Jon Loomer

OCTOBER 7, 2020

When running Facebook ads, advertisers have multiple steps of the funnel to attack. Facebook custom audiences based on a customer list remain a staple for successful advertising strategies. How to prepare your list for a custom audience. How to create your custom audience. How to update custom audiences.

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List How To Facebook Advertising 198

Jon Loomer

OCTOBER 17, 2020

If your business has an active Instagram presence, you can leverage the engagement your account gets by creating an Instagram account custom audience for Facebook or Instagram ad targeting. Maybe your presence is larger on Instagram than Facebook. What’s another example of how you used them? Here are a few ideas: 1.

Instagram 178

Instagram How To Facebook Engagement 178

Jon Loomer

OCTOBER 17, 2022

And I’m creating a ton of content for you to help with Facebook ads. Why I’m there and what my plans are could be an entire blog post in itself. jonloomer How to break down video views quality in Ads Manager. Here’s how to do it… @jonloomer How to customize and save your columns in Facebook Ads Manager.

Facebook 190

Facebook Eventful Instagram Video 190

Hootsuite

MAY 19, 2022

“Like us on Facebook” has become such a common phrase that it’s hard to imagine the platform any other way. If the Facebook Like was a person, it would have been bar or bat mitzvahed by now. But we haven’t always wondered how to get more likes on Facebook. Then in 2009, Facebook added an identical feature to its platform.

Tips 141

Tips HootSuite Facebook How To 141

Keyhole.co

JANUARY 23, 2024

Do you want​ to learn how​ to create and use monthly Facebook analytics reports?​ We don’t have​ to tell you that Facebook​ is still one​ of the most popular social media sites​ in the world. Why track your Facebook analytics? People show their interest​ in how they browse and engage with content online.

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Template Templates Analytics Report 59

BeingOptimist

DECEMBER 23, 2020

Facebook could be a tricky place for many of us. New updates come and go, and we do not even realize how much time has passed since we have been using social media. However, in this blog, we will be giving you a solution on how to hide your birthday on Facebook just in case you are being about it.

How To 94

How To Facebook Privacy iPhone 94

Jon Loomer

OCTOBER 7, 2020

When running Facebook ads, advertisers have multiple steps of the funnel to attack. Facebook custom audiences based on a customer list remain a staple for successful advertising strategies. How to prepare your list for a custom audience. How to create your custom audience. How to update custom audiences.

List 148

List How To Facebook Advertising 148

Jon Loomer

MARCH 10, 2019

Facebook Ads Manager changes constantly. ” Luckily, Facebook has recently made available some features to help with these types of questions, keeping advertisers aware of changes. ” Luckily, Facebook has recently made available some features to help with these types of questions, keeping advertisers aware of changes.

Facebook 167

Facebook How To Advertising Notification 167

Webbiquity SMM

SEPTEMBER 28, 2021

Facebook alone had banned over 1.3 It doesn’t only happen on Twitter or Facebook. And how will I do business without my social media network? Yes, it’s happened to me on Twitter, Facebook, and Minds over the past few years. If you don’t have a blog, you can use Substack to host one. It’s free!).

Social Networking 265

Social Networking Guidelines How To Policies 265

Jon Loomer

MARCH 16, 2022

Maybe you’re running a campaign for blog traffic. When you measure success, do you also track surprise Facebook ads conversions? If you don’t save columns and then set a column configuration as the default, Facebook will apply the Performance configuration as the default. Maybe you’re promoting free opt-ins.

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Conversation Facebook Metrics Eventful 198

agora pulse

JULY 7, 2020

Instead of deleting a post from Facebook, hiding the content is often a better choice. Learn how to hide a Facebook post from your timeline. As a Facebook user, you have tons of control over the updates you share with your friends and followers. Why Should You Hide a Facebook Post? Here’s how.

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Facebook How To Mobile Report 148

SocMed Sean

JULY 7, 2022

Facebook continues to grow more and more complex as a social network, and the privacy settings continue to expand. In this article, we’ll share our favorite tips for learning how to manage your friend lists and privacy settings on Facebook.

Tips 245

Tips Facebook Privacy Social Networking 245

Keyhole.co

OCTOBER 23, 2023

Do you want to learn how to improve sales and engagement from Facebook? But many businesses don’t know where to start or what to look for when auditing their Facebook account. But first, let’s get into the specifics and answer the question, “What is a Facebook audit?” What is a Facebook audit?

