Pinterest: Great Opportunity for Lifestyle Publishers and Brands
NOVEMBER 21, 2011
Kerry Jones did an excellent one on the BlueGlass blog: Everything You Need to Know About Pinterest. While any photo-rich site can benefit from Pinterest, at least at this stage in its evolution there are particularly strong opportunities for lifestyle publishers and brands. Should Publishers Add “Pin It” Buttons? Can Publishers Harvest Social Media Intent in a Meaningful Way?
Facebook Debuts 360 Photos
JUNE 9, 2016
Along with 360 photos from your friends and family, you can discover stunning new 360 photos on Facebook from public figures, publishers and other organizations. Fashion photographer Mario Testino offering a 360 view—both in front of the camera and behind the scenes—of a photo shoot with supermodels Lily Aldridge and Karlie Kloss. Woods for Time.
Content vs. Community: How Online Publishers Can Nurture Both
AUGUST 20, 2011
As a result, publishers and bloggers of all sizes are constantly bleeding site content to social channels in order to encourage crucial engagement and interaction outside of their homepages. As publishers continue to rely on the outside social web to foster their communities, they often witness dire consequences. Publisher Platform (P3). Have an account? Used it? Not yet.
Why Bloggers Should Self-Publish
NOVEMBER 17, 2011
By James Altucher of jamesaltucher.com. I’ve published seven books in the past seven years, five with traditional publishers (Wiley, Penguin, HarperCollins), and the last two I’ve self-published. In this post I give the specific details of all of my sales numbers and advances with the traditional publishers. Image copyright photogl - Fotolia.com The rest of this article is really three discussions: Why self-publish, rather than use a traditional publisher? Why bloggers should self-publish. How to go about self-publishing.
End Of Blogs
MARCH 14, 2013
I love my blog. love your blog. love blogs. Call me old-fashioned. Loving blogs has nothing to do with me not loving the newer stuff. love Twitter , Facebook , Google+ and other places to publish, share and connect too, but I have a soft spot for blogs. It really IS the end of blogging and old school newsreaders. " So, am I supposed to forget about this blog and just post what I'm thinking about on Google+ or Facebook or tumblr or whatever? This isn't the end of blogs. Please don't stop the blogging. blogging.
20 Ways to Generate ROI from a Corporate Blog
MAY 10, 2011
The core of social media marketing efforts should be the corporate blog. Through a blog, marketers become publishers, providing their audience with relevant and valuable content. Publishing has historically relied on advertising, or sponsorships, to pay for content production. Essentially, marketers need to (carefully and tactfully) advertise on their own blogs.
What New Data Tells Us About Blog Advertising
Convince & Convert
NOVEMBER 20, 2015
The blogging space has grown to be a major part of online publishing with a huge following and audience. On WordPress blogs alone, over 409 million people view more than 20.4 In terms of content, the blogging space captures every imaginable content category and topic from tech to sports to fashion to food. Types of Sponsored Blog Content. The Takeaways.
How to Grow Your Blog by Interviewing Influencers
SEPTEMBER 5, 2016
Regardless of your particular industry, you likely created a blog in order to draw attention and traffic to your brand. blog is one layer in a broad spectrum of inbound marketing techniques used to build momentum for a business. At this point, you may be ambivalent about whether you really need to offer an interview on your blog. Your next interview guest in the blogging niche?
Write Like a Pro: 5 Techniques Top Bloggers Use to Write Successful Blog Posts
Convince & Convert
JANUARY 6, 2015
Only a minority of them turned out to be successful blog posts. As the story unfolds, I’ll be citing Brian Dean’s blog post about “17 Untapped Backlink Sources” from Backlinko as an important reference. If you notice, the font size used in the blog post is significantly larger than other blog posts that you commonly see from other sites. Image via Backlinko.
The Full Blog Monetization Menu – 60+ Ways to Make Money With Your Blog
APRIL 23, 2015
You think about it all the time – how great it would be to make money from your blog. Making money from your blog is not something that happens by accident. Once you understand all of the possible ways to monetize your blog, it’s much easier to devise the right plan. Succeeding at Monetizing Your Blog. Use it as a guideline for your blog monetization plans.
