Jason Yormark

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The Importance of Search Engine Optimization

Jason Yormark

In an effort to bring more content and digital marketing expertise to my blog, I’ve brought Matt on to periodically contribute here. With this in mind, I think it’s important to look at some statistics to better understand why search engine optimization is so important. More information about Matt can be found below.

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Search Engine Strategies 2011 Wrap Up

Jason Yormark

Well my first official speaking gig wrapped last week at Search Engine Strategies , and I had a blast. Much of what I covered was pulled from many of the blog posts I’ve written over the years here. Related posts: Attending & Speaking At Search Engine Strategies 2011. Social Media Strategies Summit & More.

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My Backlinks Strategy Sucks, And What I Plan To Do About It

Jason Yormark

I’ve written on my blog for quite some time, and I’ve had a mild amount of success with it depending on how you define success. But where I’ve been terrible at and continue to be is with my back links on pretty much all the engines. But somewhere I’m missing the boat on getting those blog posts referenced more often.

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How To Speak At A Conference & Raise Your Social Profile

Jason Yormark

It goes without saying that without a mildly successful blog, social network, or career, you might have a hard time joining the speaking circuit. Just make sure you have a well contributed, commented on, blog, and an active social audience. Related posts: Search Engine Strategies 2011 Wrap Up.

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Facebook Page Or Profile? I Say Both.

Jason Yormark

I wrestled with the idea of creating a Facebook Page for my blog vs. just utilizing my Facebook Profile to promote. If you have a personal blog that you contribute to regularly, you should seriously consider the benefits of a Facebook Page of which some are: No Limits – Facebook profiles can only have 5,000 friends.

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How I Fail At Social Media

Jason Yormark

Some might think I’d be foolish to do so, but part of the reason I think I’ve found the level of success with my blog over the years is by delivering an authentic, transparent voice. I’ve based this list mainly on my blog and some of the areas I’ve failed to improve upon.

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Office For Mac Macworld 2010 Recap

Jason Yormark

For years, I’ve attended the Search Engine Strategies and SMX events and the biggest difference by far is in the audience. As of this blog post, the Office for Mac twitter account is closing in on 8,000 followers after a few weeks of going live. You can follow any responses to this entry through the RSS 2.0

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