The Social Media Incubator

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Is Your Business Using the Correct Facebook Profile?

The Social Media Incubator

There are three types Facebook offers: Profiles, Groups, and Pages. It is a place where a business or brand is highlighted and shares their photos, events, blogs, news, etc. What about a Facebook Group? Facebook Groups are set up like a private forum. Groups also have three types of settings.

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How Long Should My YouTube Video Be?

The Social Media Incubator

Including video within your content on your blog or your website can help you show up higher in the search engine results, and helps keep your visitors engaged on your website for longer periods of time. This is a question we hear a lot as we talk with clients, and with good reason. Content creators need to engage Facebookers.

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Your Online Posts – Including Facebook – Will Soon Be Found by Google

The Social Media Incubator

One key factor to remember is that those who keep their posts private, comment on private groups or restrict profile access will not have as many of their comments available publicly. Only users who make their comments public or comment on any public, open group or page will be affected by this new policy.

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How to Use LinkedIn for Marketing/Non-Sales Professionals – Part I

The Social Media Incubator

Ways to do this: 1. Participate in Groups pertaining to your area of expertise. Answer questions that are posed within the Groups that demonstrate your knowledge and experience. Ask questions within the Groups to get discussion started.

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The How and Why of Twitter Lists

The Social Media Incubator

The list then groups the members of that list together, giving you a bird’s (Twitter’s) eye view of the posts just from people in that group. Simply put, Twitter Lists are a way to organize the people you’re following on Twitter. Examples are having a list for family members, for friends, another for clients, etc. Industry Peers.

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For Marketing Success – Fish Where the Fish Are!

The Social Media Incubator

The brand advocacy and social media ROI blog ZuberRants quotes from “ Branding in the Digital Age: You’re Spending Your Money in All the Wrong Places ” by David C. Over the past couple of years, we’ve seen dramatic shifts in the ways people make their purchasing decisions – the fish have moved, and as marketers, we need to move with them.&#.

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How to Use LinkedIn for Marketing/Non-Sales Professionals – Part II

The Social Media Incubator

Many times, someone from within a company will post a status update or a question within a Group or the Answers section that will spark an idea you may not have thought of previously. Learning about New Opportunities. One of my client companies has a director of IT who was struggling with a particular networking challenge.

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