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Paid Advertising on LinkedIn: The Value of the LinkedIn Insight Tag

Ignite Social Media

LinkedIn has a lightweight Javascript tag; the “LinkedIn Insight Tag”. Here are a few key stats to keep in mind before diving into the LinkedIn Insight Tag: It’s projected that more than half of marketers will leverage LinkedIn for marketing and advertising by 2021 (excludes companies that use it strictly for recruiting).

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20+ LinkedIn Profile Tips (Guaranteed Ways to Stand Out)

Buffer Social

Having a strong LinkedIn game is no longer an option. This trend leverages social media platforms to build connections and establish meaningful relationships with potential business prospects — and when it comes to social selling, LinkedIn is the MVP. The reality is that the best LinkedIn users are marketing machines.

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3 Steps to Use LinkedIn to Make Connections and Grow Your Personal Brand

Buffer Social

If you’re looking to grow your career, make connections with people in your industry, and build a personal brand, you should be on LinkedIn. To get a little personal, nothing has been more valuable to my career than building a platform on LinkedIn.

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Should You Copy & Paste Your Law Firm Bio To Your LinkedIn Profile?

Myrland Marketing

Setting up your LinkedIn profile is easy, right? You just copy and paste everything from your law firm website bio into your LinkedIn profile. Your LinkedIn Profile Is Not Your Website Bio LinkedIn should not be just another placeholder for your website bio. On LinkedIn, that’s different. Done, right?

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Extend the Life of Your Event with Post-Event Planning

Waxing UnLyrical

Hosting an event is just the beginning of its life-cycle. The content you create and the leads you nurture will keep your event alive well after its end date. Tip: Keep the hashtag short and simple, and make sure you have it displayed at the event so the audience knows to participate. She can be found on Twitter at @lisaml15.

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How to Use LinkedIn Stories for Your Business

Later

It’s official: LinkedIn Stories is coming! LinkedIn is following in the footsteps of Snapchat, Instagram, and Facebook by bringing a professional twist to the 24-hour stories format we all know and love. . But what does this mean for brands on LinkedIn? This isn’t the first time LinkedIn has tried their hand at stories.

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How to market events with audience segmentation

Audiense

This is a guest blog written by Ryan Gould, vice president of strategy and marketing services at B2B agency Elevation Marketing. Connect with him on LinkedIn. Ryan brings extensive experience with a wide range of B2B clients.

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