The Ultimate Guide to Making an Affiliate Income from Your Blog
APRIL 25, 2013
A few years ago I wouldn’t have written a blog post about affiliate marketing. These days it’s all about trust and authority – you need your readers to see your blog as an authority and you need Google to trust your SEO strategy. And one of the most powerful, sustainable and long-term methods is a trustworthy blog with carefully chosen affiliates. Example.
How to Get 40,000 Readers Without Guest Blogging
FEBRUARY 22, 2012
Not only that, this new blog isn’t about marketing, blogging, or making money online! Only a few months ago, I started my recent project, an electronic music blog by the name of Sophistefunk. And I did it without a single guest post about this blog! But first, let me address why I didn’t use guest posting for this new blog… Seriously, Why No Guest Posts? What they don’t tell you in the blogging world very often is that sometimes, guest posting is not always a viable option depending on the niche that you are in. Blogging
Old-Fashioned Organic SEO Wins the Day After Google Penguin Update
Bare Feet Studios
SEPTEMBER 17, 2012
This used to be a classic SEO “trick” and not best practice, but easy and fast to do because of the amazing ability of blogs. We now call them “splogs” or spam blogs. And some blog owners code their site to use the “nofollow” tag, which tells Google to ignore any links in comments.But heh, be a friend and leave a blogger a comment! Drupal).
Women in Blogging: 125 Fearless Female Bloggers
NOVEMBER 29, 2010
They are not only bloggers, but many are also published authors, entrepreneurs, CEOs, experts in their niche, and overall inspirations. So without further ado, here are the fearless females in blogging, organized alphabetically by first name (as a few in the list go by pen name or don’t publicize their last name). Allison is a freelance writer and blogger for Blog World Expo.
Thinking of Quitting Blogging? What Dooce Did Next
AUGUST 5, 2015
When Heather Armstrong from Dooce decided to wind back blogging after 14 years, it became headline news – New York Magazine even ran a piece called “ Dooce Talks Life After Mommyblogging “, which gave us a glimpse into how someone so successful could leave that life behind. With a personal blog, you just can’t delegate yourself to someone else. Will you shut it down?
Best Business Blogging Guides and Tips of 2010
JANUARY 3, 2011
How can you improve your blog’s position in search engines? Discover the answers to all of these questions and more here in the final selection of the best guides and tips for business blogging from the past year. Blogging Guides, Tips and Techniques. The Step-by-Step Guide to Guest Blogging by 2 Create a Website. Why Host a Blog on Your Corporate Website?
10 Steps To Help Turn Your Blog Into A Number 1 Bestselling Book
JULY 31, 2014
Although not everybody wants to make money from their blog, it is undoubtedly the goal for many. To make a living from writing at home often features high on the list of dream jobs! I’m lucky enough to have just published a book which got to number one in the charts, sold a business, as well as running a couple of businesses today, and most of the success can be put down to blogging.
Convince & Convert’s 14 Best Digital Marketing Blog Posts of 2014
Convince & Convert
DECEMBER 30, 2014
We published 372 posts here at Convince & Convert in 2014, and these are the 14 most popular. 12. 6 Content Marketing Takeaways from 30 Day of LinkedIn Publishing. LinkedIn announced a new publishing platform this year, which initially was only open to specific influential users. Enjoy! 14. 7 Mind-Numbingly Easy Marketing Changes You Probably Haven’t Made Yet.
WIWT launches and networks of shared interest
The Way of the Web
SEPTEMBER 15, 2011
So fashion social network WIWT has publicly launched today after a beta period, and I’ve been checking it out after agreeing to upload at least one image of myself. ‘ Networks of shared interest: What makes WIWT really interesting is that it’s built from the ground up. It came from a very simple blog, and has grown into a social network. So is WIWT any good?
7 Effective Ways to Market Your Business Blog
NOVEMBER 19, 2013
billion pages each month – and that’s just on WordPress-hosted blogs! The concept of publishing content in real-time to the web has gone from an obscure pastime in the late 1990’s to the formidable force it is today. Business blog marketing is a critical part of a modern content marketing strategy, and we’ve detailed 7 of the best ways to see better results here. Unique.
