Adam Sherk

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Google News Tip for Google+ Embedded Posts

Adam Sherk

A quick tip for news publishers on using Google+ embedded posts. When embedding a Google+ post in a news article, be sure to include enough original editorial text to meet the 80 word minimum for Google News indexation. For the technical details on Google+ embedded posts check out the support content on Google Developer.

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10 Things That Expose Good Sites to Google Panda

Adam Sherk

Google Panda was designed to go after sites with a high volume of thin or low-quality content (among other things) in an effort to improve the overall strength of the search results. Once a site has cleaned up its profile, breaking free of Panda requires a rolling update by Google.

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Google News news_keywords Meta Tag: More Cons than Pros?

Adam Sherk

The Google News news_keywords meta tag is now available to all publishers that are approved for inclusion. It is nice that Google News is trying to accommodate publishers and allow for more witty, print-style headlines. But it is fair to say that Google News has always been a strange beast.

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Google News Optimization Tips

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Google News Optimization Tips by Adam Sherk on September 3, 2009 This week Google put out a video to give publishers more information on how Google News works and how best to optimize for it. This is data driven and not an “arbitrary decision.”

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Success with the Google News Standout Tag: A 90-Day Study

Adam Sherk

Which news organizations are having the most success with the Google News standout tag? I monitored “Featured” articles in Google News for 90 days to find out. Basically most weekdays I’d check Google News once or twice a day. America Blog 1 1.10%. So I set out to gather some informal data. The Results.

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Which News Sites Have the Highest Reading Level According to Google?

Adam Sherk

I saw Malcolm Coles’ post on Google’s reading level scores for UK newspapers and thought it would be fun to do the same thing for US news sites. Last week Google released a new search filter that allows users to refine search results by reading level. So what reading level does Google assign to major news sites in the US?

Sites 232
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Does Google Freshness Update Make Online Reputation Management More Difficult?

Adam Sherk

Essentially Google has turned up the dial on its “query deserves freshness” algorithm. Last week a search on “joe paterno” brought up these results one page one in Google: [Click to enlarge the image]. It is simply a recent event that illustrates the Google freshness update in action. What You Can Do.