Akamai Marketing

FEBRUARY 22, 2011

For example, from SocialOomph, you can also schedule Tweets, even bulk upload them. Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend. Some are free, some are part of their paid service.

Tools 163

Tools Klout Policies HootSuite 163

Akamai Marketing

FEBRUARY 8, 2011

But if you use blogging as a tool, whether for personal branding or corporate exposure, you’ll quickly see that these two tools don’t tell the whole story. There is even a feature to add additional pages, great for blog-specific campaigns and funnel analysis and comparing it to Engagement Events.

Postrank 134

Postrank Analytics Tools Klout 134

Akamai Marketing

JUNE 29, 2011

You might also consider a very specific content strategy or you might want to build a blog, it might be a Facebook page, it might be a series of videos. For example, you might find that you have a great idea for a social media campaign, but you’d like to include it in your print advertisements.

Social Media 180

Social Media Creative Commons Campaign Advertising 180

Akamai Marketing

JULY 19, 2011

So every once in a while…I think I have a fabulous idea for a blog post. And whether your blog is like mine or a corporate blog, you can learn from the experience of a blog post with no excitement. Or maybe they don’t feel its up to them to write your blog post for you. Not in my book.

Badge 175

Badge Creative Commons Engagement Hashtag 175

Akamai Marketing

NOVEMBER 9, 2012

Last night’s Blogging for Business Class at Pacific New Media was ridiculously awesome. WordPress is more than a blog today, its an entire website platform. We couldn’t get to them all, so I’m doing a short blog post on must-have WordPress plugins. I’m breaking a rule, because I am a wild and crazy rebel.

WordPress 213

WordPress Class Cost SEO 213

Akamai Marketing

JULY 10, 2012

Sometimes, I get a little crotchety on this blog and call businesses out for not completing the social cycle. But today, I’ve got a great example of implementing social values. It doesn’t even come with an example from social media. It doesn’t even come with an example from social media. And guess what?

Survey 130

Survey Small Business Social Media Examples 130

Akamai Marketing

DECEMBER 28, 2012

Some for this blog, some for my poor, sadly neglected foodie blog What We Chow and now, as my alter-ego pursues collaborative writing on an upcoming project, I seek another book opportunity. But, as kick-butt as self-publishing is, writing a blog is one thing, writing a book is another. Let’s face it.

Review 121

Review Publishing Crowdsourcing Focus Group 121

Akamai Marketing

NOVEMBER 1, 2011

We’ve been talk A LOT about social media analytics, metrics and measurement here on this blog. For example, if a staff person spends an average of 4 minutes per inquiry responding via email, but only 2 minutes responding via Facebook or Twitter, that’s a 50% decrease in time which adds up to a cost savings.

ROI 161

ROI Social Media CPC Metrics 161

Akamai Marketing

NOVEMBER 10, 2011

A strong mailing list is a great start to social media, as is a website that supports social sharing and perhaps even a blog. Its best to really narrow this down, because by answering this question as specifically as possible, we also set ourselves on the right track for ROI measurement. How are we communicating with our audience now?

Questions 192

Questions Social Media ROI Domain Name 192