How to Get 40,000 Readers Without Guest Blogging
DECEMBER 10, 2012
Not only that, this new blog isn’t about marketing, blogging, or making money online! Only a few months ago, I started my recent project, an electronic music blog by the name of Sophistefunk. And I did it without a single guest post about this blog! You should be as fluent with proper email writing techniques are you are writing blog posts. Blogging
10 Ways to Prepare Your Holiday Blogging Schedule
DECEMBER 3, 2015
The nature of blogging requires that bloggers be willing to dedicate themselves to it at all times, at all hours of the day, and at all points throughout the year. 10 Tips for a Holiday Blogging Schedule So You Stay Sane & Published (At the Same Time). If you’ve never developed a seasonal blogging schedule before, take a deep breath. 10) Have fun! Conclusion.
7 Blogging Goals to Skyrocket Your Sales
OCTOBER 22, 2013
It doesn’t matter whether you’re in fashion or inbound marketing, you’ll struggle to reach your company’s sales goals if you haven’t taken the time to set smart targets. HubSpot’s Ginny Soskey states that “blogging willy-nilly is like going on a roadtrip without a destination or map to help you get there.”. Increase Blog Subscribers. Comment on Other Blogs. Magazines.
5 Advanced Techniques I Use To Make Money On My Blog
MARCH 10, 2015
Similar to the background story of many bloggers, my blog was born into this world because a friend asked me to write one. In 2012 I commenced a worldwide open-ended nomadic adventure with my husband and two children, and blogging seemed like a great idea. blog was the perfect vehicle to share our stories to everyone I cared about back at home without the need for endless repetition.
Day One: Mirum
FEBRUARY 5, 2015
What we accomplished in the following decade-plus has been a wondrous journey. A lot of it has been documented, here on this blog. As someone who has both published magazines and worked as a freelance journalist, there was something (deep inside of me) that wanted to use technology to share both the process of what we were going through as a business and how we - as an agency - felt about technology, brands and building a semblance of community. Having this out there - for all to see - was something new in 2003 (which is when this blog was started). blogging. brand.
5 Actionable Tips to Grow Your Blog’s Traffic
OCTOBER 31, 2013
People often speak in very broad terms when giving tips or suggestions to improve blog traffic. We may hear unspecified suggestions, such as: “be active on social networks” or “partner with other blogs” If you are attempting to launch a new blog it is likely to prove difficult and frustrating putting these things into practice, and all too often with limited success if not implemented properly. These steps below helped us grow our blog Man of Many from zero to over 100,000 page views in only three months. Images are vital to our blog.
Everyone’s a curator now…
The Way of the Web
OCTOBER 9, 2011
We’ve talked for years about citizen journalism and self-publishing, but more important than the channels of distribution are the ways in which content and context are discoved via search engines and social recommendations, and the fact that theoretically this leads to any piece of content available online being indexable, findable and potentially popular. All totally normal.
Your Marketing Drivel That Is Supposed To Be Content
APRIL 14, 2011
Whether it's a Twitter feed, a Facebook page or a corporate Blog, I'm often asked for my thoughts and perspective on not just the design and usability, but the quality of the content. " I have no problem being critical internally of the work we produce at Twist Image (only the best for our clients), but I tend to shy away from criticism when I'm asked on a more ad hoc basis about the content that an organization is publishing in the Social Media channels. The masters of it (those that toil in the branded content arena) understand how to do this in a more balanced fashion.
6 Tips for Hosting an Interview Series on Your Blog
MAY 1, 2014
Interviews have become popular features on many blogs, and for good reason. In addition to being fresh content, interviews can help you build relationships with other experts in your niche, provide your audience with different perspectives, and encourage influencers to promote your blog. Yes, you can still interview people the old-fashioned way. Choose the Right Format. Phone.
PB166: Editorial Strategy – 11 Factors to Consider When Shaping the Content Strategy for Your Blog
NOVEMBER 7, 2016
Factors to Consider When Shaping Content Strategy for Your Blog. In today’s lesson, I want to share 11 factors to consider when thinking about developing your blog’s editorial strategy and thinking about your blog’s editorial style. The success of your blog hinges on many factors but among the most important of them is your content. Vanessa’s Blog Style and Shenanigans.
The Perfect Blogging Output Level
FEBRUARY 7, 2013
It’s a sad truth: if you stop blogging, people will eventually forget about you. Even if your blog enjoys the spotlight now with revolutionary posts that go totally Justin -Beiber-viral the moment you hit Publish, it won’t last forever. You just jot down some words that look like they make sense and hit publish. No, be immersed in the tone of the other blog.