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Facebook How To Review Analytics 52

Hootsuite

MARCH 16, 2021

Facebook Stories is no exception. The visual, immersive appeal of Stories has won over a wide range of demographics, including those who continue to use Facebook as one of their go-to social media channels. Approximately 500 million people are using Facebook Stories daily. What are Facebook Stories?

Facebook 145

Facebook How To HootSuite Template 145

Webbiquity SMM

MAY 9, 2023

It helps you know how to balance increasing brand awareness, driving website traffic, and generating leads with enhancing customer engagement. How do you know your tactics are working? The post Social Media Marketing Goals and How To Achieve Them — Five Tips appeared first on B2B Marketing Blog | Webbiquity.

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Social Media Tips Marketing HootSuite 267

BeingOptimist

JULY 27, 2020

Facebook is one of the best social media platforms online for marketing. In this article, I will explain to you how to change Facebook business page name from different devices. To avoid losing the followers and the Facebook page posts, you would keep the existing page instead of creating a new one. Visit your page.

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How To Facebook Guidelines Policies 110

Jon Loomer

JANUARY 30, 2023

For example, I wanted to answer the simple question of how Facebook advertisers can leverage ChatGPT and AI. I wrote a blog post about how it can help generate a Facebook ads strategy. But beyond these things, I was a bit hazy on how to best use it. Here’s my prompt: I am a Facebook advertiser.

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Advertising API Facebook Applications 199

Jon Loomer

SEPTEMBER 8, 2020

The Facebook pixel allows advertisers to better track, optimize, and target. To make the most of the pixel, you need to utilize Facebook pixel events on your website. This post is your introduction to Facebook pixel events. This post is your introduction to Facebook pixel events. First: The Base Facebook Pixel Code.

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Eventful Facebook Conversation Advertising 199

Jon Loomer

OCTOBER 29, 2021

One of my favorite things to do is run Facebook (or Meta, whatever) ads experiments. Let me explain what you might see and how you might qualify. Just like my initial experiment in 2015 (linked earlier), Facebook ads don’t have to suck. But I also want to test what Facebook is doing these days. The Concept.

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Facebook Aggregator Upcoming Engagement 209

agora pulse

JANUARY 27, 2021

BONUS MATERIAL: Free “Facebook 101” ebook. You can set up a Facebook Business Page and content in less than an hour. Find out how to create a Facebook Page and optimize your account. billion daily active users, Facebook is the world’s biggest social media platform—and a great place to promote your business.

Facebook 91

Facebook How To URL Template 91

BeingOptimist

AUGUST 3, 2022

Do you feel like either of your Facebook or Instagram accounts might be hacked? Today, we will tell you how to unlink Facebook and Instagram, on both mobiles and desktops. This blog not only focuses on a type of device. What does linking Facebook and Instagram mean? This is for your Facebook account.

Instagram 52

Instagram How To Facebook iPhone 52

Jon Loomer

NOVEMBER 28, 2018

One of the most common problems I hear from Facebook advertisers revolves around editing ads (or posts that are being promoted in ads) and retaining the social proof. How do you do it? This list includes both published (they live on your Facebook page) and unpublished (they don’t) posts. First, credit is due.

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Facebook How To Publishing Activities 167

agora pulse

JULY 24, 2020

If you want to go live on Facebook, this is your quick guide to getting everything squared away before you broadcast, creating true engagement with your live viewers, and scheduling your Facebook live video for future awesomeness. . Facebook Live can be an amazing way of connecting with your audience. What do you need to do?

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Facebook How To Tips Software 174

Jon Loomer

DECEMBER 11, 2022

Historically, the average CPM (Cost Per 1,000 Impressions) has increased for Facebook advertisers during the holidays as competition for eyeballs and ad spending increase. I wrote a blog post about this phenomenon way back in 2014. I use the Within Marketing Pulse to track Facebook CPM and other information. What are you seeing?

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CPM Facebook Sample Samples 195

Jon Loomer

OCTOBER 10, 2022

If you’ve been creating videos for Facebook and Instagram Reels, you can increase your reach with ads. Let’s dig into how you might take advantage of the Reels format with ads. Reels are short-form videos (up to 60 seconds on Facebook and 90 seconds on Instagram) that are typically recorded from a phone. Placements.

