Adam Sherk

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Does Google Freshness Update Make Online Reputation Management More Difficult?

Adam Sherk

If you cover breaking news, hot topics or regularly occurring events the freshness update will create more chances for your latest content to surface highly for general search queries (like the name of a celebrity, sports team or TV show). It is simply a recent event that illustrates the Google freshness update in action. How It Works.

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How to Identify Your Own Top Trends of 2009

Adam Sherk

Last week Twitter gave us their Top Twitter Trends of 2009 for categories like news events, people, movies, etc. What were your top referrers/trends in Web search, news search, image search, blog search and video search? After reading, I know what to do to understand user behavior and how to improve my blog in 2010.

Trends 167
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Which News Sites Get the Most Social Media Engagement?

Adam Sherk

PostRank counts “engagement events” which it defines as individual activities such as a tweet, like, comment, digg, RSS view, etc. It then assigns “engagement points” to each event; events that demonstrate a higher level of effort and engagement are given higher values. So I ran 30+ news sites through the tool.

Sites 176
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PEJ Study Shows Print Still Primary Source of Original News Reporting

Adam Sherk

Also this statement on the role of new technology in breaking news more quickly was interesting: As news is posted faster, often with little enterprise reporting added, the official version of events is becoming more important. Sitemap | RSS | © 2009-present AdamSherk.com Using Thesis Wordpress Theme.

Study 147
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News Sites Not Making Much Use of Static FBML on Facebook Pages

Adam Sherk

I have seen plenty of blog posts and conference presentations on how to utilize Static FBML but I rarely see news sites highlighted among the examples of good usage. But Facebook Pages remain a key audience development and content promotion opportunity for publishers so it is important to make the most of them.

News 181
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Top 10 Reasons The New York Times is Really Putting up a Paywall

Adam Sherk

We can probably say that Google and others will continue to provide information and news of events worldwide for those who search for it. The Sunday newspapers are still an enjoyable event and form part of some kind of sunday tradition. UPDATE: For those interested in more actual information, NYTco.

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Link Building Tactics for Publishers

Adam Sherk

RSS feeds are another good opportunity, both for content discovery and because users sometimes utilize them to power link modules on a blog or other site, in which case they become a direct source of links. So maintain a decent selection of feeds and don’t let the impending shutdown of Google Reader move you away from RSS.