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How to Use Google Tag Manager to Manage the Facebook Pixel and Events

Jon Loomer

For the past couple of years now, I’ve used Google Tag Manager to manage the Facebook pixel and events (both standard and custom events). I wish I would have started using GTM to manage my Facebook pixel and events sooner. Go into Facebook Events Manager and select your pixel as the data source.

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The Value of Facebook Pixel Events

Jon Loomer

A few days ago, I wrote about Facebook’s new Event Setup Tool that simplifies adding pixel events to your website. This is a huge development because Facebook pixel events aren’t fully utilized by marketers as they should be. Why do you need to use pixel events? How can events benefit your marketing?

Eventful 167
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Importance of Social Media Training in Healthcare Industry

Social Media Marketing

The best way to learn social media marketing in the healthcare industry is by attending social media training by experts. Social media training usually has 3 to 4 experts addressing the audience. Such training is an opportunities to create valuable in-person relationships and understandings each other’s strengths and weakness.

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What’s the ROI of Training Rides?

Waxing UnLyrical

The event begins and ends in a large city, but attracts cyclists from around the entire region. In other words, for most people, this event requires real commitment and real planning in the areas of fundraising and training. Here is where it gets interesting: The client has built a vibrant Facebook community for the event.

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Big Announcement! THE Social Media Training Academy and Member Community for Business is Here!

Pam Moore

We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding. Listen to the audio podcast here-> Big Announcement Social Media Training Academy and Member Community.

Training 167
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Ways That I Use Facebook Website Custom Audiences Based on Specific Pages

Jon Loomer

Know that you can use the method of creating an audience based on the standard event and parameters. I’ve always used the URL, and I think it’s because I was creating these audiences before I started using events. Individual Blog Posts. For example, maybe I have a training about how to use the (Meta?)

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8 Professional Speaker Tips to Ignite Trifecta Success for Audience, Event Hosts and YOU!

Pam Moore

Amazing events don't just happen, they are planned. These things all impact the success or failure of the event. I speak and train all over the globe in both b2b and b2c markets. Start researching your audience long before the day of the event. What do they hope to learn and achieve by attending the event.

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