Instagram 198

Instagram Facebook CPM Feed 198

Jon Loomer

FEBRUARY 15, 2022

You may want to target your most valuable website visitors with Facebook ads. In this post, we’ll walk through how to isolate your audience based on the frequency of events executed. Facebook isn’t perfectly clear on this point, but it would be consistent. Create a Website Custom Audience. Take a look!

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Eventful API Aggregator Facebook 198

Hootsuite

AUGUST 15, 2022

But what about Facebook Reels? Facebook’s version of short-form video showed up a little after the other apps, but don’t sleep on these Reels. Facebook Reels are a useful tool in every content creator’s marketing strategy. What are Reels on Facebook? Facebook Reels vs. Instagram Reels.

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Facebook How To HootSuite Instagram 98

Jon Loomer

MAY 10, 2022

If you run Instant Experience ads, how do you measure success? Facebook has added metrics that may prove helpful. Instant Experience Outbound Clicks: “The number of clicks on links in an Instant Experience that take people off Facebook-owned properties.” Facebook is clearly collecting and storing this information.

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Metrics Facebook Advertising Report 193

Jon Loomer

FEBRUARY 1, 2022

Facebook advertisers have been vocal about the negative impact of iOS 14+ during the past year. This is the protocol that Facebook uses for handling attribution related to users who have opted out of the ATT prompt. Facebook and advertisers wouldn’t lose all data at that point, but access would certainly suffer.

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Facebook Aggregator Eventful URL 204

Jon Loomer

JUNE 9, 2020

During the past couple of weeks, I’ve walked you through how to create custom Facebook pixel events that allow you to track, optimize for, and target visits based on time spent on a page and scroll depth. I’ll go through even more detail in my upcoming Facebook Pixel Masterclass (the first lesson is free).

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Eventful Facebook Upcoming Conversation 212

Jon Loomer

OCTOBER 20, 2021

You can create a custom Facebook event to track, optimize, and retarget them with Facebook ads. The original inspiration for this approach came from this blog post. First, know that I use Google Tag Manager to manage my Facebook pixel. Create Facebook Pixel Events for Time Spent. I made some alterations.

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Eventful YouTube Video Google 212

Jon Loomer

MAY 2, 2022

Individual Blog Posts. When I publish a new blog post, I’ll create a website custom audience of everyone who read it. Second (and the way I most commonly use it), I can promote the blog post and exclude those who already read it. For example, maybe I have a training about how to use the (Meta?)

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URL Facebook Training Examples 197

Jon Loomer

APRIL 19, 2023

One of the most common questions I get is related to scaling Facebook ads: Once you get good results, how do you increase your budget while continuing to get those good results? If it were easy, I wouldn’t need to write this blog post. In other words, the algorithm has to relearn how to deliver your ads.

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Strategy Facebook Cost Campaign 179

Jon Loomer

OCTOBER 13, 2021

Facebook’s ads optimization systems are powerful. This doesn’t mean that Facebook ads optimization is bad. In this post, let’s talk about how Facebook ads optimization works, the scenarios that could create problems, and the ways you can mitigate them. How Facebook Ads Optimization Works.

Facebook 205

Facebook Eventful Campaign Conversation 205

Sprout Social

JANUARY 11, 2024

In this article, we’ll highlight 10 metrics to show you how to measure brand awareness and explain why you should measure it. All of this helps you figure out how to measure brand awareness and boost it more holistically. SOV reveals where you stand against competitors and how to boost your presence.

Brands 107

Brands How To Sentiment Metrics 107

Jon Loomer

SEPTEMBER 8, 2020

You have the Facebook pixel. Let’s walk through what custom conversions are, how to create them, and how you might use them. Do you know how to use Facebook Custom Conversions? How to Create Custom Conversions: Basics. How to Create Custom Conversions: Standard Events. Why does that matter?

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Conversation Facebook URL Eventful 190

agora pulse

AUGUST 10, 2017

As a savvy Facebook user, you might have already come up with a solid strategy for saving posts you want to explore later because we can’t consume everything thrown at us in the newsfeed as it comes. Here is a list of what can be saved using the Facebook save feature — it’s not just page posts: Link Posts. How to videos.

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Facebook How To Metrics Education 135