A Story With No End
JANUARY 4, 2012
Well, I shouldn't say "never," but the power of these online publishing tools does create a world where articles, books and whatever can be constantly updated in an iterative fashion. From one side of the coin, this has to be one of the coolest innovations in publishing that we've seen in a very long time. have yet to see a news outlet or a Blog create a design/layout that makes the consumption of content that is constantly changing both pleasing to the eye and understandable at a quick glance. online publishing. publishing. What do you think?
Partnering With Brands Theme Week: Ways to Collaborate and Earn an Income on Your Blog
JULY 1, 2014
So you’ve been blogging for a while and have built up a solid readership and community because you consistently deliver useful/inspirational/entertaining content? There is a fair chance if you have included a contact email address on your blog that before long an email from a brand, a PR or digital marketing agency, will land in your inbox. Brand publishing checklist. 1.
The Opportunities of Niche Blogging
OCTOBER 1, 2012
Niche blogging is, as many of us know, blogging within the frames of a certain area of expertise, sticking to the subjects closely related to it. The idea of niche blogging is understandably compelling to some beginners, since it imposes a certain square of allowed movement. However, being even slightly familiarized with the principles of Internet Marketing and branding, you will come to discover that niche blogging is one of the best outlets for some professionals out there, if not even the agent of revenue itself. How to Get 40,000 Readers Without Guest Blogging.
MAY 5, 2011
We want our Blog to be more popular. After a recent speaking engagement, one of the audience members approached me and asked for my opinion about their Blog. They had been Blogging for a few years but didn't feel like the Blog was getting the attention and recognition that it deserved. My first question was: "why do you Blog?" " Their answer back was (and I'm paraphrasing here): "Because if I Blog and my posts get picked up, people will know who I am and. " I then asked them how often they Blog? blogging. brand.
The Advantage of Static HTML Links over Temporary Links
FEBRUARY 6, 2012
Founded in 2010, LinkVehicle is a SEO Advertising Company that runs a specialized online market that connects advertisers with top-rated online publishers. LinkVehicle is a company that is riding the next evolution of static HTML links: they provide advertisers the opportunity to buy blog post reviews from talented online publishers. Static HTML Links. Takeaway.
Why Fresh Blog Content is Now 35% More Important
DECEMBER 5, 2011
Taste, of course, being the positive effects good SEO brings to our blogs. Whether it’s a Twitter feed, Facebook integration, reader comments, or just a good old-fashioned constant stream of new articles, these days there’s a good chance even a website dedicated to your grandma’s cats is dynamically updated with some form of fresh content. Measuring the impact of content freshness on our blogs. Much like adding salt to a cauldron of soup, quantifying the exact impact content freshness had on our blogs has always been somewhat problematic. Comments.
Some Of The Best (Non-Marketing) E-Newsletters To Make You A Better Business Leader
SEPTEMBER 6, 2013
If you just look to the left of this blog post, you will see a whole list of inspiring people, blogs and podcasts that will make you a smarter marketer. In the day and age of readers, online bookmarking tools and other resources to find, curate and save content online, I still rely on good, ole fashion email for the bulk of my content. If I were able to be the publisher to the world, Futurity.org would probably be the prime place that I would use to source the best headlines, that everybody should know and understand. publisher. It''s kind of self-inflicted.
PB145: Is Your Obsession With Creating New Content Hurting Your Blog?
AUGUST 11, 2016
Is Your Blog Being Hurt by Your Obsession to Create New Content? Blogging Groove Update: Facebook group will remain live. Great speakers like Brian Fanzo (live streaming), Nathan Chan (growing your email list), Natalie Sisson (Sales Funnels), Nicole Avery (starting a blog), Emilie Wapnick (building community on your blog) and many more including me (3 sessions this year).
The Marketing Problem Is Simple: There Are Too Many Ads
JULY 18, 2012
the old portal model of Yahoo , AOL , etc.) or do they visit multiple sites in a more chaotic fashion across multiple devices (computer screen, tablet, smartphone, etc.)? The ability for a blog (or website or whatever) to have targeted advertising run on sites that were more relevant than random run of network, generic, advertising sounded promising. If Facebook can promise to deliver more relevant and contextual advertising to other publishers based on their data and additional third-party analytics, who wouldn't bite at the opportunity. As will most brands and publishers.