or LinkedIn discussions. Follow them on Twitter. Tweet This!

SM2 189

SM2 Alterian Social Media Influencer 189

Webbiquity SMM

MAY 3, 2011

This list will be posted on Cheryl Burgess’ Blue Focus Marketing Blog. She heads up Adams Consulting Group, a technical services firm specializing in Apple Macintosh desktops, servers and laptops. On her blog, she shares her insights to help readers create their own happiness projects. Jennifer Aaker. Diana Adams. Amber Buhl.

Twitter 279

Twitter Pharmaceuticals B2B Consultant 279

Webbiquity SMM

JANUARY 30, 2020

Do you want to target people from any specific gender, age, or interest group? The post Five Ways to Boost Your Brand Value Using Social Amplification appeared first on B2B Marketing Blog | Webbiquity. When running paid campaigns, ask yourself questions such as: Whom do you want to target ? Connect with Shane on Twitter or LinkedIn.

Brands 159

Brands Airlines Hashtag Influencer 159

Webbiquity SMM

JUNE 15, 2010

But on the other hand, social media is not simply another channel, i.e. to be lumped into a group such as radio, TV, outdoor, print, and social media. But social media isn’t about reaching the largest number of individuals in a particular group, but rather about reaching and engaging those who are most passionate.

Social Media 171

Social Media Technorati StumbleUpon Digg 171

Webbiquity SMM

FEBRUARY 28, 2011

Financial Services. • Ken Hittel – Vice President, Corporate Internet Dept.

List 155

List Twitter Microsoft Brands 155

Webbiquity SMM

JANUARY 24, 2011

Create your own online newspaper from Twitter and Facebook updates based on any topic or group of contributors. A social media monitoring tool that tracks your brand and keyword searches across Twitter, Facebook, Flickr, Youtube, Google Buzz, Blogs, and News, and reports results hourly. DialogFeed. ** 5 Stars.

Tools 206

Tools Social Media Sysomos Lithium 206

Webbiquity SMM

MAY 21, 2015

Jeff Bullas — does anyone know more about blogging than Jeff? He’s one of those guys who seems to defy the laws of time and space by being able to consistently churn out bookmark-worthy blog posts, speak at events all over the planet, write ebooks, and still engage actively and prolifically on social media.

Social Media 100

Social Media Marketing B2B List 100

Webbiquity SMM

APRIL 19, 2011

While there are places for automation in social media (such as monitoring and automatically submitting blog posts to various social networking and bookmarking sites), it’s best used carefully and sparingly. Search traffic to blogs increases over time as the blog establishes authority and amasses content.

Social Media 193

Social Media Sysomos Case Study Hubspot 193

Webbiquity SMM

DECEMBER 26, 2012

Wendy Marx offers 10 tips for amplifying hard-earned media coverage, such as promoting your press in your blog, spreading the word via social media, linking to your news from appropriate LinkedIn groups, and “Rework(ing) an article to function as an abstract for a speaking proposal.”

Tips 202

Tips B2B Journal SEO 202