article thumbnail

Create a Meta Custom Event That Combines Time Spent and Scroll Depth

Jon Loomer

But I have a solution for you: A custom event that combines time spent and scroll depth. I also assume that you’ve already created tags for both the 60-second view and 70% scroll events. We’re going to use the Trigger Group trigger type. Quality traffic with Facebook ads is the Holy Grail. Read them first.

Eventful 179
article thumbnail

Getting Started With Social Media Marketing for Virtual Events ?

Ignite Social Media

We get it — almost everything is hosted online, from social gatherings, conferences, and events. . The pandemic has shaken up some of the ways we have done events in the past, but it also opens many opportunities to fuel our desire to learn, stay connected, and witness events at your four-cornered screens. Pre-event Tactics.

Eventful 161
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Create a Custom Facebook Event for a Watched YouTube Video in Google Tag Manager

Jon Loomer

You can create a custom Facebook event to track, optimize, and retarget them with Facebook ads. The original inspiration for this approach came from this blog post. One of the reasons I do that is because of the ease of creating custom events like this one. Create Facebook Pixel Events for Time Spent.

Eventful 212
article thumbnail

Create the Ultimate Facebook Pixel Event for Quality Traffic: Time and Scroll

Jon Loomer

During the past couple of weeks, I’ve walked you through how to create custom Facebook pixel events that allow you to track, optimize for, and target visits based on time spent on a page and scroll depth. We want Facebook to fire an event as a visitor progresses on a page related to scroll depth. The reason for this is simple.

Eventful 212
article thumbnail

You Can Now Charge for Access to Live Facebook Events

Later

Live Facebook Events just got a whole lot more profitable for small businesses and creators! . Soon brands and businesses will be able to charge a fee to attend a virtual Facebook Event, which can create a new revenue stream for many during the COVID-19 pandemic. . Facebook Events Are Now Even More Accessible and Virtual.

Eventful 114
article thumbnail

Top Marketing Events & Conferences of 2024

Writtent Blog

Digital marketing industry changes so fast that it’s of crucial importance for every professional marketer to keep abreast of the major marketing industry news and events. These events are very important tools in everyday marketer’s job, and they are vital to achieving your professional goals.

article thumbnail

Facebook Launches Messenger Rooms for Community-driven Group Calls

Later

During his Facebook Live, he explained that Messenger Rooms can also be connected to your Facebook Events , making a group hangout just one click away for your event attendees. . And a real bonus announcement: Facebook Events will soon be set up with the function to charge an attendance fee! . Like This Post?

Groups 113